Sales TextBooks

The Big Book of Icebreakers or The Big Book of Customer Service Training Games

2009-12-06T11:24:00.000-08:00

The Big Book of Icebreakers: Quick, Fun Activities for Energizing Meetings and Workshops

Author: Edie West

Leading a meeting? giving a presentation? Heading a workshop? Icebreakers are great for lightening up the atmosphere at the beginning of a meeting or event, and encouraging everyone to participate fully. This collection of 50 icebreakers is organized around common businesssituations and is designed to help leaders start every session, meeting, presentation, or workshop with a burst of energy and fun. Includes icebreakers for sales meetings, team building, complete strangers, introducing a topic, staff meetings, groups over 20, outdoor settings, and more. this latest book in the popular Big Book of Business Games series is the most fun yet!

Edie West (Fairfax Station, VA) is a trainer and speaker. She also creates and markets products for speakers, teachers, facilitators, and trainers that engage the audience in listening and learning. Edie is the author of 201 Icebreakers.

Introduction.

Icebreakers for Staff Meetings.

Icebreakers for Sales Meetings.

Icebreakers for Complete Strangers.

Icebreakers for Groups of 20 or More.

Icebreakers for Team Building.

Icebreakers for Pure Fun.

Icebreakers for Introducing a Topic.

Icebreakers for Outdoors.

Icebreakers for Self-Disclosure.

Icebreakers for Stuffy, Conservative Types Who Hate Icebreakers.

Icebreakers While Waiting to Start.

Icebreakers for Everyday Living.

Icebreakers for the Super Intelligent.
Interesting book: Grand Canyon Wild or Boston 2010 Entertainment Book

The Big Book of Customer Service Training Games

Author: Peggy Carlaw

Help your employees to excel in dealing with the public with this stimulating, fun-filled collection of customer service training games. Designed not only to teach important skills but also to spark enthusiasm and a high level of involvement in the participants, these games utilize entertaining and instructive techniques such as role-playing, charades, brainstorming, and debate. As a result of these exercises, employees will learn how to create a rapport with the customer, how to focus on the unique needs of individual customers, how to maintain a positive attitude, and more.

Designing Brand Identity or Bottomfeeder

2009-12-05T09:33:00.000-08:00

Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands

Author: Alina Wheeler

This innovative approach -- blending practicality and creativity -- is now in full-color!

From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, Designing Brand Identity helps companies create stronger brands by offering real substance. With an easy-to-follow style, step-by-step considerations, and a proven, universal five-phase process for creating and implementing effective brand identity, the book offers the tools you need, whether a brand manager, marketer, or designer, when creating or managing a brand. This edition includes a wealth of full-color examples and updated case studies for world-class brands such as BP, Unilever, Citi, Tazo Tea, and Mini Cooper.

Alina Wheeler (Philadelphia, PA) applies her strategic imagination to help build brands, create new identities, and design brand-identity programs for Fortune 100 companies, entrepreneurial ventures, foundations, and cities.

New interesting textbook: Singing for Your Supper or The Kitchen Gardens at Heligan

Bottomfeeder: How to Eat Ethically in a World of Vanishing Seafood

Author: Taras Gresco

An eye-opening look at aquaculture that does for seafood what Fast Food Nation did for beef.

Dividing his sensibilities between Epicureanism and ethics, Taras Grescoe set out on a nine-month, worldwide search for a delicious—and humane—plate of seafood. What he discovered shocked him. From North American Red Lobsters to fish farms and research centers in China, Bottomfeeder takes readers on an illuminating tour through the $55-billion-dollar-a-year seafood industry. Grescoe examines how out-of-control pollution, unregulated fishing practices, and climate change affect what ends up on our plate. More than a screed against a multibillion-dollar industry, however, this is also a balanced and practical guide to eating, as Grescoe explains to readers which fish are best for our environment, our seas, and our bodies.

At once entertaining and illuminating, Bottomfeeder is a thoroughly enjoyable look at the world’s cuisines and an examination of the fishing and farming practices we too easily take for granted.

Publishers Weekly

In this whirlwind, worldwide tour of fisheries, Grescoe (The Devil's Picnic) whiplashes readers from ecological devastation to edible ecstasy and back again. In disturbing detail, he depicts the "turbid and murky" Chesapeake Bay, where, with overharvested oysters too few to do their filtering job, fish are infested with the "cell from hell," a micro-organism that eats their flesh and exposes their guts. He describes how Indian shrimp farms treated with pesticides, antibiotics and diesel oil are destroying protective mangroves, ecosystems and villages, and portrays the fate of sharks-a collapsing fishery-finned for the Chinese delicacy shark-fin soup: "living sharks have their pectoral and dorsal fins cut from their bodies with heated metal blades.... The sharks are kicked back into the ocean, alive and bleeding; it can take them days to die." But these horrific scenes are interspersed with delectable meals of succulent Portuguese sardines with "fat-jeweled juices" or a luscious breakfast of bluefin tuna sashimi, "cool and moist... halfway between a demi-selBreton butter and an unctuous steak tartare"; the latter is a dish that, due to the fish's endangered status, Grescoe decides he won't enjoy again. The book ends on a cautiously optimistic note: scientists know what steps are needed to save the fisheries and the ocean; we just need the political will to follow through. Grescoe provides a helpful list of which fish to eat: "no, never," "depends, sometimes" and "absolutely, always." (May)

School Library Journal

Adult/High School

A thorough investigation of the fishing industry. Grescoe's research carried him to major fishing ports across the globe, from the Chesapeake Bay to the Indian Ocean, where he spent time with and interviewed fishermen, fishmongers, chefs, restaurateurs, and scientists. Each chapter focuses on a different dish-"Shrimp Curry," "Bluefin Tuna Sashimi," "Fish and Chips"-telling the history of the dish as well as the legal, ethical, and health issues surrounding the seafood used to make it. The author then explains his own choices of what to eat and what not to eat. But what really drives the book is his love of cuisine. Whether it's something as ordinary as fish sticks or an exotic meal of jellyfish, he writes about it all with gustatory enthusiasm. The book concludes with a useful appendix listing alternative resources, questions to ask when buying seafood, a list of common fishing terms, and lists of seafood broken into categories so readers have a clearer idea of what is acceptable to eat. While it may not have the widespread appeal of Eric Schlosser's Fast Food Nation (Houghton, 2001), Grescoe's entertaining and informative book will arm anyone interested in a dietary change.-Matthew L. Moffett, Pohick Regional Library, Burke, VA

Women and Money or The Science of Success

2009-12-04T07:43:00.000-08:00

Women and Money: Owning the Power to Control Your Destiny

Author: Suze Orman

The #1 New York Times bestselling author's groundbreaking new book investigates the complicated relationship women have with money.

Suze Orman equips women with the financial knowledge and emotional awareness to overcome the blocks that have kept them from making more out of the money they have. In chapters such as "You are Not on "Sale," "No Shame, No Blame," and "The 8 Qualities of a Wealthy Woman" Suze delivers her signature mix of insight, compassion, and soul-deep recognition. At the heart of the book is "The Save Yourself Plan" - a streamlined, five-month countdown that delivers genuine long-term financial security. But what's at stake is far bigger than money itself; it's about every woman's sense of who she is and what she deserves, and why it all begins with the decision to save yourself.

New interesting book: You Are Thinking of Teaching or Capital Power and Inequality in Latin America

The Science of Success: How Market Based Management Built the World's Largest Private Company

Author: Charles G Koch

Praise for THE SCIENCE OF SUCCESS

"Evaluating the success of an individual or company is a lot like judging a trapper by his pelts. Charles Koch has a lot of pelts. He has built Koch Industries into the world's largest privately held company, and this book is an insider's guide to how he did it. Koch has studied how markets work for decades, and his commitment to pass that knowledge on will inspire entrepreneurs for generations to come."
—T. Boone Pickens

"A must-read for entrepreneurs and corporate executives that is also applicable to the wider world. MBM is an invaluable tool for engendering excellence for all groups, from families to nonprofit entities. Government leaders could avoid policy failures by heeding the science of human behavior."
—Richard L. Sharp, Chairman, CarMax

"My father, Sam Walton, stressed the importance of fundamental principles—such as humility, integrity, respect, and creating value—that are the foundation for success. No one makes a better case for these principles than Charles Koch."
—Rob Walton, Chairman, Wal-Mart

"What accounts for Koch Industries' spectacular success? Charles Koch calls it Market-Based Management: a vision that nurtures personal qualities of humility and integrity that build trust and the confidence to enhance future success through learning from failure, and a culture of thinking in terms of opportunity cost and comparative advantage for all employees."
—Vernon Smith, 2002 Nobel laureate in economics

"In a very thoughtful, creative, and understandable way, Charles Koch explains how he has used the science of humanbehavior to create a culture that has produced one of the world's largest and most successful private companies. A must-read for anyone interested in creating value."
—William B. Harrison Jr., Former Chairman and CEO, JPMorgan Chase & Co.

"The same exacting thought, rooted in the realities of human nature, that the framers of the U.S. Constitution put into building a nation of entrepreneurs, Charles Koch has framed to build an enduring company of entrepreneurs—a company larger than Microsoft, Dell, HP, and other giants. Every entrepreneur should study this book."
—Verne Harnish, founder, Young Entrepreneurs' Organization, author of Mastering the Rockefeller Habits, CEO, Gazelles Inc.

Preface.

Acknowledgments.

Chapter 1. Evolution of a Business.

Chapter 2. The Science of Human Action.

Chapter 3. Vision.

Chapter 4. Virtue and talents.

Chapter 5. Knowledge Processes.

Chapter 6. Decision Rights.

Chapter 7. Incentives.

Chapter 8. Lessons Learned.

Appendices.

Partial List of MBM Models.

Notes.

Bibliography.

Index.

Twilight in the Desert or The Fifties

2009-12-03T05:52:00.000-08:00

Twilight in the Desert: The Coming Saudi Oil Shock and the World Economy

Author: Matthew R Simmons

Twilight in the Desert reveals a Saudi oil and production industry that could soon approach a serious, irreversible decline. In this exhaustively researched book, veteran oil industry analyst Matthew Simmons draws on his three-plus decades of insider experience and more than 200 independently produced reports about Saudi petroleum resources and production operations. He uncovers a story about Saudi Arabia’s troubled oil industry, not to mention its political and societal instability, which differs sharply from the globally accepted Saudi version. It’s a story that is provocative and disturbing, based on undeniable facts, but until now never told in its entirety. Twilight in the Desert answers all readers’ questions about Saudi oil and production industries with keen examination instead of unsubstantiated posturing, and takes its place as one of the most important books of this still-young century.

1	The birth of a nation	5
2	The history of major Saudi Arabian oil discoveries	23
3	Saudi Arabia's road to oil market dominance	43
4	The veil of secrecy over Saudi oil reserves and production	69
5	Saudi Aramco	101
6	Oil is not just another commodity	129
7	Ghawar, the king of oilfields	151
8	The second-tier oilfields	181
9	The best of the rest	199
10	Coming up empty in new exploration	231
11	Turning to natural gas	245
12	Saudi oil reserves claims in doubt	265
13	Facing the inevitable	281
14	Reading between the lines of the latest news from Aramco	309
15	Aramco invokes "fuzzy logic" to manage the future of Saudi oil	325
16	In search of crisper truths among the confident Saudi claims	333
17	Aftermath	341

The Fifties

Author: David Halberstam

The Fifties is a sweeping social, political, economic, and cultural history of the ten years that Halberstam regards as seminal in determining what our nation is today. Halberstam offers portraits of not only the titans of the age: Eisenhower Dulles, Oppenheimer, MacArthur, Hoover, and Nixon, but also of Harley Earl, who put fins on cars; Dick and Mac McDonald and Ray Kroc, who mass-produced the American hamburger; Kemmons Wilson, who placed his Holiday Inns along the nation's roadsides; U-2 pilot Gary Francis Powers; Grace Metalious, who wrote Peyton Place; and "Goody" Pincus, who led the team that invented the Pill.

A NEW YORK TIMES BESTSELLER

Library Journal

The Fifties were more than just a mid-point decade in a century; they were to be the crucible in which the rest of the 20th century was forged. Halberstam (The Next Century, LJ 1/92) here touches every thread in the warp and woof of the national fabric. This is the true drama of history: President Truman's firing of General Douglas MacArthur, the Eisenhower years, Senator Joe McCarthy's red-baiting, the early U.S. involvement in Indochina, the H-bomb, the purging of atomic scientist J. Robert Oppenheimer, the Supreme Court ordering the integration of schools, troops in Little Rock to enforce it, the Montgomery bus boycott, the rise of Martin Luther King, Russia's sputnik launch, and Castro's revolutionary Cuba. Halberstam also explores major social and cultural changes--the advent of national television, fast-food restaurants, the flight to the suburbs, huge cars with fins, the phenomenon of Elvis Presley, the contraceptive pill, and much more. A superb book; recommended for all libraries. Previewed in Prepub Alert, LJ 2/1/93.-- Chet Hagan, Berks Cty. P.L. System, Pa.

Kirkus Reviews

In The Best and the Brightest, The Powers That Be, and The Reckoning, Halberstam proved that he can master intimidating subjects with aplomb—and in this massive tome on a convulsive decade in American life, he meets with equal success. Such a sprawling panorama can't be depicted coherently without selective use of material, and some of Halberstam's omissions are open to question. While rightly lingering over McCarthyism and the development of the atomic bomb, he skims over Communism's advances in Eastern Europe and China in the late 40's, leaving an inadequate sense of why Americans yielded so readily to national-security hysteria during the period. Halberstam also fails to explain fully America's role in reviving the postwar economies of Japan and Western Europe. And why is there nothing on the advances that put air travel in reach of the average American? Nevertheless, Halberstam keeps his narrative tightly focused by concentrating on the era's human instruments of change, including some famous (Eisenhower, Elvis, Brando, Kerouac, Milton Berle, et al.) and others more obscure (Kemmons Wilson and Dick and Mac McDonald, founders of, respectively, Holiday Inn and McDonald's). In this often "mean time" of redbaiting, change still managed to burst out, with the invention of the Pill, the moves by Japan and Germany to undercut GM's preeminence in the auto industry, and the assault on legalized segregation. Halberstam finds at the heart of this decade of social, political, and economic innovation a deep split between an acceptance of change and a yearning for earlier and simpler times, and he examines thoroughly how TV altered various aspects of Americanlife—its recreation habits, its advertising, and, inevitably, its politics, through the medium's coverage of the Little Rock crisis and the JFK-Nixon debates. Compulsively readable, with familiar events and people grown fresh in the telling. (Thirty-two pages of photographs—not seen) (First Serial to American Heritage)

Economics or Positioning

2009-12-02T04:01:00.000-08:00

Economics

Author: Walter J Wessels

Covers many subjects including plotting and understanding graphs, market equilibrium and the nature of the price system, macroeconomics, microeconomics, and international trade.

	Preface
	Essentials of Economics
1	What is Economics All About?	1
2	How to Use Graphs in Economics	18
3	Supply and Demand: Part One	28
4	Supply and Demand: Part Two	45
	Macroeconomics: Aggregate Supply and Demand
5	Measuring National Output	59
6	Inflation and Unemployment	72
7	Aggregate Demand and Supply: The Key to Macroeconomics	87
8	Aggregate Demand in the Private Sector: The Keynesian Model	101
9	Aggregate Supply and Getting to Full Employment	123
	Macroeconomics: Fiscal and Monetary Policy
10	Fiscal Policy: Government Spending and Taxation	138
11	The Supply of Money	152
12	Money and Aggregate Demand: Keynesian Model	165
13	Money and Aggregate Demand: Monetarist Model	181
14	Inflation and Unemployment	195
15	Rational Expectations and Other Models of the Business Cycle	214
	Microeconomics: Consumer and Cost
16	Elasticity	234
17	The Theory of Demand	250
18	Cost and Output	265
	Microeconomics: Competition and Monopoly
19	Competitive Supply	282
20	Markets, Competition, and Growth	304
21	Monopolies	319
22	Between Monopoly and Competition	335
23	Efficiency and Regulation	354
	Microeconomics: What People Earn
24	Factor Demand and Productivity	368
25	Wages, Labor Markets, and Unions	386
26	Rent, Interest, and Profits	404
	Microeconomics: Government and the Economy
27	Public Choice and Externalities	418
28	Government Spending and Taxation	436
	International Trade
29	International Trade	451
30	Exchange Rates and the International Monetary System	470
	Appendix
	Index	514

Positioning: The Battle for Your Mind

Author: Al Ries

A handsome edition of the original 1981 text, this 20th Anniversary Edition makes available to business and marketing professionals-including tens of thousands of Ries and Trout groupies, worldwide-the work that forever changed the way marketing strategy is done. This new edition features commentary from the authors that offers fresh insight into why "positioning" a product in a prospective customer's mind is still the most important strategy in business, and includes numerous examples of campaigns that followed, or didn't follow, Ries and Trout's thinking.

What People Are Saying

David Bohnett
Ries and Trout taught me everything I know about branding, marketing, and product management. When I had the idea of creating a very large thematic community on the Web, I first thought of Positioning....
—(David Bohnett, Chairman and Founder of GeoCities)

The End of Food or Who

2009-12-01T02:11:00.000-08:00

The End of Food

Author: Paul Roberts

The best-selling author of The End of Oil turns his attention to food and finds that the system we've entrusted with meeting one of our most basic needs is dramatically failing us.

With his trademark comprehensive global approach, Paul Roberts investigates the startling truth about the modern food system: the way we make food, market and consume it, and even think about it is no longer compatible or safe for the billions of consumers the system was built to serve.

The emergence of large-scale and efficient food production changed forever our relationship with food and ultimately left a vulnerable and paradoxical system in place. Over 1.1 billion people worldwide are "over-nourished," according to the World Health Organization, and are at risk of obesity-related illness, while roughly as many people are starving. Meanwhile the natural systems all food is dependent upon have been irreparably damaged by chemicals and destructive farming techniques; the pressures of low-cost food production court contamination and disease; and big food consumers, such as China and India, are already planning for tightened global food supplies, making it clear that the era of superabundance is behind us.

Vivid descriptions, lucid explanations, and fresh thinking make The End of Food uniquely able to offer a new, accessible way to understand the vulnerable miracle of the modern food economy. Roberts presents clear, stark visions of the future and helps us prepare to make the decisions -- personal and global -- we must make to survive the demise of food production as we know it.

Publishers Weekly

This potentially interesting investigation into the challenges of global food production and distribution is marred by the burial of its argument at the end of the book. Beneath a history of food (old news to any reader of Michael Pollan), factoid avalanches and future-tense fretting, Roberts (The End of Oil) makes a familiar plea for rethinking food systems. When the author illustrates his points with actual players, the narrative becomes affecting and memorable: a French meat packer shows how retail powerhouses dictate prices; a Kenyan farmer demonstrates how "hunger-ending" technologies are often poorly suited to the climates, soils and infrastructures in malnourished regions. Unfortunately, these anecdotes are overshadowed by colorless recitations of Internet research and data culled from interviews. Roberts worries about our "vast and overworked [food] system" and proffers the usual solutions: eat less (land-based) meat, farm more fish, support regional (not just local) agriculture and pressure food policy makers to fund research into more sustainable farming methods (including genetic modification). Despite the undeniable urgency of the issue, Roberts's arguments are as commonplace as his prescriptions. (June 4)

Kirkus Reviews

From Harper's contributor Roberts (The End of Oil, 2004), another dire warning of hard times ahead. This time the author scrutinizes the modern food system, examining its history from prehistoric big-game hunting through the rise of industrialized food production to the retail revolution in which large grocery companies control the supply chain. The result, he asserts, is a low-cost, high-volume model that has reduced the nutritional value of processed food and increased such health problems as obesity and diabetes; it offers superabundance to a few while millions of others go hungry. Roberts argues that the present system is critically vulnerable not only to escalating energy costs and declining supplies of land and water but to the threats of climate change, soil contamination and food-borne diseases. He paints a horrific picture of how all these factors could come together in what he calls " a perfect storm of sequential or even simultaneous food-related calamities" that begins with wheat rust in Uganda and cascades into a global crisis involving droughts, floods, unemployment, mass migrations and a deadly epidemic. To understand how the system operates, the author visited food giant Nestle in Switzerland, a meat-packing plant in France, an agricultural fair in China's Shandong Province and an Albertsons market in Washington state, among other sites, and he consulted with politicians and scientists involved in protecting and expanding the food supply. In his search for solutions, Roberts examines genetically modified foods, organic and integrated polyculture farming, aquaculture and the growing locavore movement ("eat food grown locally"), all of which hold promise but none of whichhas all the answers. The key to change, he declares, lies with an informed and activist public, which is precisely what his book aims to create and energize. A revealing, deeply dismaying overview of how the world's food is produced and marketed. Agent: Heather Schroder/ICM

Book review: Fat Proof Your Family or Herbs and Nutrients for the Mind

Who: The A Method for Hiring

Author: Geoff Smart

In Who, Geoff Smart and Randy Street provide a simple and straightforward solution to every manager's number-one problem: unsuccessful hiring.

Principles of Corporate Finance or The New Strategic Selling

2009-11-30T00:20:00.000-08:00

Principles of Corporate Finance

Author: Richard A Brealey

Principles of Corporate Finance is the worldwide leading text that describes the theory and practice of corporate finance. Throughout the book the authors show how managers use financial theory to solve practical problems and as a way of learning how to respond to change by showing not just how but why companies and management act as they do. The text is comprehensive, authoritative, and modern and yet the material is presented at a common sense level. The discussions and illustrations are unique due to the depth of detail blended with a distinct sense of humor for which the book is well known and highly regarded. This text is a valued reference for thousands of practicing financial managers. Richard A. Brealey and Stewart C. Myers welcome Franklin Allen as a new coauthor to this Eighth Edition. Sometimes the addition of a new coauthor means that one of the existing authors proposes to take a back seat. That is not the case with this team. Dr. Allen’s addition represents a genuine increase in capacity and brings fresh expertise and ideas to an already tremendously successful textbook and partnership.

Book about: Asymmetrical Warfare or The Opium Season

The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies. Revised and Updated for the 21th Century

Author: Robert B Miller

This modern edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops.

Its Your Ship or 8th Habit Personal Workbook

2009-11-28T22:29:00.000-08:00

It's Your Ship: Management Techniques from the Best Damn Ship in the Navy

Author: D Michael Abrashoff

"The most important thing a captain can do is to see the ship from the eyes of the crew." This belief has successfully guided D. Michael Abrashoff, the captain of one of the U. S. Navy's most modern and lethal warships. Abrashoff has revolutionized how to handle such challenging problems as excessive costs, low morale, sexual harassment, and constant turn-over. Business managers will benefit from Abrashoff's guiding belief that focus should be on empowering your people rather than on chain of command. By shifting organizing principles from obedience to performance, managers will be rewarded with remarkable productivity. As Abrashoff explains, the more people enjoy the process, the better the results. Good leaders listen to the people under their command-and use their ideas to improve operating procedures.

Soundview Executive Book Summaries

Before leaving the U.S. Navy to become the CEO of Grassroots Leadership Inc., Captain Abrashoff commanded the USS Benfold, a ship armed with the latest technology available. To create a crew of confident and inspired problem-solvers, he used the slogan "It's your ship" to motivate them to take responsibility for their actions and improve their performance. In It's Your Ship, Abrashoff describes how he used proactive communication and sailor input to make the USS Benfold a model of naval efficiency and a key player in the U.S. Persian Gulf fleet. Copyright © 2004 Soundview Executive Book Summaries

Look this: Through the Dark Woods or Herbs against Cancer

8th Habit Personal Workbook: Strategies to Take You from Effectiveness to Greatness

Author: Stephen R Covey

and/or stickers showing their discounted price. More about bargain books

Services Marketing or Organization Modeling

2009-02-17T11:36:00.000-08:00

Services Marketing

Author: Christopher H Lovelock

Significantly revised, restructured, and updated to reflect the challenges facing service managers in the 21st century, this book combines conceptual rigor with real world examples and practical applications.
Exploring both concepts and techniques of marketing for an exceptionally broad range of service categories and industries, the Sixth Edition reinforces practical management applications through numerous boxed examples, eight up-to-date readings from leading thinkers in the field, and 15 recent cases.
For professionals with a career in marketing, service-oriented industries, corporate communication, advertising, and/or public relations.

Booknews

A text for use in MBA and executive MBA courses, designed to complement material found in traditional marketing principles texts. Offers a strong managerial orientation and strategic focus in an integrated approach to studying services that places marketing issues within a broader general management context. This fourth edition contains four new chapters, seven new readings, five new cases, and more coverage of consumer behavior, people management, and Internet- based services. Lovelock gives seminars and workshops. He was on the faculty of Harvard Business School for 11 years. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Interesting book: Gestão Estratégica:Criação de Vantagens Competitivas

Organization Modeling: Innovative Architectures for the 21st Century

Author: Joseph Morabito

The revolutionary guide to architecting your entire organization!

Modeling your entire organization for maximum effectiveness
Architecture-in-the-large and architecture-in-the-small
Harnessing tacit knowledge and learning
Practical guidelines for implementing your models

Now, go beyond modeling your software and your processes: model your entire organization for maximum competitive advantage. Organization Modeling: Innovative Architectures for the 21st Century introduces the revolutionary discipline of object-oriented organization modeling, combining today's most sophisticated approaches to IT modeling with the latest advances in organization and management frameworks. Discover powerful new tools for modeling-and transforming-your organization's environment, goals, processes, information and knowledge resources, structure, technology, even culture. Coverage includes:

Why it's dangerous to think of today's IT models as "business models"
How to create and align small-scale "organization molecules" into effective enterprise-wide architectures
Envisioning organizational patterns
Integrating data, knowledge, and information

Whether you're an executive, IT planner, analyst, software professional, or student of management, if you want to improve your organization's effectiveness, you finally have a disciplined, systematic framework for doing so: Organization Modeling.

	Preface
Ch. 1	Organization Modeling	1
Pt. 1	Organizing OM	9
Ch. 2	An Introduction and Critique of Organization Theory	14
Ch. 3	Designing Organizations	26
Ch. 4	A New Approach to Organization Modeling	43
Ch. 5	The Layered Organization	62
Ch. 6	Organization Molecules	78
Ch. 7	Aligning Organization Molecules	94
Ch. 8	The OM Design Process	109
Ch. 9	Organizational Patterns	124
Pt. 2	Building a 21st Century Organizational Architecture	155
Ch. 10	Directionality and Culture	158
Ch. 11	Process Formulation	169
Ch. 12	Data, Knowledge, and Information	199
Ch. 13	Knowledge Formulation	230
Ch. 14	The 21st Century Learning Organization	248
App	A Brief Review of Information Modeling	275
	Bibliography	281
	Index	286

Banking Risk Management in a Globalizing Economy or Mind Set Management

2009-02-16T09:45:00.000-08:00

Banking Risk Management in a Globalizing Economy

Author: Panos Angelopoulos

Banking is now an active asset-liability risk management enterprise, attributable in large part to the globalization of commerce. The authors of this descriptive yet practical, applications-oriented book examine the sources and management of traditional and nontraditional banking risks, then the conventional on-balance sheet and the modern off-balance sheet risk management methods. The authors offer experienced as well as novice practitioners an easily accessable way to understand and cope with the banking risks. The book will also be useful as a supplemental text in college-level courses on money and banking and on the operation of financial markets in general.

Booknews

Angelopoulos, a Greek credit analyst and consultant to the Ministry of Education on developing courses in banking and stock markets, and Mourdoukoutas (economics, Long Island U., New York) introduce the risks for banks in a world in which consumers can shop the Internet for banking services. They explain how to manage, measure, monitor, and control risks, emphasizing the use of financial derivatives to control the interest rate, exchange rate, and credit risks as the three major banking risks at the core of banking business. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Books about: Data Structure and Other Objects Using C or AutoCAD 2002 Tutorial

Mind-Set Management: The Heart of Leadership

Author: Samuel A Culbert

You can follow any business guru you want, be it Peter Drucker or Tom Peters. You can adopt any new management concept, from reengineering to "empowering people." But Samuel A. Culbert has one caveat: no matter what managerial "religion" you choose--and there are many sound ones--before you can lead, manage, or team up effectively, you must comprehend the mind-sets that direct the people with whom you are interacting. In Mind-Set Management, Culbert provides a model for thinking about other people--about their self-interested motives and about their biased views of work events--as he shows managers at all levels how to use psychology instead of manipulation in giving valid, even great, advice.
The essence of leading and managing, says Culbert, is "staging the conditions for others to be effective," which today entails giving advice and feedback, not issuing directives. This is particularly true with today's "empowering" management styles. But, as most managers know all too well, advice is often resisted, resented, and ignored. The problem, Culbert contends, is that managers don't have the other person in focus: When they formulate advice, they think they are attuned to the other person, but in fact the person they have listened to most is themselves. Mind-Set Management will help you focus on the person you want to advise, explaining what you need to learn and to know in order to give advice that is great because it is advice that actually gets used. It will prompt you to ask yourself (and will help you answer) such questions as: Why do people insist on seeing events with their own particular biases and distortions? Why do they resist my best ideas and advice about howthey can function most effectively? Why can't I get people to change how they reason and think? Why do people have so much difficulty putting internal politics aside? What's needed for people to trust one another and listen to advice? Why are some people blind to the obvious logic behind the feedback and advice they receive? Culbert has packed the book with vivid case illustrations and stories that people, whether CEOs or project staff, will identify with--weaving the concepts and stories together to present evidence that makes the lessons personally compelling. With these lessons, you will find yourself reading essential, previously unseen dimensions of what is critical in the other person's thinking. You will be better able to see where other people's interests lie and how they view the corporation and the task at hand, and you will be able to give great advice, advice that will be followed because it serves the interests of the person who receives it even as it advances the company's goals.
Today there are many new and progressive ideas about how to manage more effectively, but without the psychological component that Samuel Culbert provides in Mind-Set Management, you are simply putting old wine in new bottles--as what seems "new" quickly becomes business as usual. Thus this is an important, groundbreaking work. Indeed, Warren Bennis, in the Foreword, calls it "one of the lasting contributions to our understanding of corporations, the psychology of people who work in them, and perhaps most of all, a contribution to understanding ourselves."

1	The New Management Models: What They Say and What's Needed to Pull Them Off	3
2	The Artifact of Mind Insight	25
3	The Outsider's Perspective or "If you're from out of town, you must be an expert."	45
4	Giving Advice and Feedback Are Inherently Political Activities	64
5	Mind-Set Sensitivity: The Importance of Knowing How the Other Person Reasons and the Importance of the Other Person Knowing That You Know	84
6	Understanding What Personal Competence Means: The Alignment Model of Empowerment	105
7	Discerning Alignment Strategies and the Mind-Sets That Derive from Them	124
8	Gaining Control by Relinquishing It	149
9	Getting People Interested in the Feedback You Have to Give	167
10	Mismatches in Levels of Feedback Sent and Received	183
11	Different Levels of Influence and Advice and the Categories of Interaction They Create	203
12	Breakthrough Learning	218
13	Assessing the Feasibility of Achieving Breakthrough-Learning Results	230
14	Perspectives to Keep in Mind When Participating in Breakthrough-Learning Interactions	253
15	Breakthrough Learning: Case Study and Exam	264
16	Performance Evaluation: The Capstone Event in Giving Feedback and Advice	275
17	Breaking Out of the Program	294
18	How the Artifact of Mind Insight Instructs Us to Act	312
	Epilogue	323
	Glossary	327
	Index	335

Marketing in Travel and Tourism or New Jersey Dreaming

2009-02-15T07:54:00.000-08:00

Marketing in Travel and Tourism

Author: Victor T C Middleton

Now in its third edition, the best-selling text, Marketing in Travel and Tourism, explains the principles and practice of marketing as they are increasingly being applied in the global travel and tourism industry. Building on the success of previous editions, the authors have completely revised the text to reflect the changes in the travel and tourism industry in the 21st century.

International examples and case studies drawn from recent practice in several countries are used throughout the text. Case studies emphasising the role of ICT include: Microburners, Travel Inn (budget hotels), RCI Europe, the Balearic Islands, and ICT and the role of the Internet in international NTO strategies.

With its comprehensive content and user friendly style, Marketing in Travel and Tourism third edition takes the reader from an initial definition of the subject matter through to the application of marketing in the travel and tourism industry, discussing crucial components such as planning strategy and the marketing mix, making it an indispensable text for both students and practitioners alike.

Explains the concepts and principles of marketing
Extensive use of case histories and examples
A classic work of reference

The meaning of marketing in travel and tourism; Understanding the marketing mix in travel and tourism; Planning strategy and tactics for travel and tourism marketing; Using the principal marketing tools in travel and tourism; Applying marketing in the travel and tourism industry; Case studies of marketing practice in travel and tourism; Epilogue: prospects for travel and tourism marketing.

Interesting textbook: Globalized Islam or Best Laid Plans

New Jersey Dreaming: Capital, Culture, and the Class of '58

Author: Sherry B Ortner

Pioneering anthropologist Sherry B. Ortner is renowned for her work on the Sherpas of Nepal. Now she turns her attention home-ward to examine how social class is lived in the United States and, specifically, within her own peer group. In New Jersey Dreaming, Ortner returns to her Newark roots to present an in-depth look at Weequahic High School's Class of 1958, of which she was a member. She explores her classmates' recollected experiences of the neighborhood and the high school, also written about in the novels of Philip Roth, Weequahic High School's most famous alum. Ortner provides a chronicle of the journey of her classmates from the 1950s into the 1990s, following the movement of a striking number of them from modest working- and middle-class backgrounds into the wealthy upper-middle or professional/managerial class.

Exploring Macroeconomics or Trade and Industrial Policy under International Oligopoly

2009-02-14T06:03:00.000-08:00

Exploring Macroeconomics

Author: Robert L L Sexton

The 4th Edition of Robert Sexton's EXPLORING MACROECONOMICS is now available in a modular format. The 4th Edition offers the macroeconomics content in 5 modules - in other words, it costs less than a traditional macroeconomics text. Buy a product that provides more value for your dollar! You no longer have to buy the same material twice your instructor will not get through during the term. You are no longer paying for unused material -- and no longer carrying a heavy text!

1. The Role and Method of Economics
2.Six Powerful Ideas for the Economics Way of Thinking. APPENDIX: Working with Graphs
3.Scarcity and the Economizing Problem
4.Supply and Demand
5.Elasticities
6.Consumer Choice and Welfare. APPENDIX: Consumer Choice Theory
7.The Public Sector
8.Introduction to Macroeconomy
9.Measuring Economic Performance
10.Economic Growth in the Global Economy
11.Aggregate Demand. APPENDIX: Aggregate Expenditure Model
12.Aggregate Supply and Macroeconomic Equilibrium
13.Fiscal Policy
14.Money and the Banking System
15.The Federal Reserve System and Monetary Policy
16.Issues in Macroeconomic Theory and Policy
17.International Trade
18.International Finance.

Book review: Création des Équipes Efficaces :un Guide pour les Membres et les Chefs

Trade and Industrial Policy under International Oligopoly

Author: Sajal Lahiri

The existence of firms with different levels of efficiency within a country plays an important role in this in-depth analysis of industrial and trade policies in a multi-country trade-theoretic framework. Sajal Lahiri and Yoshiyasu Ono examine various industrial policies, R&D subsidies and trade policies under conditions of imperfect competition in a product market created by the presence of Cournot oligopolistic interdependence in production. The book covers commodity trade (assuming full employment) and foreign direct investment (assuming unemployment) making it of interest to researchers, advanced students and policy makers.

Illusions of Prosperity or Industrial Revolution

2009-02-13T04:13:00.000-08:00

Illusions of Prosperity: America's Working Families in an Age of Economic Insecurity

Author: Joel Blau

Faith in the free market--the idea that, for instance, profit-seeking managed care companies will improve the health care delivery system--has become a basic tenet of public policy debate. But as Joel Blau demonstrates in this eye-opening book, so-called "free market" programs have been a dismal failure, heightening inequality, lowering the median standard of living, and steadily eroding the quality of our social and political life.
In Illusions of Prosperity, Blau launches a far-reaching assault on idea that "the market" knows best. Blau writes that while the share of the national income held by the bottom four fifths of the population (the poor and broad middle class combined) has continued to decline, the top fifth gained 97 percent of the increase in total household income between 1979 and 1994. "Few experiments," Blau comments, "yield such clear outcomes. Although many had hoped to benefit from the new market economy, this affluent fifth is the only segment of the population that truly has." Blau looks at recent reforms in NAFTA, education, job training, welfare, and much more, showing that the new social policies have made matters worse, because reforms that rely on the market can't compensate for the market's deficiencies. Instead, he calls for a stronger, more caring government to counter the debilitating effects of the market, and he urges the development of the broadest possible political alliances to ensure economic security.
Sure to raise controversy, Illusions of Prosperity turns today's conventional wisdom inside out, making a profound case for the importance of a strong government in a world where markets do not have all the answers.

Library Journal

Blau's uneven polemic asserts that the current "market" approach to social ills helps only the top 20 percent of society while the rest suffer. He proposes increased federal government intervention as the solution, championing national healthcare, vastly expanded day care, stronger unions, and worker participation. Blau (social work, SUNY at Stony Brook), who looks at America through a Western European Socialist lens, feels that as long as business controls hiring and investments, education will not help most Americans. He acknowledges that his views are not in the majority but notes correctly that the pendulum could swing. Liberals may like his ideas; conservatives will cringe. Both will find this a tedious, occasionally condescending read--a lonely call for a return to big-government liberalism that most libraries will find more effectively argued in periodicals like the New Republic or the Nation. Neither lively enough to be called a screed nor convincing enough to be recommended.--Patrick J. Brunet, Western Wisconsin Technical Coll. Lib., La Crosse Copyright 1999 Cahners Business Information.

Interesting book: Administración de recursos Humana

Industrial Revolution

Author: Pat Hudson

The period c. 1760 to 1830 used to be seen as a watershed in the transition to modern industrial society. More recently historians have disputed the existence of fundamental change in economic, social, or political life at this time. The British industrial revolution is quietly disappearing from the history books. Hudson challenges this development, arguing that the process of revision has gone too far: continuity has been emphasized at the expense of change and many historically unique features of the economic and society of the period have been unjustly neglected. This new edition retains the successful structure of the highly praised original but extends the author's defense of the dynamism of the period with greater coverage of social and cultural changes, trust and networks as well as innovation, trading, and financial developments. The text is fullu updated to take account of major new research during the past decade.

Economic Justice in an Unfair World or Strategic Transformation and Information Technology

2009-02-12T02:22:00.000-08:00

Economic Justice in an Unfair World: Toward a Level Playing Field

Author: Ethan B Kapstein

Recent years have seen a growing number of activists, scholars, and even policymakers claiming that the global economy is unfair and unjust, particularly to developing countries and the poor within them. But what would a fair or just global economy look like? Economic Justice in an Unfair World seeks to answer that question by presenting a bold and provocative argument that emphasizes economic relations among states.

The book provides a market-oriented focus, arguing that a just international economy would be one that is inclusive, participatory, and welfare-enhancing for all states. Rejecting radical redistribution schemes between rich and poor, Ethan Kapstein asserts that a politically feasible approach to international economic justice would emphasize free trade and limited flows of foreign assistance in order to help countries exercise their comparative advantage.

Kapstein also addresses justice in labor, migration, and investment, in each case defending an approach that concentrates on nation-states and their unique social compacts. Clearly written for all those with a stake in contemporary debates over poverty reduction and development, the book provides a breakthrough analysis of what the international community can reasonably do to build a global economy that works to the advantage of every nation.

Strategic Transformation and Information Technology: Paradigms for Performing while Transforming

Author: Marilyn M Parker

Focusing on the realities of global competition and the impact on businesses and information technology (I/T) and its organizations, this dynamic, progressive book highlights the significant changes in the competitive environment and within the enterprise, illustrating how each directly impacts I/T, and how I/T can impact the enterprise change mechanisms.Analyzes major uncertainties an enterprise must face and the resulting new business paradigms required for successful business transformation that imply new directions, responsibilities, and environments for I/T. Discusses the impact of new business paradigms and initiatives surrounding enterprise transformation, and the consequences for I/T applications and activities. Examines new responsibilities and roles of I/T, its accompanying change of charter and organizational infrastructure. Introduces a three phase Strategic Transformation methodology for planning. Identifies and discusses new business paradigms and the resulting change of I/T paradigms. For business and technology professionals.

Ohio Real Estate Law or Regionalism in East Asia

2009-02-11T00:31:00.000-08:00

Ohio Real Estate Law

Author: Carol Irvin

Undoubtedly, the most comprehensive and completely updated guide available anywhere. OHIO REAL ESTATE LAW is packed with the latest information on legislative changes and discussion of the newest forms supported by an online integrated learning system with illustrated case scenarios, storyboards, and practical assignments throughout delivering a complete, blended-learning tool.

Books about: The Myth of a Christian Nation or The Culture of the New Capitalism

Regionalism in East Asia

Author: Fu Kuo Liu

Regional co-operation and integration have emerged as key issues for East Asia following the financial crisis. This book explores these issues, and examines the degree to which a new paradigm is emerging. It reviews the evolution of the concepts and practices of regionalism in East Asia, and considers the factors which are shaping new patterns of regional co-operation and integration. It includes discussions of historical developments, economic co-operation, socio-political factors, and defence and security. It considers the role of those states, including China and Japan, which have distinctive approaches to international relations, and assesses the role of regional international bodies such as ASEAN.

	List of contributors
	List of abbreviations
	Preface
	Prologue: Whither regionalism in East Asia?
Pt. I	The critical review of regional concepts and theories of regionalism	1
1	East Asian regionalism: Theoretical perspectives	3
2	The post-Cold War development of regionalism in East Asia	30
3	Economic cooperation in East Asia: Revisiting regional concepts and the subregional case of ASEAN	52
Pt. II	Regional cooperation in practice in East Asia and encountering regional theories	69
4	East Asian regionalism and the evolution of a fragmented region: A conceptual approach towards the political sector of security	71
5	Regionalism and subregional cooperation: The ASEAN experience	85
6	Regionalism and regional governance in Northeast Asia	100
7	Northeast Asia: Developmental political economy and the prospects for regional economic integration	119
Pt. III	The new direction of East Asia regionalism	139
8	The impact of the financial crises of East Asian regionalism	141
9	The concept of 'Greater China' and East Asia	153
10	Sovereignty at bay? Business networking and democratic politics of informal integration between Taiwan and Mainland China in the 1990s	176
11	Regionalism through interregionalism: East Asia and ASEM	197
12	Conclusion: The renewal of regionalism and an East Asian new order	220
	Bibliography	231
	Index	250

Health Care Finance or White Farms Black Labour

2009-02-09T22:40:00.000-08:00

Health Care Finance: Cost, Productivity, and Strategic Design

Author: Steven R Eastaugh

Health Care Finance: Cost, Productivity and Strategy Design is a thorough and balanced exploration of what is happening in the rapidly changing health care marketplace. New payment incentives, which stimulate change in the marketplace are analyzed. Tools for success include better financial planning productivity improvement, better scheduling systems, total quality management, cost effectiveness, and cost—benefit studies. The range of coverage is wide and detailed, making this book essential reading for health care professionals, health care finance students, and health economics students.

Booknews

Examines the various cost-containment proposals and other financial strategies that have been advanced in the 1990s against the backdrop of the empirical research available to date. The author covers payment incentives, integrated systems, marketing and pricing, quality improvement, HMOs, competition, tax- exempt and for-profit systems, access to capital and debt financing, and future policy options. Intended for managers, policy makers, health care providers, and graduate students studying to enter the industry. Annotation c. by Book News, Inc., Portland, Or.

	Preface
	Acknowledgments
Ch. 1	Payment Incentives, Integrated Systems, and Cost Management	1
Ch. 2	Specialization, Accounting, and Standard Costing	17
Ch. 3	Paying the Doctor	35
Ch. 4	Cost-Effectiveness and Cost-Benefit Analysis	55
Ch. 5	Marketing and Pricing	75
Ch. 6	Productivity Improvement: Managing Effective Cost Controls	103
Ch. 7	Quality Improvement	125
Ch. 8	HMOs, Competition, and Managed Care	141
Ch. 9	Long-Term Care: Issues and Options	155
Ch. 10	Tax-Exempt and For-Profit Systems	179
Ch. 11	Evaluation of Financing Alternatives	191
Ch. 12	Access to Capital and Debt Financing	213
Ch. 13	Future Policy Options: The Bumpy Road Ahead	235
	Index	249

New interesting book: The Modern Presidency or No Place to Hide

White Farms, Black Labour: Agrarian Transition in Southern Africa, 1910-1950

Author: Jonathan Crush

Paper Edition. The essays in this collection explore various aspects of the lives and experiences of black farm workers who were driven off their own land and forced to labor on white farms instead.

Public Relations Writing or Whats in a Name

2009-02-08T20:50:00.000-08:00

Public Relations Writing(Series in Mass Communication and Journalism): Form and Style

Author: Doug Newsom

Write with understanding and purpose with PUBLIC RELATIONS WRITING: FORM AND STYLE! With a practical approach, this communication text uses the principles and theories of public relations to provide you with the tools you need to improve your writing skills. Examples, illustrations, and end-of-chapter exercises give you the opportunity to see public relations in action. The book-specific website saves you time by providing you with exercises, tutorial quizzes, and web activities.

New interesting book: Principles of Accounting or Media Organisations in Society

What's in a Name?: Advertising and the Concept of Brands

Author: John Philip Jones

This is a completely rewritten and updated version of one of the true classic books in the field of marketing and advertising -- once described as "pure gold" by advertising guru David Ogilvy. What's in a Name? Advertising and the Concept of Brands analyzes brands from the point of view of modern marketing theory. It deals in detail with the role of advertising in creating, building, and maintaining strong brands -- the lifeblood of any long-term marketing campaign. The work is empirically based and is supported by the best research from both the professional and academic fields. The authors describe the birth and maturity of brands and dissect the patterns of consumer purchasing of repeat-purchase goods. This new edition of What's in a Name? besides including all-new research findings and examples, adds new coverage of the short-term, medium-term, and long-term effects of advertising on sales of brands. The book concludes with new recommendations on how to develop and expose better advertising.

	List of Tables and Figures
	Foreword: Advertising and Brand Planning
1	Introduction	3
2	Brands: What They Are and Why They Emerged	19
3	Factors That Shape a Brand During Its Conception and Birth	45
4	Factors That Shape a Brand During Its Growth and Maturity	73
5	The Mature Brand and the Consumer: The Nature of Repeat-Buying Theory	107
6	Advertising Research: A Digression on Recall	136
7	How Advertising Influences Sales	163
8	How Advertising Builds Brands	188
9	Giving a Brand Legs: Brands as Collectible Entities	214
10	The Contribution of Advertising Strategy to Brand Building	230
11	From Advertising Strategy to Advertising Campaign	257
12	How to Develop and Expose Better Advertising	270
	Index	291
	About the Authors	309

Evaluative Inquiry for Learning in Organizations or Improving Organizational Performance

2009-02-07T18:59:00.000-08:00

Evaluative Inquiry for Learning in Organizations

Author: Hallie Preskill

How does evaluative inquiry contribute to your organizational learning? How do you practice evaluative inquiry to maximize individual and team learning? Offering you a way of thinking about and conducting evaluative inquiry in every kind of organization, Evaluative Inquiry for Learning in Organizations provides a data-based approach to organizational learning and change. By focusing on the use of evaluative inquiry processes within organizations rather than across large-scale, multisite programs, authors Hallie Preskill and Rosalie T. Torres are able to bridge the gap between what research "says" about individual, team, and organizational learning and what it "says" about evaluation. The authors lay the foundation and context for evaluative inquiry by including:

- How organizations are changing.

- What it means to learn at the individual, team, and organizational levels.

- The four learning processes that facilitate evaluative inquiry.

Through the use of an illustrative case, the authors guide you through the three phases of evaluative inquiry - from focusing the inquiry to developing action plans. Also included are interviews from four different organizations: Land O'Lakes, Colorado Department of Education, Ford Motor Company, and Presbyterian Hospital and Healthcare Services. These interviews allow you to "hear" how participants perceived and experienced these procedures. This exciting volume concludes with additional considerations when practicing evaluative inquiry, including an exploration of the evaluator's role and challenges to implementing evaluative inquiry in today's organizations.

Writtenfor evaluators, managers, consultants, and trainers, Evaluative Inquiry for Learning in Organizations shows you how to integrate evaluative inquiry into your organization's work processes so that its members are better able to make their organizations successful.

Booknews

Provides a data-based approach to organizational learning and change, focusing on the use of evaluative inquiry processes within the organization rather than across large-scale, multisite programs. Illustrative cases demonstrate three phases of evaluative inquiry, from focusing the inquiry to developing action plans. Interviews with managers at four different types of organizations reveal how participants experienced these procedures. For evaluators, managers, consultants, and trainers. Annotation c. by Book News, Inc., Portland, Or.

	List of Strategies, Exhibits, and Figures
	Acknowledgments
	Introduction
1	Evaluative Inquiry and Organizational Change	1
2	Learning in Organizations	17
3	Evaluative Inquiry Learning Processes	51
4	Focusing the Evaluative Inquiry	71
5	Carrying Out the Inquiry	97
6	Applying Learning	131
7	Building the Infrastructure for Evaluative Inquiry	153
8	The Practice of Evaluative Inquiry	183
	Questions for Facilitating Evaluative Inquiry	193
	References	201
	Index	211
	About the Authors	217

Book about: The Move to Community Policing or The Business Case for Enterprise Class Wireless LANs

Improving Organizational Performance: A Practical Guidebook for the Human Services Field

Author: Gary V Sluyter

A practical guide to recently developed management principles, Improving Organizational Performance takes the reader beyond the basics of the TQM fad to the core concepts that undergird it. The book provides a basic reference and field guide for mental health service organizations that are interested in learning about and applying sound management principles. In addition to basic theory, it presents procedures for putting quality practices in place, using examples from the field to illuminate points, and including a complete case study to help organizations learn the quality improvement team process. Improving Organizational Performance is an effective tool for improving performance for managers in mental health, human services, and social services.

Booknews

Provides a basic reference and field guide for managers of mental health, human services, and social service organizations. Includes basic theory as well as practical information: specific procedures for implementing quality practices, examples from the field, and a case study to help organizations learn the quality improvement team process. Annotation c. by Book News, Inc., Portland, Or.

International Business or Business Cycle Theory

2009-02-06T17:08:00.000-08:00

International Business

Author: Stuart Wall

International Business provides an accessible and theoretically rigorous introduction to the subject. Starting with an analysis of external environmental factors, the book moves to examine the functional and operational issues faced by international businesses. Throughout the text, more subtle organisational and cultural isues, increasingly crucial to success, are given strong prominence.

The throroughly updated second edition provides new cases and FT articles, encouraging the reader to explore the practical applications of the key concepts. There is also an increased emphasis on international strategic directions to highlight the importance of long-term business planning. A coherent structure is supported by a strong pedagogical framework, with further substantial resources available on the book's website at www.booksites.net/wallrees.

Ideally suited for undergraduate and postgraduate degrees and modules in International Business, the book will also appeal to 'non-specialist' students from disciplines outside business and management.

Key Features
• Emphasis on culture, ethics and the environment
• New Chapter 8: International strategic issues
• New and revised case material and FT articles
• Broad coverage of key environmental and operational factors
• Strong pedagogical structure enabling and active and open-learning approach
• Companion website provides resources for both students and lecturers

Stuart Wall is Subject Leader in Business and Economics at Ashcroft International Business School, Anglia Polytechnic University and has actedas a consultant on international business issues for the OECD. Bronwen Rees is Senior Research Fellow, also at Ashcroft International Business School, and has been a Visiting Fellow at both Cranfield School of Management and Judge Institute, Cambridge University.

Look this: L'Ergothérapie Réussie

Business Cycle Theory

Author: Lutz G Arnold

Business cycle theory is a broad and disparate field. Different schools of thought offer alternative explanations for cycles, often using different mathematical methods. This book provides a compact exposition of the main theories since Keynes--Keynesian economics, monetorism, new classical economics, the real business cycles theory, and new Keynesian economics--using a unified mathematical approach.

The Audience the Message the Speaker or The Rise and Fall of Abacus Banking in Japan and China

2009-02-05T15:17:00.000-08:00

The Audience, the Message, the Speaker

Author: John Hasling

This brief, core introduction to public speaking combines a concern with classic rhetoric with a strong focus on ethics, diversity, and the latest technology. The Audience, The Message, The Speaker emphasizes the speaker's responsibility to convey succinct, meaningful information that is well organized, reliable, and clearly expressed for the relevant audience. The new edition features new sections entitled "Analyzing the Audience in a Post 9/11 World," "Making PowerPoint Presentations," and "Researching on the Internet."

New interesting textbook: American Shamans or The Seattle Sutton Solution

The Rise and Fall of Abacus Banking in Japan and China

Author: Yuko Arayama

Bankers in Japan and China are masters of accounting, not risk management, and American-style rescue packages won't solve their banking crises. Cleaning up balance sheets and purging non-performing loans won't work either, say Arayama and Mourdoukoutas. The problem goes deeper. It stems from high growth environments and tight government regulation. The result has been to limit competition in Japan and eliminate it in China. And that led to the control of management behavior, which weakened incentives for Japanese and Chinese bank decision makers to manage, hands-on, their traditional and nontraditional banking risks. They may be experts with the abacus but they have little experience with or understanding of the other more important aspects of banking. A challenging, provocative, readable study and analysis it is, an essential resource for academicians and policymakers in business, government, and international finance and investment.

Beyond Nonperforming Assets: Abacus Banking
The Rise and Fall of Abacus Banking and the Banking Crisis in Japan
The Rise of Abacus Banking in Japan
The Fall of Abacus Banking in Japan
The Banking Crisis
The Rise and Fall of Abacus Banking and the Looming Banking Crisis in China
The Rise of Abacus Banking in China
The Fall of Abacus Banking in China
The Looming Banking Crisis in China
Conclusions

Service Quality Management in Hospitality Tourism and Leisure or European Modernity and Beyond

2009-02-04T13:26:00.000-08:00

Service Quality Management in Hospitality, Tourism, and Leisure

Author: Jay Kandampully

Does your staff deliver the highest quality service possible?

Customers today expect a very high overall level of service in hospitality, tourism, and leisure. Competition in these fields will thus be driven by strategies focusing on quality of service to add value, as opposed to product or price differentiation.

Service Quality Management in Hospitality, Tourism, and Leisure highlights concepts and strategies that will improve the delivery of hospitality services, and provides clear and simple explanations of theoretical concepts as well as their practical applications! Practitioners and educators alike will find this book to be invaluable in their businesses and in preparing students for the business world.

This essential book provides you with clear, comprehensive explanations of theoretical concepts and methods that will give you the competitive edge in this fast-changing field. Topics covered include:

services management
marketing
operations management
human resources management
service quality management

Service Quality Management in Hospitality, Tourism, and Leisure brings together an array of pertinent materials that will measure and enhance customer satisfaction and help you provide superior hospitality services, and groups them in easy-to-use clusters for quick reference.

Booknews

For managers and educators, a guide to measuring and improving customer satisfaction in a hypercompetitive market. The three editors and 16 contributors are academics in hotel, restaurant, and tourism management, business management, and human resource management in the UK, US, Australia, and New Zealand. The work is an effort to provide a holistic, interdisciplinary view of what service quality is and how it can be managed. Annotation c. Book News, Inc., Portland, OR (booknews.com)

	About the Editors
	Contributors
	Preface
Ch. 1	Concepts of Tourism, Hospitality, and Leisure Services	1
Ch. 2	Unique Characteristics of Tourism, Hospitality, and Leisure Services	5
Ch. 3	Service Quality Concepts and Dimensions Pertinent to Tourism, Hospitality, and Leisure Services	51
Ch. 4	The Impact of People, Process, and Physical Evidence on Tourism, Hospitality, and Leisure Service Quality	67
Ch. 5	Understanding the Role of the Service Encounter in Tourism, Hospitality, and Leisure Services	85
Ch. 6	Service Quality, Customer Satisfaction, and Value: An Examination of Their Relationships	97
Ch. 7	Competitive Advantages of Service Quality in Hospitality, Tourism, and Leisure Services	111
Ch. 8	Approaches to Enhance Service Quality Orientation in the United Kingdom: The Role of the Public Sector	123
Ch. 9	Service Quality Monitoring and Feedback Systems	143
Ch. 10	Measuring Service Quality and Customer Satisfaction	159
Ch. 11	Managing Service Failure Through Recovery	193
Ch. 12	Empowering Service Personnel to Deliver Quality Service	223
Ch. 13	Service Guarantee: An Organization's Blueprint for Assisting the Delivery of Superior Service	239
Ch. 14	Managing and Marketing Internal and External Relationships	255
Ch. 15	Cross-Cultural Issues in Service Quality	269
Ch. 16	Technology and Its Impact on Service Quality	281
Ch. 17	Delivering on Service: What Are the Questions and Challenges for Tomorrow's "Virtual University"?	297
	Index	319

New interesting textbook: Planification Financière Personnelle

European Modernity and Beyond: The Trajectory of European Societies, 1945-2000

Author: Goran Therborn

The European community has evinced dramatic changes since the conclusion of the second World War; both individually and collectively, its nations have experienced continuous shifts in political, cultural, and economic climes. Has this process resulted in greater solidarity among European nations--and with others on the globe--or has it only strengthened disparities? To what extent has the period 1945-2000 produced fundamental differences or revealed areas of continuity? Through his broad-ranging analysis of the profile of contemporary European societies, Göran Therborn assays the development and outcome of such crucial issues as mass consumption, collective memory and identities, modes of collective action, and the two great steering projects of the times: socialism in the East and European union in the West. Combining theoretical depth with empirical data, this volume will be essential reading for all students of the politics and sociology of Europe and of contemporary industrial societies.

The Evolution of Economic Thought or The Prehistoric Exploration and Colonisation of the Pacific

2009-02-03T11:35:00.000-08:00

The Evolution of Economic Thought

Author: Stanley Bru

The Evolution of Economic Thought, 6/e presents the history of economics and the philosophies that drive the economic way of thinking. It stresses the importance of understanding contemporary economics, by grasping new ideas, evidence, problems and values that call for reconsideration of basic disputes and major contributions of the past. The textbook explains the ideas of the great economic thinkers and their logical connections to the world of today and tomorrow. Updated pedagogial features provide clear insight into issues like antitrust perspectives and game theory. Introducing ideas like Robert Solow's pioneering model to discuss recent renewed emphasis on growth theory and technological change, the author sheds historical light on modern debates and thoughts. Stanley Brue once again carries on the legacy of Jacob Oser, the book's creator, by offering a scholarly and timely presentation of the history of economic thought.

Interesting book: Certain Victory or JK Lassers Your Winning Retirement Plan

The Prehistoric Exploration and Colonisation of the Pacific

Author: Geoffrey Irwin

The exploration and colonization of the Pacific is a remarkable episode in human prehistory. Early sea-going explorers had no knowledge of Pacific geography, no instruments for measuring time and none for exploration. Forty years of modern archaeology, experimental voyages in rafts, and computer simulations of voyages have produced an normous range of literature on this controversial subject. This book represents a major advance in knowledge of the settlement of the Pacific by suggesting that exploration was rapid, purposeful and undertaken systematically, and that navigation methods progressively improved.

	List of figures
	List of tables
1	An introduction to the Pacific and the theory of its settlement	1
2	Pleistocene voyaging and the settlement of Greater Australia and its Near Oceanic neighbours	18
3	Issues in Lapita studies and the background to Oceanic colonisation	31
4	Against, across and down the wind: a case for the systematic exploration of the remote Pacific	42
5	The colonisation of Eastern Melanesia, West Polynesia and Central East Polynesia	64
6	The colonisation of Hawaii, New Zealand and their neighbours	101
7	Issues in the colonisation of Micronesia	117
8	Voyaging by computer: experiments in the exploration of the remote Pacific Ocean	133
9	Voyaging after colonisation and the study of culture change	174
10	The rediscovery of Pacific exploration	205
	Bibliography	223
	Index	232

Prof Communicatn Intrnl Settin or Human Resource Management

2009-02-02T09:44:00.000-08:00

Prof Communicatn Intrnl Settin

Author: Ron Scollon

In today's global business environment it is necessary to communicate successfully across cultural boundaries of languages, styles, and values. Professional Communication in International Settings provides a practical way to help individuals deal with a variety of cultural practices by systematically developing their own capacity to learn culturally appropriate behaviors and actions.

Proposes a new approach to intercultural communication.

Includes training material that illustrates how to effectively develop intercultural communication.

Represents the outcome of thirty years of consultation experience as well as six years of research in Hong Kong, Finland, and Beijing.

Look this: The Breast Cancer Survival Manual or Midlife Mamas on the Moon

Human Resource Management: A Customer Oriented Approach

Author: Diann R Newman

Human Resource Management: A Customer Oriented Approach addresses the needs of human resource management in the hospitality industry. Drawn from industry research and developments in real organizations, the book presents a comprehensive and practical discussion of the human resource issues unique to the hospitality industry. Dedicated to identifying and addressing customer needs, developing outstanding service, and maintaining total quality service; the book presents the role of HRM activities and provides applications of those functions to improving service, productivity, and profit. It presents total quality management in a practical manner so readers can apply these ideas in the workplace. And it emphasizes diversity, ethics, discrimination, and the ways hospitality managers address these issues. A valuable reference for any manager in a hospitality business seeking to improve the functioning of that organization.

Booknews

A text on human resource management in the hospitality industry, covering communication and decision making, human resource management activities, and the role and importance of customers. Covers recruiting and selecting associates, motivation, the international customer, total quality service, and developing an effective career plan. Learning features include chapter summaries, key terms, review and application questions, self-feedback exercises, cases with questions, and answers. Annotation c. by Book News, Inc., Portland, Or.

Ch. 1	Contemporary Issues in Human Resource Management	3
Ch. 2	Who Are You?	29
Ch. 3	Communicating Effectively	63
Ch. 4	Effectively Managing Change and Conflict	93
Ch. 5	Developing Your Decision-Making Skills	123
Ch. 6	Recruiting, Selecting, and Orienting Associates	157
Ch. 7	Training, Developing, and Appraising Associates	189
Ch. 8	Motivating Associates	219
Ch. 9	Creative Effective Associate Relations	247
Ch. 10	Identifying and Addressing Customer Needs	283
Ch. 11	Understanding the International Customer	313
Ch. 12	Developing Outstanding Service	341
Ch. 13	Maintaining Total Quality Service	365
Ch. 14	Future Challenges	399
Ch. 15	Developing an Effective Career Plan	431

Innovative Approaches for Difficult to Treat Populations or Getting the Most from Online Learning

2009-02-01T07:53:00.000-08:00

Innovative Approaches for Difficult-to-Treat Populations

Author: Scott Henggeler

Innovative Approaches for Difficult-to-Treat Populations makes recommendations for developing and disseminating innovative mental health services. It is geared toward clinicians, administrators, and policy-makers struggling to develop both clinically effective and cost-effective mental health and substance abuse services, and it focuses on services for individuals who use the highest proportion of mental health resources and for whom traditional services have not been effective. These target populations include youth with serious behavioral and emotional disturbances and adults with severe and persistent mental illnesses.

The innovative approaches reviewed include diverse treatment methods for differing clinical populations. These varied approaches have several common elements:

• Social-ecological theory frameworks
• An emphasis on delivering flexible, comprehensive, pragmatic, and goal-oriented interventions in persons& rsquo; natural environments
• Increased accountability on the part of service providers
• The transition from centralized to community-based care is discussed, and normalizing a patient& rsquo;s daily routine as an important factor in the success of state-of-the-art community support programs is emphasized

Innovative Approaches for Difficult-to-Treat Populations offers mental health professionals and students a firsthand look at the future direction of clinical services. Policy issues necessary to developing and disseminating progressive treatments are addressed, including the downsizing of state psychiatric hospitals, strategies for reforming state mental hospital systems, and ethical issues inresearch on child and adolescent mental disorders.

Giridhar G. Reddy

This book deals with innovative approaches for difficult-to-treat populations. The contributors are prominent clinical researchers from various universities in United States. The purpose is to suggest directions for development and dissemination of innovative mental health services, especially for difficult patients like youths with serious behavioral and emotional problems and adults with severe and persistent mental illness. The target audience includes clinicians such as psychologists, psychiatrists, social workers, and mental health planners. There are appropriate tables and a summary at the end of each chapter highlighting some of the salient points. The references are adequate and up-to-date. This book gives information on ways to more effectively treat difficult populations, such as children, adolescents, and adults with chronic mental disorders. These individuals consume mental health resources disproportionately, and traditional services have had little established effectiveness. There are two sections, the first dealing with mental health services for children, adolescents and their families and the second dealing with adults with severe and persistent mental illness. The emphasis is on a social-ecological model wherein interventions are delivered in the patient's natural environment. The interventions are highly individualized to each patient and comprehensive, with specific goals in mind and clinicians held accountable for these therapeutic goals. This book is essential reading for all mental health professionals.

Doody Review Services

Reviewer: Giridhar G. Reddy, MD (Rush University Medical Center)
Description: This book deals with innovative approaches for difficult-to-treat populations. The contributors are prominent clinical researchers from various universities in United States.
Purpose: The purpose is to suggest directions for development and dissemination of innovative mental health services, especially for difficult patients like youths with serious behavioral and emotional problems and adults with severe and persistent mental illness.
Audience: The target audience includes clinicians such as psychologists, psychiatrists, social workers, and mental health planners.
Features: There are appropriate tables and a summary at the end of each chapter highlighting some of the salient points. The references are adequate and up-to-date.
Assessment: This book gives information on ways to more effectively treat difficult populations, such as children, adolescents, and adults with chronic mental disorders. These individuals consume mental health resources disproportionately, and traditional services have had little established effectiveness. There are two sections, the first dealing with mental health services for children, adolescents and their families and the second dealing with adults with severe and persistent mental illness. The emphasis is on a social-ecological model wherein interventions are delivered in the patient's natural environment. The interventions are highly individualized to each patient and comprehensive, with specific goals in mind and clinicians held accountable for these therapeutic goals. This book is essential reading for all mental health professionals.

What People Are Saying

Journal
It is an excellent text that should provide assistance for almost anybody attempting to develop an effective mental health program (The Journal of Nervous and Mental Disease).

John R. Weisz
The interventions described here take place in the real-world settings where the clients live their lives and confront their stressors-at home with their families, in shopping malls, and sometimes on the street, in police cars, and even in jail...The book offers both inspiration and instruction to mental health professionals seeking new approaches to old problems (John R. Weisz, Ph.D., Professor of Psychology, Department of Psychology, University of California, Los Angeles).

Leonard I. Stein
This excellent book, edited by Henggeler and Santos, brings together, in one volume, chapters written by leading clinical researchers working with difficult-to-treat problems and presents cutting-edge information needed to provide appropriate clinical services (Leonard I. Stein, M.D., Director of Research and Education, Mental Health Center of Dane County, Inc., Madison, Wisconsin).

Readings
If out of all of the confusion and disorder there may still emerge a system of care that is human and efficient, Innovative Approaches for Difficult-to-Treat Populations can serve as a marker in mapping the direction such a system will take (Readings: A Journal of Reviews and Commentary in Mental Health).

Mary Jane England
This book presents a timely colloquium among leaders in mental health service delivery systems...it will serve as a benchmark for best practice throughout this decade of reform of American health care (Mary Jane England, M.D., Past President, American Psychiatric Association, President, Washington Business Group on Health, Washington, D.C.).

David A. Brent
This book is a comprehensive compendium of innovations in system change and service delivery. It should be useful to those involved in service evaluation, program development, system change, and training of the next generation of clinicians...(David A. Brent, M.D., Chief, Division of Child and Adolescent Psychiatry, Western Psychiatric Institute and Clinic, Professor of Psychiatry, Pediatrics, and Epidemiology, University of Pittsburgh School of Medicine, Pittsburgh, Pennsylvania).

Rating

4 Stars! from Doody

Book about: U S vs Them or Open Society and Its Enemies Volume 1

Getting the Most from Online Learning: A Learner's Guide

Author: George M Piskurich

Getting the Most from Online Learning is a must-have resource that helps people, become better e-learners by showing them how to prepare for, participate in, and apply e-learning in all its variations. Written by the leaders in e-learning, this book is filled with practical ideas, suggestions, and information about a wide variety of topics including how to:

• Participate effectively in on-line learning experiences
• Contribute to and learn from discussion groups and chat rooms
• Handle e-learning peer evaluations
• Participate in online group projects

In addition, the expert authors share their personal e-learning experiences and show how they have mastered the discipline of e-learning for themselves.

	Introduction
	About the Editor
1	Voices from the Edge of e-Learning	1
2	e-Learning: An Introduction	7
3	Becoming a More Self-Directed Learner: Why and How	25
4	How to Prepare to Attend a Synchronous e-Learning Course	39
5	How to Attend a Synchronous e-Learning Course	59
6	Succeeding in an Asynchronous Learning Environment	73
7	Chat Rooms and Discussion Boards	85
8	Online Readings: Gaining the Most from What You Read	93
9	How to Handle e-Learning Peer Evaluation	111
10	Building Successful Online Relationships	131
11	Participating in Group Projects Online	145
12	Managing Distractions for e-Learners	153
	Glossary	161
	Index	167

e Commerce Law or Organizations in America

2009-01-31T06:01:00.000-08:00

e-Commerce Law: Issues for Business

Author: John W Bagby

This exciting new text, e-Commerce Law: Issues for Business, provides an understanding of the major legal issues confronting cyberspace and e-commerce. An integration of traditional law with the emerging law of cyberspace provides a unique perspective to help students see how and why business decision-makers may seek legal assistance before their transactions beome irrevocably fixed or their actions become irreversible. This text utilizes court decisions, federal and state statutes, administrative rulings, the legal literature, and ethical issues relating to Internet Law to explain and demonstrate how e-commerce and the law relate to one another.

Booknews

This text provides an understanding of the major legal issues confronting cyberspace and e-commerce, integrating traditional law with the emerging law of cyberspace. The text examines court decisions, federal and state statutes, administrative rulings, and the legal literature to explain and demonstrate how e-commerce and the law relate to one another. Each chapter contains several excerpted cases concerning well-known business entities, and comment boxes highlight controversial areas of law. Coverage includes the legal system and private law, intellectual property, e-commerce, and regulation. The author is affiliated with Pennsylvania State University. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Look this: Contemporary Models in Vocational Psychology or Marketing Research

Organizations in America: Analysing Their Structures and Human Resource Practices

Author: David Knok

Based on the findings of The National Organizations Study, Organizations in America provides a comprehensive review of the first national survey of organizations in the United States. Using a statistically representative sample, this work is the most authoritative database on the workings of organizations available. The principal investigators of the study use this data set to define what we know about the structures and human resource practices in American organizations and describes: The National Organizations Study and its implications Specific employment practices--hiring, training, promotion, performance measurement, benefit packages, contingent work--and how they compare between different businesses and business sectors Differential treatment of employees according to ethnicity and gender This breakthrough publication is an indispensable reference tool for those in the areas of organizational studies, human resources, sociology of work, industrial psychology, social stratification, labor, and labor economics.

Booknews

Reports and analyzes the results of the 1991 National Organizations Study, which collected data on a representative sample of US work establishments. Provides information about structure, context, personnel practices, and other dimensions that shed light on social behavior in workplaces. After explaining the design of the project, presents conclusions on such matters as bureaucratic structure for coordination and control, job training, unions and internal labor markets, and patterns of gender segregation. Paper edition (unseen), $27.95. Annotation c. Book News, Inc., Portland, OR (booknews.com)

	List of Tables
	List of Figures
	Preface
1	Organizational Properties and Practices	3
2	Design of the National Organizations Study	23
3	American Organizations and Their Environments	45
4	Bureaucratic Structures for Coordination and Control	69
5	Formalizing the Employment Relation	87
6	Human Resource Management and Organizational Performance	113
7	The Staffing Process	133
8	Job Training in U.S. Organizations	157
9	Training, Unions, and Internal Labor Markets	180
10	Organizational Differences in Earnings	200
11	The Structure of Organizational Earnings Inequality	214
12	Cui Bono? Employee Benefit Packages	232
13	Contingent Employment in Organizations	253
14	Organizational Patterns of Gender Segregation	276
15	Gender Differences and Organizational Commitment	302
16	Conclusions and Prospects	324
	Appendix	337
	References	339
	Author Index	359
	Subject Index	365
	About the Authors	379
	About the Contributors	381

Studying Your Workforce or Democracy and Development

2009-01-30T04:11:00.000-08:00

Studying Your Workforce: Applied Research Methods and Tools for the Training and Development Practitioner

Author: Alan B Clardy

Studying Your Workforce concisely and easily describes how to apply specific research methods to common human resource development problems. It outlines the basic principles of research and ties those principles to human resource development functions. Some of the topics examined include performance problem analysis, performance solutions, and assessing solution adequacy. Background sections on the theoretical and research aspects of the methods are included, along with examples drawn from the field showing the approach used in practice. The book concludes with a discussion of special issues including legal and ethical concerns, reporting results, sample size and statistical analysis issues, and confidentiality and privacy.

	Preface
1	Using Research for Training and Development	1
2	Data Collection: Planning, Tests, and Observation	18
3	Data Collection: Surveys, Interviews, Analyzing the Data, and Reporting Results	34
4	Front-End Assessment: Identifying Performance Problems and Training Needs	50
5	Front-End Assessment: Training Programming From Needs Assessment	68
6	Developing HRD Solutions	86
7	Assessing the Adequacy of HRD Solutions	105
	References	127
	Index	137
	About the Author	141

Interesting textbook: Incorporating Women or Realising Strategy in Management

Democracy and Development: Theory and Practice

Author: Adrian Leftwich

This book calls into question the current western orthodoxy about the relationship of democracy and development, exploring the theoretical issues involved in the relationship and examining a number of case sudies.

Product Design and Manufacture or For Democracys Sake

2009-01-29T02:20:00.000-08:00

Product Design and Manufacture

Author: Robert M Wygant

Basic yet comprehensive in approach, this book introduces readers interested in engineering, technology, and design to the methods and theory of concurrent or simultaneous design (i.e., design for manufacturing), where all aspects of product design and manufacturing are involved, from the outset of the planning effort as a totality. It explores a broad range of methods for general product design and considers the significant issues that must be addressed early in the design process. This book examines historical antecedents, information, and data on product design theory and procedures. It considers computer applications in design and manufacturing and explores human factors (ergonomics) in design, and their applications to products and tools. The book discusses physical materials used in the design of quality products, and the methods employed to process these materials. It highlights special applications to graphics design and packaging and surveys the history of the functional, material and visual requirements of product design, and the methods used in industrial, engineering, and crafts design. Also explained are the legal aspects of product design relative to protecting the rights to intellectual property, and the issues of product liability.

Go to: The Sources of Economic Growth or ActiveBook Excellence in Business Communication

For Democracy's Sake: Foundations and Democracy Assistance in Central Europe

Author: Kevin FF F Quigley

Assisting democracy has become a major concern of the international community since the end of the cold war. Not only governments, but private actors -- foundations and other non-governmental organizations -- are playing a growing role in these efforts, rivaling that of governments and international institutions. This pathbreaking study examines foundations' democracy assistance programs in Central Europe in the years immediately following the fall of the Berlin Wall, both measuring their size and evaluating their strategies.

For Democracy's Sake assesses such efforts in post-cold war Central Europe through extensive field research, a rare series of workshops in which Central Europeans knowledgeable about democracy efforts participated, and the author's own experience as a foundation executive. The book includes chapters concentrating on foundations' efforts in the Czech Republic, Hungary, Poland, and Slovakia, a chapter on regional initiatives, and a chapter on the philanthropy of George Soros. This timely volume offers broadly applicable lessons regarding the most effective strategies, approaches, and techniques for helping others develop their own versions of democracy.

"Quigley presents a vast amount of new information, based on a comprehensive, sophisticated research effort. This material will be of great utility to persons interested in Eastern Europe, and the book will certainly become the standard work on the role of private foundations in the former communist states." -- Thomas Carothers, Carnegie Endowment for International Peace, author of Assessing Democracy Assistance: The Case of Romania

	Figures and Tables
	Abbreviations and Acronyms
	Acknowledgments
1	Introduction: A New World	1
2	Czech Republic: Standing Apart	13
3	Hungary: The Long Road	29
4	Poland: First among Equals	43
5	Slovakia: Slipping Behind	59
6	Regional Projects: Going against the Grain	73
7	George Soros: Leader of the Band	87
8	Conclusions and Recommendations	103
App. 1	Project Advisory Committee Members	115
App. 2	For Democracy's Sake Workshop Participants	117
App. 3	Data on Foundation Assistance	121
	Notes	157
	Select Bibliography	173
	Index	183

The Sources of Economic Growth or ActiveBook Excellence in Business Communication

2009-01-28T00:29:00.000-08:00

The Sources of Economic Growth

Author: Richard R Nelson

Technological advance is the key driving force behind economic growth, argues Richard Nelson. Investments in physical and human capital contribute to growth largely as handmaidens to technological advance. Technological advance needs to be understood as an evolutionary process, depending much more on ex post selection and learning than on ex ante calculation. That is why it proceeds much more rapidly under conditions of competition than under monopoly or oligopoly.

Nelson also argues that an adequate theory of economic growth must incorporate institutional change explicitly. Drawing on a deep knowledge of economic and technological history as well as the tools of economic analysis, Nelson exposes the intimate connections among government policies, science-based universities, and the growth of technology. He compares national innovation systems, and explores both the rise of the United States as the world's premier technological power during the first two-thirds of the twentieth century and the diminishing of that lead as other countries have largely caught up.

Lucid, wide-ranging, and accessible, the book examines the secrets of economic growth and why the U.S. economy has been anemic since the early 1970s.

	Introduction	1
Pt. I	A Perspective on Economic Growth and Technical Advance	7
1	Research on Productivity Growth and Productivity Differences: Dead Ends and New Departures	9
2	Capitalism as an Engine of Progress	52
Pt. II	Schumpeterian Competition	85
3	Schumpeter and Contemporary Research on the Economics of Innovation	87
4	Why Do Firms Differ, and How Does It Matter?	100
5	On Limiting or Encouraging Rivalry in Technical Progress: The Effect of Patent-Scope Decisions	120
Pt. III	Science and Technical Advance	145
6	The Role of Knowledge in R&D Efficiency	147
7	The Link between Science and Invention: The Case of the Transistor	159
8	American Universities and Technical Advance in Industry	189
Pt. IV	International Differences and International Convergence	231
9	The Rise and Fall of American Technological Leadership: The Postwar Era in Historical Perspective	233
10	National Innovation Systems: A Retrospective on a Study	274
	Notes	303
	References	308

Book review: Guía de Campaña de Entendimiento de Error Humano

ActiveBook, Excellence in Business Communication

Author: John V Thill

This book offers users the tools they need to succeed in today's workplace by developing their essential communication skills. Three easy-to-follow steps (planning, writing, and completing business messages) offer learners a practical strategy for writing and delivering business messages. Abundant sample documents demonstrate how to apply the principles being discussed. This is the only book that offers business communication experience in every chapter through real-world “on-the-job” simulations featuring actual companies and real-world business documents. These simulations provide a unique opportunity to apply concepts to real events and to sharpen business communication problem-solving skills. A five-part organization covers the foundations of business communication; the three-step writing process; letters, memos, e-mail, and other brief messages; reports and oral presentations; and employment messages. For business professionals—at any level—seeking to improve their oral and written communication skills.

Total Quality Management for Hospital Nutrition Services or Electronic Commerce

2009-01-26T22:37:00.000-08:00

Total Quality Management for Hospital Nutrition Services

Author: M Rosita Schiller

This manual provides the necessary information to build and sustain an effective total quality management program for nutrition services in hospitals, skilled nursing facilities, and nursing homes. Forms, charts, and guidelines are included in reproducible format. This manual provides numerous real—life examples.

Elizabeth Wall

This manual was written for the management staff of a nutrition department. The text is divided into four sections that thoroughly cover the information needed to develop, implement, sustain, and evaluate a quality management program. The purpose is to provide a comprehensive guide to facilitate a transition to and evaluation of quality improvement management for nutrition departments. The authors have targeted nutrition professionals and dietitians to use this text. In addition, this manual would be an excellent reference for an administrator who is charged with an institution's quality improvement program. This text is divided into sections that systematically review the background of quality management and essential components of a quality improvement program. A comparison of several quality management programs is provided. The text contains many figures, diagrams, and tables that are easy to interpret and are complementary to the topics discussed. In addition, there is an extensive appendix that contains multiple sample documents from actual nutrition practices. The text is published in looseleaf format that gives the reader easy access for copying or revising sample documents. This book is well referenced with recent publications. A portion of the text outlines the current nutritionally related guidelines and requirements that are mandated by the various accreditation organizations. This text is an excellent resource for anyone who is developing, updating, or evaluating a quality improvement program. The sample forms, program outlines, and summary of regulatory guidelines are attractive features of this text. This very practical text would be a useful reference for a nutritiondepartment or for any professional who is overseeing a nutrition quality improvement program.

Doody Review Services

Reviewer: Elizabeth Wall, MS, RD (University of Chicago Pritzker School of Medicine)
Description: This manual was written for the management staff of a nutrition department. The text is divided into four sections that thoroughly cover the information needed to develop, implement, sustain, and evaluate a quality management program.
Purpose: The purpose is to provide a comprehensive guide to facilitate a transition to and evaluation of quality improvement management for nutrition departments.
Audience: The authors have targeted nutrition professionals and dietitians to use this text. In addition, this manual would be an excellent reference for an administrator who is charged with an institution's quality improvement program.
Features: This text is divided into sections that systematically review the background of quality management and essential components of a quality improvement program. A comparison of several quality management programs is provided. The text contains many figures, diagrams, and tables that are easy to interpret and are complementary to the topics discussed. In addition, there is an extensive appendix that contains multiple sample documents from actual nutrition practices. The text is published in looseleaf format that gives the reader easy access for copying or revising sample documents. This book is well referenced with recent publications. A portion of the text outlines the current nutritionally related guidelines and requirements that are mandated by the various accreditation organizations.
Assessment: This text is an excellent resource for anyone who is developing, updating, or evaluating a quality improvement program. The sample forms, program outlines, and summary of regulatory guidelines are attractive features of this text. This very practical text would be a useful reference for a nutrition department or for any professional who is overseeing a nutrition quality improvement program.

Rating

4 Stars! from Doody

Contents: BASICS OF QUALITY MANAGEMENT * Overview of Quality Management Quality Management in Health Care * Patient Satisfaction: A Mark of Quality * Continuous Quality Improvement * DEPARTMENTAL SYSTEMS AND TOOLS FOR QUALITY MANAGEMENT * Preparing to Initiate a Quality Program * The Nutrition Services Environment Improving Quality through Group Processes * Quantitative Quality Management Tools * MONITORING AND EVALUATION * Departmental Planning for Continuous Quality Improvement * Quality Indicators, Criteria, and Monitors * Collecting and Organizing Data * Data * Data Analysis and Evaluation * Taking Action to Improve Care * Communication: The Vital Link in Continuous Quality Improvement * MANAGING A NUTRITION SERVICES QUALITY PROGRAM * Involving Clinical Staff in the Quest for Excellence * Managing Change to Achieve Quality Improvement * Patient-Focused and Cross-Functional Teams * Evaluating Quality Management Programs * Quality Management in Hospital-Affiliated Services

Go to: Introduction to Business Statistics or Business Ethics

Electronic Commerce: B2C Strategies and Models

Author: Steve Elliott

Notwithstanding the NASDAQ upheavals in 2000, industry is continuing to embrace the concepts of Electronic Commerce. However, a major barrier to more widespread implementation of Electronic Commerce is uncertainty within organizations as how best to proceed.

Based on research in six economies - the UK, USA, Denmark, Greece, Hong Kong (China) and Australia, this much needed guide to the implementation of business-to-consumer electronic commerce addresses the documented uncertainties of business and consumers with Internet retailing by presenting the experiences of leading examples of Business to Consumer Electronic Commerce in each of six economies. The countries represent a broad range of environments to identify issues that may be specific to a particular market. The firms have been selected as significant examples of Internet retailing in industry sectors recognized as leaders in the use of the Internet, including; travel, books, music CDs, technology sales, gifts, groceries and general merchandise.

Introduction to Information Technology or Globalization and Social Policy

2009-01-25T20:46:00.000-08:00

Introduction to Information Technology

Author: Efraim Turban

It makes your business soar! Without Information Technology (IT), the snowboard on the cover simply would never make it to the slopes. As you read Introduction to Information Technology, you'll discover that IT integrates and enhances all functions of a business-from the research and development that goes into designing a faster, more flexible board, to the delivery systems that make sure stores receive stock in time for winter, to the point-of-sale systems that track sales trends and customers' buying preferences. Written in language you can easily understand, the text gradually presents complex technical information on a need-to-know basis, so that you won't get overwhelmed by the details. Each chapter is filled with dozens of real-world examples that demonstrate IT's relevance to different disciplines, industries, and companies. Throughout the text, you'll also find numerous opportunities to apply what you've learned. Features
* Relevance: The authors explain why IT is important to all individuals and functions within an organization by relating topics to specific business majors (finance, marketing, MIS, production/operations, HR, etc.).
* Real-World Examples: Extensive examples show you the capabilities of IT, its cost and justifications, and innovative ways actual corporations are using IT in their operations.
* Global Perspective: The text explains how IT facilitates export and import, managing multinational companies, and electronic trading around the globe.
* Integrated Systems: Integrated systems (e.g. SAP R/3; extranets) are stressed and related to supply chain management and multinational corporations.
* Making Connections: The text emphasizes the importance of connections among individuals, groups, and organizations, and the support that IT provides in enabling these connections.
* The Web: In addition to teaching the fundamentals of the Internet, the text presents a comprehensive chapter on e-commerce. All chapters include Web-based, real-world applications, "integration with the Web" exploration, and Internet exercises.
* The Virtual Company: A Web-based case for a simulated company manufacturing snowboards enables you to create and operate a small business a small business on the Web.

Booknews

Aiming to teach undergraduate business majors how to use information technology (IT) to the benefit of their future organizations, this textbook covers IT infrastructure, IT applications, and system development and management. Annotation c. Book News, Inc., Portland, OR (booknews.com)

New interesting book: Wild About Turkey or Dulce lo vivas

Globalization and Social Policy

Author: Nicola Yeates

'This book exhibits the characteristics of all good social policy texts. It is fired by a commitment to welfare. It is informed by extensive multidisciplinary scholarship. It debunks fashionable myths. Nicola Yeates argues convincingly that while globalization in its many manifestations and dimensions (economic, cultural and political) has to be built into the analytical framework used by social policy scholars, globalizing pressures are not immutable nor guaranteed success in overriding local and national social and political forces... . Essential reading on all social policy courses'- Bob Deacon, Professor of Social Policy, University of Sheffield/STAKES, Finland

'Many social scientists have not yet woken up to the fact that globalization

has transformed the nature of social policy. The severity and the causes of

many problems are harder to pin down; research and teaching programmes have to be re-cast. This book offers a penetrating assessment of the changes that have to be made'- Peter Townsend, Professor of International Social Policy, LSE

This timely textbook critically evaluates the relevance and implications of globalisation in relation to both the academic study of social policy and social welfare provision.

Globalisation and Social Policy:

· Examines the implications of globalization for social policy analysis and provision

· Analyses how social policies and politics contribute to and shape globalizing strategies

· Argues that the degree to which globalization gives rise to systematic changes in the funding, regulation and provision of welfare has been overestimated and

·Demonstrates that national and local forces remain decisive in understanding the development of social policy

Globalization and Social Policy provides an invaluable guide to the expanding field. It provides a refreshing antidote to 'victorious' and 'defeatist' accounts of globalization and its implications for social welfare, and argues that politics matter now as much as they ever did. It will be welcomed by all students of social policy, and will also be of interest to other social science students engaged in issues of globalization.

Issues in Economics Today or Theories of the Information Society

2009-01-24T18:55:00.000-08:00

Issues in Economics Today

Author: Robert Guell

Robert Guell's Issues in Economics Today, 2e employs a unique format that allows instructors and students the flexibility to choose which issues they wish to cover in their one-semester survey course. The book begins with eight intensive core theory chapters followed by thirty shorter issues chapters that can be easily mixed and matched to create a customized course syllabus. Two additional issues chapters can be found on the book's website. In the preface, the author provides a list of suggested issues to cover in a course with specific themes, such as social policy, international issues, or business. For those instructors who want to "do it themselves," the author has also included a grid that shows which theory chapters need to be mastered before moving on to each issue.Instructors and students alike will appreciate the solid theoretical foundation as well as the intriguing and timely economic issues explored in the book, such as sports, education, and crime.

Read also Compréhension des Textiles

Theories of the Information Society

Author: Frank Webster

In this new and thoroughly revised edition the author brings his work right up to date both with new theoretical work and with social and technological changes - such as the rapid growth of the internet and accelerated globalization - and re-assesses the work of key theorists in light of these changes. This book will be essential reading for students of contemporary social theory and anybody interested in social and technological change in the post-war era.

	Acknowledgements
1	Introduction	1
2	The idea of an information society	8
3	The information society as post-industrialism: Daniel Bell	30
4	Information, restructuring and globalisation	59
5	Informational capitalism: Manuel Castells	97
6	Information and advanced capitalism: Herbert Schiller	124
7	Information management and manipulation: Jurgen Habermas and the concept of the public sphere	161
8	Information, reflexivity and surveillance: Anthony Giddens	202
9	Information, postmodernism and postmodernity	227
10	Conclusion: is there an information society?	263
	Bibliography	274
	Index	299

The Economic Geography of the Tourist Industry or Money and Capital Markets 3e

2009-01-23T17:05:00.000-08:00

The Economic Geography of the Tourist Industry: A Supply-Side Analysis

Author: Dimitri Ioannides

The Economic Geography of the Tourist Industry examines whether tourism can be defined as an industry. Bridging the gap between tourism research and economic geography, the authors by bring together leading academics in geography, planning and tourism, to explain tourism's definitions. Providing detailed analyses of key sectors, such as tour operators, airlines and the hotel industry from a broad international perspective, and backed by a broad range of international studies, the book also explores issues such as business cycles, labor dynamics, entrepreneurship and the role of the state in tourism and concludes that the production of tourism-related services has characteristics commonly associated with "harder" production sectors, such manufacturing and producer services.

	Illustrations
	Tables
	Notes on contributors
	Foreword
	Preface
1	Introduction: exploring the economic geography and tourism nexus	1
Pt. A	Conceptual and definitional issues: barriers to theory	15
2	The tourist industry and economic geography: missed opportunities	17
3	Tourism as an industry: debates and concepts	31
4	The tourism production system: the logic of industrial classification	53
Pt. B	The demand-side	77
5	The determinants of tourism demand: a theoretical perspective	79
Pt. C	Neo-Fordism and flexibility: a sectoral approach	97
6	Neo-Fordism and flexible specialization in the travel industry: dissecting the polyglot	99
7	Distribution technologies and destination development: myths and realities	123
8	Tour operators: the gatekeepers of tourism	139
9	The airline industry and tourism	159
10	Continuity and change in the hotel sector: some evidence from Montreal	180
Pt. D	Global-local nexus: place commodification, entrepreneurship, and labor	197
11	The institutional setting - tourism and the state	199
12	Tourism and economic development policy in US urban areas	220
13	Entrepreneurship, small business culture and tourism development	235
14	Tourism in the Third Italy: labor and social-business networks	256
Pt. E	Cycles and innovations	271
15	Economic business cycles and the tourism life-cycle concept	273
Pt. F	Synthesis and new directions	285
16	Conclusion: the commodification of tourism	287
	Bibliography	293
	Index	323

New interesting book: Revel or About Professional Baking

Money and Capital Markets 3e

Author: Miles Livingston

Money and Capital Markets offers thorough coverage of financial institutuions and markets for upper level endergraduate and MBA students.
Prerequisites for the text are an introductory finance course and basic knowledge of algebra. Money and capital Markets presents the major theories of the impact of inflation, government spending, and monetary policy upon interest rates. In order to emphasize factors determining the prices and risks of financial instruments, descriptive information about institutions is kept to a minimum. The links between different types of securities are shown through risk-free arbitrage. this allows lecturers and students to establish frameworks for linking different types of bonds and connecting futures markets with spot markets.
The third edition features:

Updated institutional information, including coverage of US treasury auctions, investment banking, brokers and dealers, bank regulation, and mortagage markets.

Extensively revised end of chapter problems challenging the student to think critically.

More user friendly chapters on spot and forward interest rates, coupon-bearing bands, bond investment risks and features.

Intermediate Accounting Chapters 1 14 or Successful Marketing Strategy for Hightech Firms Second Edition

2009-01-22T15:14:00.000-08:00

Intermediate Accounting, Chapters 1-14, Vol. 1

Author: Donald E Kieso

This bestseller has powered the careers of countless professionals. The new edition builds on the book's reputation for comprehensiveness, accuracy, and currency, incorporating all the recent changes to the accounting literature.

Booknews

The new, enhanced edition of a standard text includes substantial new content and new pedagogical features. Coverage begins with a chapter on financial accounting and accounting standards and continues through 24 chapters covering such topics as income statement and related information; balance sheet and statement of cash flows; valuation of inventories; depreciations, impairments, and depletion; intangible assets; long-term liabilities; income taxes; and pensions and postretirement benefits; among other topics. Annotation c. by Book News, Inc., Portland, Or.

Look this: Game Design or Practical Poser 7

Successful Marketing Strategy for Hightech Firms, Second Edition

Author: Eric Viardot

From analyzing competition and identifying market segments, to capitalizing on Internet marketing opportunities and creating valuable after-sale services, this practical new book helps you understand and apply marketing principles that are essential for success in designing high-tech product marketing strategies in today's fiercely competitive international marketplace.

Packed with contemporary real-world examples and focusing on the key success factors behind the management of leading global high-tech firms, the book helps both novice and veteran marketing professionals focus on the critical factors that can determine success or failure for high-tech products. You learn how to objectively evaluate and manage your company's technological and knowledge-based competencies, develop effective product and pricing strategies, more precisely target your marketing efforts, and utilize the very latest distribution and sales channels. Also included is an insightful look at the most effective positioning of the marketing department within the organization, and a step-by-step guide to writing a strategic marketing plan.

Booknews

Based on the observation that successful high-technology companies do not necessarily offer the best goods and services, but have the best marketing strategy, recommends making marketing the center of attention, around which pivot research and development, manufacturing, sales, and after-sales service. Explains how managers get dazzled by the technology they produce and claim that it alleviates the necessity of the same marketing strategies and practices needed to sell yogurt or detergents. Annotation c. Book News, Inc., Portland, OR (booknews.com)

	Acknowledgments
	Introduction
	References
1	What Is High-Tech Marketing?	1
2	Corporate and Marketing Strategy in the High-Tech Industry	19
3	Knowing Customers and Markets	63
4	Understanding Competitors	91
5	Selecting Markets	113
6	Product Strategy	135
7	Pricing High-Tech Products	163
8	Communication Strategy for High-Tech Products	181
9	Distributing and Selling High-Tech Products	197
10	The Position of Marketing Within High-Tech Companies	223
App. A	Key Success Factors of a Marketing Department in a High-Tech Company	245
App. B	The Marketing Plan	249
	About the Author	255
	Index	257

Business Communication or Human Relations for Career and Personal Success

2009-01-21T13:23:00.000-08:00

Business Communication: International Case Studies in English

Author: Drew Rodgers

Business Communications is a concise, current, and practical text for international business students in today's global economy. This text uses the case-study method to develop students' general communication and vocabulary skills as well as their international business acumen. The text also focuses on information-gathering, problem-solving, and decision-making activities, and includes information on business writing, telephone calls, and electronic communication.

Go to: Ten Minute Tone Ups for Dummies or Sport Nutrition

Human Relations for Career and Personal Success

Author: Andrew DuBrin

ENHANCED DISTANCE LEARNING SUPPORT!

Visit for

Complete Online courses
FREE Companion Web Site for practice and immediate student feedback
Course support including reference links and instructor's materials

This best-selling text presents skills demanded by successful employers in the 21^st century. It incorporates self-assessment into the introduction of critical development areas.

Additional Self-Assessment is available by packaging Pearson Prentice Hall's Assessment CD-ROM's with the textbook.

Dr. DuBrin covers the hottest areas in business today.

Self-esteem
Risk-taking
Emotional Intelligence
Health in the Workplace
Gender, Email, and Voicemail Communication
Online Addictions
Non-verbal Indicators
Conflict Resolution
Cyber-stalking
Cross-cultural Relations
Cyber-networking
Servant Leadership
Stress Busters

Booknews

A course text for college and vocational-school students who may or not be going into human relations, or indeed any business field. Explains how the principles can be applied to relations with people both at work and in the rest of life. Covers self- understanding and self-managing, dealing effectively with people, developing career thrust, and managing a personal life. Includes a glossary without pronunciation. Annotation c. by Book News, Inc., Portland, Or.

	Preface
1	Human Relations and Yourself	2
2	Self-Motivation and Goal Setting	25
3	Solving Problems and Making Decisions	51
4	Achieving Wellness and Managing Stress	81
5	Dealing with Personal Problems	113
6	Communicating with People	139
7	Handling Conflict and Being Assertive	171
8	Getting Along with Your Manager	199
9	Getting Along with Co-workers and Customers	223
10	Choosing a Career and Career Switching	245
11	Finding a Suitable Job	273
12	Developing Good Work Habits	305
13	Getting Ahead in Your Career	327
14	Developing Self-Confidence and Becoming a Leader	353
15	Managing Your Personal Finances	381
16	Enhancing Your Personal Life	411
	Glossary	437
	Name Index	445
	Subject Index	451

Lending Credibility or Globalizing Human Resource Management

2009-01-20T11:32:00.000-08:00

Lending Credibility: The International Monetary Fund and the Post-Communist Transition

Author: Randall W Ston

With the end of the Cold War, the International Monetary Fund emerged as the most powerful international institution in history. But how much influence can the IMF exert over fiercely contested issues in domestic politics that affect the lives of millions? In Lending Credibility, Randall Stone develops the first systematic approach to answering this question. Deploying an arsenal of methods from a range of social sciences rarely combined, he mounts a forceful challenge to conventional wisdom. Focusing on the former Soviet bloc, Stone finds that the IMF is neither as powerful as some critics fear, nor as weak as others believe, but that the answer hinges on the complex factor of how much credibility it can muster from country to country.

Stone begins by building a formal, game-theoretic model of lending credibility, which he then subjects to sophisticated quantitative testing on original data from twenty-six countries over the 1990s. Next come detailed, interview-based case studies on negotiations between the IMF and Russia, Ukraine, Poland, and Bulgaria. Stone asserts that the IMF has exerted startling influence over economic policy in smaller countries, such as Poland and Bulgaria. However, where U.S. foreign policy interests come more heavily into play, as in Russia, the IMF cannot credibly commit to enforcing the loans-for-policy contract. This erodes its ability to facilitate enduring market reforms. Stone's context is the postcommunist transition in Europe and Asia, but his findings carry implications for IMF activities the world over.

Foreign Affairs

The IMF has come under heavy criticism in recent years for its inability to prevent financial crises and promote effective economic reforms. In a meticulous analysis, political scientist Stone addresses the role of the IMF in former communist countries making the transition to market economies. He sets out a game-theoretic framework involving national governments, the IMF, and international investors. This framework is closely argued but accessible and produces some surprising solutions. The model's predictions are generally born out by statistical tests. Fascinating and well-argued case studies of the interactions between the IMF and national officials are provided for Bulgaria, Poland, Russia, and Ukraine. A main finding is that countries especially important to the United States — such as Russia and Ukraine — violate IMF conditions more often but regain access to credit more quickly than do other countries; as a result, they have experienced worse economic performance. In other words, the IMF is more credible, hence more effective, when the United States is less engaged. It is a fine example of modern social science, although one can criticize it for exploring only monetary variables as measures of performance. Thus the study invites extension both to other variables and to other countries.

Interesting book: Corporate Governance or Transnational Civil Society

Globalizing Human Resource Management

Author: Paul Sparrow

As firms continue to become internationally minded, the role of international HR professionals is coming increasingly to the foreground of business. The realization that for success, companies must pay attention to foreign markets and competition is more widespread than ever. This book considers HRM in its global context, asking questions about what drives international HRM, how effective it is and how important it is for prosperity. Providing both a coherent overview of the field and a detailed practical analysis of modern management, this book is an important new addition to the HRM field. It draws upon current research from the Chartered Institute of Personnel and Development's Global Research Project and includes data, surveys and case-studies.

	List of Illustrations
	About the authors
	Foreword
	Preface
	Acknowledgments
1	Understanding the impact of globalization on the role of IHR professionals	1
2	Globalization and HRM	15
3	Organizational drivers of globalization	39
4	The impact of technology on global HRM	65
5	Knowledge management and global expertise networks	85
6	Developing global themes: capabilities, employer branding and talent management	110
7	Managing international mobility	129
8	Measuring the contribution of the corporate HR function	153
9	Developing global HR professionals	179
	Bibliography	198
	Index	221

Industrial Societies or Business Ethics

2009-01-15T14:53:00.000-08:00

Industrial Societies: An Evolutionary Perspective

Author: Ronald G Stover

This book uses a dual approach to introduce an analysis of work in industrial societies. First, it analyzes how those societies first evolved. And second, it analyzes specific contemporary industrial societies (United States, Germany, Japan, Spain, and Sweden) to determine what it means to live in an industrial society. By comparing the rise of various industrial societies, Industrial Sociology demonstrates that industrial societies constitute just one type of society (among many types). Using actual situations to provide a real-world context, the book encourages readers to consider the questions inherent to industrial societies, such as implications of living in an industrial society, the power of organizations, development of occupations, implications of shifting from a manufacturing-based economy to a service-based economy, and political and economic implications of international relations. A valuable resource for any reader interested in understanding the changing demands of working in an industrial society.

Business Ethics

Author: Chris Moon

This book builds on a survey done by London Business School with Arthur Andersen and work done by other organisations, such as the Centre for Tomorrow's Company, the Institute of Directors and the Global Ethics Trust. It reviews the issues and provides a practical framework for businesses to ensure that their ethics meet standards that enhance their reputation and performance. The book compares the different approaches taken on both sides of the Atlantic - the United States emphasis on regulation and compliance and the United Kingdom preference for changing corporate values - and draws heavily on the experiences of a wide range of companies and business managers. Chapters cover: Championing Ethics; Ethical Fitness; the Role of Leadership; Organisational Purpose and Values; Corporate Governance; Regulation and Alternatives; Corruption in High and Low Places; Accounting for Ethics; the Problems of Dealing with or Sourcing Products from Emerging Economies.

Author Biography: Each of the fifteen contributors is a special in business ethics working for such organisations as the Centre for Tomorrow's Company, the IOD, the Institute for Global Ethics, Transparency International, the Institute of Business Ethics.

Out of Work or Research Methods in Business Studies

2009-01-15T06:02:00.000-08:00

Out of Work: Unemployment and Government in Twentieth-Century America

Author: Richard K Vedder

The most comprehensive book ever to appear on unemployment in the United States.
--George Gilder, author of Wealth and Poverty A triple hit: an engaging narrative of a century of U.S. economic history . . . an attack on the mythology that high wage rates and government spending reduce unemployment and a critique on wrong-headed public policies since 1930 that have raised unemployment levels.
--Anna J. Schwartz, National Bureau of Economic Research Vedder and Gallaway show convincingly that we need once again to rethink our entire notion of unemployment.
--Jonathan R. T. Hughes, Northwestern University A book of great interest.
--Kenneth Boulding Redefining the way we think about unemployment in America today, Out of Work offers devastating evidence that the major cause of high unemployment in the United States is the government itself.

An Independent Institute Book

	Foreword
	Preface to the Updated Edition
	Preface to the First Edition
1	The Unemployment Century	1
2	Unemployment in Theory	13
3	The Neoclassical/Austrian Approach: An Overview	31
4	The Gilded Age	53
5	From New Era to New Deal	74
6	The Banking Crisis and the Labor Market	112
7	The New Deal	128
8	The Impossible Dream Come True	150
9	The Gentle Time	176
10	The Camelot Years	194
11	"Pride Goeth Before a Fall"	209
12	The Winds of Change	226
13	The Natural Rate of Unemployment	246
14	Who Bears the Burden of Unemployment?	268
15	Unemployment and the State	288
16	Afterword	298
	App. A	313
	App. B	323
	Bibliography	359
	Index	381
	About the Authors	389

Books about: Quintessence Tantras of Tibetan Medicine or Feed Your Tiger

Research Methods in Business Studies: A Practical Guide

Author: Pervez Ghauri

Research Methods in Business Studies

A Practical Guide

Third edition

Pervez Ghauri and Kjell Gronhaug

This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. Written in a concise and accessible style, it demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.

Key Features:

• Provides guidelines to formulate a research problem, preparing students to fully understand the questions and objectives before undertaking research.
• Explains the importance of methods and models to equip students with a systematic approach in thinking, executing and writing.
• Evaluates different qualitative and quantitative methods and their consequences on data collection and analysis so that students can choose the most appropriate research method for a given situation.
• Offers clear guidelines about structuring clear, concise and relevant reports.
• Contains detailed discussion of research theories and their practical application in business.

This edition has extended coverage of international and cross-cultural research, more examples from real dissertations and research projects from diverse areas of business such as HRM and accounting, and a new chapter on qualitative research and the software used to analyse data.

A concise, clear and comprehensive introduction to research methods, which equips students with asystematic approach to business research.

Dr. Pervez Ghauri is Professor of International Business at Manchester Business School, The University of Manchester, UK.Dr Kjell Gronhaug is Professor of Business Studies at the Norwegian School of Economics and Business Administration, Bergen, Norway.

International Agriculture Trade Disputes or Origins of National Financial Systems

2009-01-14T19:11:00.000-08:00

International Agriculture Trade Disputes: Case Studies in North America

Author: Andrew Schmitz

Examining factors such as U.S. farm policy and the role of national and global political bodies, this book uses recent case studies to uncover the various trade remedy measures employed to resolve disputes. This collection also includes a detailed discussion of the evolution of the dispute settlement system and a thorough introduction to each case study that outlines the specific issues in the dispute.

1	NAFTA trade disputes and U.S. agriculture	3
2	Trade remedy laws and NAFTA's chapter 12 agricultural trade rulings	13
3	The potential impacts of mandatory country-of-origin labelling on U.S. agriculture	35
4	WTO and NAFTA dispute settlement for North American agricultural trade	47
5	Why antidumping law is good for agriculture	63
6	Welfare implications of the Byrd amendment	87
7	The WTO ruling on Canadian dairy exports	101
8	The WTO case on Canadian dairy export subsidies : implications for two-tiered pricing	113
9	Contested trade in logs and lumber	121
10	Political economy of the Canada-U.S. softwood lumber trade dispute	139
11	Two cases of tomatoes : demonstrating the need for antidumping reform	149
12	Asymmetric Canada-U.S. bilateral trade in grains and trade remedy actions	165
13	Canada-U.S. beef dumping and countervailing disputes	185
14	Mexico's antidumping regime against high fructose corn syrup from the United States	207
15	The shrimp import controversy	225
16	Fresh garlic from the People's Republic of China and U.S. trade remedy law	245
17	Summary	269

Book review: Les méthodes pour l'Évaluation Économique de Programmes de Soins de santé

Origins of National Financial Systems: Alexander Gerschenkron Reconsidered, Vol. 21

Author: Douglas J Forsyth

Since the 19th Century, there has been an accepted distinction between financial systems that separate commercial and investment banking and those that do not. This comprehensive collection aims to establish how and why financial systems develop, and how knowledge of financial differentiation in the 19th Century may afford insight into the development of contemporary banking structure.
This book poses a systematic challenge to Alexander Gerschenkron's 1950s thesis on universal banks. With contributions from leading scholars such as Ranald Michie and Jaime Reis, this well written book provides solid and intriguing arguments throughout.

Statistical Methods for Quality Improvement or J2EE Best Practices

2009-01-14T09:20:00.000-08:00

Statistical Methods for Quality Improvement

Author: Thomas P Ryan

A comprehensive, up-to-date survey of statistical methods for quality improvement

Statistical methods for quality improvement offer numerous benefits for industry and business, both through identifying existing trouble spots and alerting management and technical personnel to potential problems. In the Second Edition of his successful book that is still unrivaled in content, Tom Ryan continues to offer clear, thorough coverage of all available techniques-from basic control charts to regression and design of experiments, and the combined use of these tools. This edition is fully expanded and revised, bringing readers up to date with very recent research and providing a solid foundation from which to explore the statistical literature. Dr. Ryan tackles complicated topics in a logical, engaging, easy-to-understand style, downplaying mathematical formulas and making the material accessible to industrial engineers and applied statisticians alike. Special features of Statistical Methods for Quality Improvement, Second Edition include:

• Greatly expanded chapters on process capability indices and multivariate control chart methods

• Improved attributes control charts based on the author's research

• A detailed presentation of Six Sigma programs

• A new, separate chapter on CUSUM and EWMA procedures

• New material on robust design and Taguchi-type procedures

• Chapter appendices for more in-depth coverage of selected topics

• Very extensive and up-to-date references in each chapter, in addition to a bibliography of papers on a variety of control chart applications

Computational Statistics and Data Analysis

...the book is carefully written, well produced, and contains a wealth of information for the interested reader.

Short Book Reviews

This is a significant update of Professor Ryan's textbook from 1988. The chapters on statistical process contril and process capability have been expanded considerably to include recent research in the field. The chapter on design of experiments is also longer, with the inclusion of robust design issues. The book is very well written.

Technometrics

As a comprehensive statistics reference book for quality improvement, it certainly is one of the best books available.

Computational Statistics and Data Analysis

...the book is carefully written, well produced, and contains a wealth of information for the interested reader.

Booknews

A reference for managers and technicians more than a textbook, though Ryan (statistics, Case Western Reserve U.) has used much of the material in industrial and college courses. He writes in the recognition that quality improvement requires using more than just control charts, and that it would be difficult to keep a particular process characteristic in control without some knowledge of the factors affecting that characteristic. He has updated the 1989 first edition by revising and lengthening the chapters on process capability and multivariate control charts. Annotation c. Book News, Inc., Portland, OR (booknews.com)

	Preface
	Preface to the First Edition
Ch. 1	Introduction	3
Ch. 2	Basic Tools for Improving Quality	11
Ch. 3	Basic Concepts in Statistics and Probability	28
Ch. 4	Control Charts for Measurements with Subgrouping (for One Variable)	77
Ch. 5	Control Charts for Measurements without Subgrouping (for One Variable)	133
Ch. 6	Control Charts for Attributes	152
Ch. 7	Process Capability	186
Ch. 8	Alternatives to Shewhart Charts	216
Ch. 9	Multivariate Control Charts for Measurement Data	253
Ch. 10	Miscellaneous Control Chart Topics	289
Ch. 11	Other Graphical Methods	319
Ch. 12	Linear Regression	337
Ch. 13	Design of Experiments	359
Ch. 14	Contributions of Genichi Taguchi and Alternative Approaches	427
Ch. 15	Evolutionary Operation	474
Ch. 16	Analysis of Means	494
Ch. 17	Using Combinations of Quality Improvement Tools	519
	Answers to Selected Exercises	530
	App.: Statistical Tables	532
	Author Index	545
	Subject Index	551

Interesting book: Herbal Tonic Therapies or Please Dont Feed the Bears Cookbook

J2EE Best Practices: Java Design Patterns, Automation, and Performance

Author: Darren Broemmer

Learn how to apply robust application design to your J2EE projects

There are a number of best practices you need to consider to build highly effective J2EE components and integrate them into applications. These practices include evaluating and selecting the right set of software components and services to handle the job.

In this book, Darren Broemmer supplies you with a set of best practices for J2EE development and then teaches you how to use them to construct an application architecture referred to as the reference architecture. The design and implementation of the reference architecture is based on a set of guiding principles that are used to optimize and automate J2EE development.
In addition to the author's thorough discussions of the latest technologies for J2EE implementation-including EJB 2, Jakarta Struts, Servlets, Java Server Pages, UML, design patterns, Common Business Logic Foundation components, and XML-Broemmer addresses such topics as:

• Understanding J2EE application architecture

• Building business applications with J2EE, a business object architecture, and extensible components created with design patterns

• Designing and implementing a sample banking Web application

• Integrating proven performance-engineering and optimization practices in the development process

• Using metadata-driven, configurable foundation components to automate much of the development and processing of Web-based business applications

The companion Web site contains the source code for a Common Business Logic Foundation and sample applications from the book, including aJakarta Struts project and a banking application. Links to the Jakarta Struts frameworks and J2EE application servers such as BEA WebLogic and IBM WebSphere are also provided.

Tomorrows Organization or Evaluating Capital Projects

2009-01-14T02:29:00.000-08:00

Tomorrow's Organization: Crafting Winning Capabilities in a Dynamic World

Author: Associates

Create a more flexible, responsive, and competitive business

A Publication of The Center for Effective Organizations

Picking up where the successful Organizing for the Future left off, this work from the Center for Effective Organizations presents a coherent set of principles and hands-on guidance for creating the successful organization of tomorrow. Celebrated contributors such as Jay Conger, David Finegold, and Tora Bikson--not to mention the editors themselves--empower a book that captures the latest thinking and new practices regarding the design of complex organizations. The emerging forms and contexts of organizations, enablers of continuous performance improvement, and change implementation processes are among the many cutting-edge topics discussed.

	Preface
	About the Authors
	Introduction: The Challenge of Change: Organizing for Competitive Advantage	1
Pt. 1	Designing Competitive Organizations	21
1	Corporate Boards: Developing Effectiveness at the Top	23
2	Linking Customers and Products: Organizing for Product and Customer Focus	51
3	Designing the Networked Organization: Leveraging Size and Competencies	76
4	Structuring Global Organizations	103
Pt. 2	Enabling Competitive Performance	131
5	Organizing for Competencies and Capabilities: Bridging from Strategy to Effectiveness	133
6	The Changing Nature of Work: Managing the Impact of Information Technology	154
7	Employee Involvement, Reengineering, and TQM: Focusing on Capability Development	179
Pt. 3	Managing People in the Competitive Organization	209
8	The New Human Resources Management: Creating the Strategic Business Partnership	211
9	The New Learning Partnership: Sharing Responsibility for Building Competence	231
10	Executive Education: A Critical Lever for Organizational Change	264
11	Strategic Pay System Design	286
Pt. 4	Transforming the Organization	307
12	Teams and Technology: Extending the Power of Collaboration	309
13	Accelerating Organizational Learning During Transition	330
14	Catalyzing Organizational Change and Learning: The Role of Performance Management	362
	Conclusion: Facing the Challenges of the Future	394
	References	413
	Name Index	437
	Subject Index	443

Book review: MAC OS X Leopard Portable Genius or ASPNET 35 For Dummies

Evaluating Capital Projects

Author: Ahmed Riahi Belkaoui

The successful evaluation of capital projects requires not only a thorough understanding of traditional techniques of capital budgeting but advanced techniques as well. Riahi-Belkaoui examines the multidimensionality of capital budgeting in its various facets and in ways that executives with no special facility in the subject can follow. He covers replacement decisions, capital rationing, capital budgeting under inflation uncertainty, capital budgeting in a multinational setting with attention to political risks, social project evaluation, and concepts of wealth measurement and distribution. The result is a wide ranging treatment for executive decision makers in finance, banking, investment, and general management, and for their colleagues with similar interests in the academic community.

Booknews

Examines the scope of capital budgeting, looking at both traditional and nontraditional facets. Explains principles of true value of money and capital budgeting, then outlines advanced issues of replacement decisions, capital rationing, and capital budgeting under uncertainty and inflation. Examines areas associated with capital budgeting in a global context, discusses the determination of political risk and its use in capital budgeting internationally, and compares techniques of leasing versus purchasing. Examines techniques of capital budgeting as applied to social projects, and deals with behavioral and cognitive implications of wealth measurement and distribution. The author teaches accounting at the University of Illinois-Chicago. Annotation c. Book News, Inc., Portland, OR (booknews.com)

William Stanley Jevons and the Making of Modern Economics or Global City Regions

2009-01-13T17:37:00.000-08:00

William Stanley Jevons and the Making of Modern Economics

Author: Harro Maas

The Victorian polymath William Stanley Jevons (1835-82) is generally and rightly venerated as one of the great innovators of economic theory and method in what came to be known as the 'marginalist revolution'. This book is an investigation into the cultural and intellectual resources that Jevons drew upon to revolutionize research methods in economics. Jevons's uniform approach to the sciences was based on a firm belief in the mechanical constitution of the universe and a firm conviction that all scientific knowledge was limited and therefore hypothetical in character. Jevons's mechanical beliefs found their way into his early meteorological studies, his formal logic, and his economic pursuits. By using mechanical analogies as instruments of discovery, Jevons was able to bridge the divide between theory and statistics that had become more or less institutionalized in mid nineteenth-century Britain.

New interesting textbook: Handbook of Tai Chi Chuan Exercises or Natural Therapy for Your Liver

Global City-Regions: Trends, Theory, Policy

Author: Allen J Scott

There are now more than three hundred city-regions around the world with populations of more than one million. As globalization intensifies, these city-regions come to pose many new questions and problems. This book presents a highly original and multifaceted review of these issues by some of the leading researchers in the field. It seeks at once to define the question of global city-regions and to describe the internal and external dynamics that shape them; it proposes a theorization of global city-regions based on their economic and political responses to intensifying levels of globalization; and it offers a number of policy insights into the severe social problems that confront global city-regions as they come face to face with an economically and politically neoliberal world.

Biotech Industry or Towards the Semantic Web

2009-01-13T09:46:00.000-08:00

Biotech Industry: A Global, Economic, and Financing Overview

Author: Bryan Bergeron

"The biotech industry is a complex, rapidly evolving, and critical industry. The industry holds great commercial and societal promise, but it is also filled with hype, confusion, and risks. Bergeron and Chan do a remarkable job of providing a sweeping insightful, and probing assessment of the current state and likely evolution of this global industry. This book is essential reading for the executive who desires a thorough understanding of this business and its potential."--John P. Glasser, Vice President and Chief Information Offers, Partners Healthcare System, Inc.
"Bergeron and Chan have done a marvelous job integrating many different perspectives to give the reader a coherent road map of the biotech industry for the next decade. This powerful book is anchored by numerous relevant examples that create a framework which any life sciences professional needs to understand. Of particular note is the compelling assessment of the IT industry and its impact on the life sciences as these industries converge."--Michael A. Greeley, Managing General Partner, IDG Ventures.
An in-depth examination of the growth and financing of the biotechnology industry worldwide Biotech Industry: A Global, Economic, and Financing Overview provides a thorough look at the current state of the biotechnology industry, including where major research is being conducted, where it's being applied, and where money and intellectual capital are flowing.
Written by a renowned business columnist and an entrepreneurial scientist in the biotech area, this unique book gives Eos and other senior-level managers an understanding of Asia's pivotal role in the worldwide success of biotechnology commercialization,as well as insight into the biotech market over the next decade.

Interesting textbook: Hollywood Dish or Italian Vegetarian Cooking

Towards the Semantic Web: Ontology-driven Knowledge Management

Author: Dieter Fensel

With the current changes driven by the expansion of the World Wide Web, this book uses a different approach from other books on the market: it applies ontologies to electronically available information to improve the quality of knowledge management in large and distributed organizations. Ontologies are formal theories supporting knowledge sharing and reuse. They can be used to explicitly represent semantics of semi-structured information. These enable sophisticated automatic support for acquiring, maintaining and accessing information. Methodology and tools are developed for intelligent access to large volumes of semi-structured and textual information sources in intra- and extra-, and internet-based environments to employ the full power of ontologies in supporting knowledge management from the information client perspective and the information provider.
The aim of the book is to support efficient and effective knowledge management and focuses on weakly-structured online information sources. It is aimed primarily at researchers in the area of knowledge management and information retrieval and will also be a useful reference for students in computer science at the postgraduate level and for business managers who are aiming to increase the corporations' information infrastructure.

The Semantic Web is a very important initiative affecting the future of the WWW that is currently generating huge interest. The book covers several highly significant contributions to the semantic web research effort, including a new language for defining ontologies, several novel software tools and a coherent methodology for the application of the tools for business advantage. It alsoprovides 3 case studies which give examples of the real benefits to be derived from the adoption of semantic-web based ontologies in "real world" situations. As such, the book is an excellent mixture of theory, tools and applications in an important area of WWW research.
* Provides guidelines for introducing knowledge management concepts and tools into enterprises, to help knowledge providers present their knowledge efficiently and effectively.
* Introduces an intelligent search tool that supports users in accessing information and a tool environment for maintenance, conversion and acquisition of information sources.
* Discusses three large case studies which will help to develop the technology according to the actual needs of large and or virtual organisations and will provide a testbed for evaluating tools and methods.
The book is aimed at people with at least a good understanding of existing WWW technology and some level of technical understanding of the underpinning technologies (XML/RDF). It will be of interest to graduate students, academic and industrial researchers in the field, and the many industrial personnel who are tracking WWW technology developments in order to understand the business implications. It could also be used to support undergraduate courses in the area but is not itself an introductory text.

	Foreword
	Biographies
	List of Contributors
	Acknowledgments
1	Introduction	1
2	OIL and DAML+OIL: Ontology Languages for the Semantic Web	11
3	A Methodology for Ontology-based Knowledge Management	33
4	Ontology Management: Storing, Aligning and Maintaining Ontologies	47
5	Sesame: A Generic Architecture for Storing and Querying RDF and RDF Schema	71
6	Generating Ontologies for the Semantic Web: OntoBuilder	91
7	OntoEdit: Collaborative Engineering of Ontologies	117
8	QuizRDF: Search Technology for the Semantic Web	133
9	Spectacle	145
10	OntoShare: Evolving Ontologies in a Knowledge Sharing System	161
11	Ontology Middleware and Reasoning	179
12	Ontology-based Knowledge Management at Work: The Swiss Life Case Studies	197
13	Field Experimenting with Semantic Web Tools in a Virtual Organization	219
14	A Future Perspective: Exploiting Peer-to-Peer and the Semantic Web for Knowledge Management	245
15	Conclusions: Ontology-driven Knowledge Management - Towards the Semantic Web?	265
	References	267
	Index	281

Toward Zero Defect Programming or Management Accounting

2009-01-13T02:55:00.000-08:00

Toward Zero Defect Programming

Author: Allan M M Stavely

Toward Zero-Defect Programming describes current methods for writing (nearly) bug-free programs. These methods are based on practices developed at IBM and elsewhere under the name Cleanroom Software Engineering. The successful application of these methods in commercial projects over the past fifteen years has produced defect rates that are, at least, an order of magnitude lower than industry averages. Remarkably, this reduction in defects comes at no net cost; on the contrary, it is often accompanied by increased productivity and shorter overall development time!

In a concise and well-illustrated presentation, Stavely shows how these methods can be applied in three key areas of software development:

specification
verification
testing.

Requiring formal specifications, and requiring that the code be proved mathematically to agree with the specifications, forces software engineers to program more simply and more clearly, eliminating many defects as a consequence. Performing verification as part of a team process uncovers additional defects and encourages careful examination of the program for efficiency and other quality aspects. Testing the program, to compensate for human fallibility in the preceding steps, catches (nearly) all remaining bugs.

Highlights:

Explains Cleanroom methods for developing high-quality software.
Encourages a team process for program verification.
Illustrates the importance of incremental development.

The author departs somewhat from IBM Cleanroom methods in simplifying the procedures that readers must learn. His aim is to make specification and verification readily accessible to any student or practitioner who can write well-structured programs. No great mathematical sophistication is assumed. Although the books examples are written in a number of programming languages to explain different points, the largest number are in C; therefore, a prior knowledge of C is useful.

Go to: Diabetic Meals in 30 Minutes Or Less or Mens Health Total Body Workout Poster Book

Management Accounting: A Strategic Approach

Author: Wayne J Mors

Morse is not just a cost determination management text. Taking a much more strategic approach, this text focuses on the full range of cost drivers within the value chain instead of the distinctions between product/non-product costs and unit-variable/fixed costs.

Booknews

This textbook integrates traditional financial analysis with business management concepts to help managers make strategic, organizational, and operational decisions. The approach focuses on cost drivers, the value chain, and activity-based management. The third edition adds sections on the uses and evolution of activity-based costing, and the balanced scorecard and strategy implementation. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Preface. 1. Management Accounting: A Tool for Decision-Making. 2. Activity Cost Analysis and Planning. 3. Profitability Analysis and Planning. 4. Contribution Analysis for Decision-Making. 5. Value Chain Analysis and Activity Based Management. 6. Product Costing and the Manufacturing Environment. 7. Designing Product Cost Systems Not Final. 8. Inventory Valuation Approaches & Just-In-Time Inventory Management Not Final. 9. Strategic Management of Price, Cost, and Quality Not Final. 10. Strategic Management of Capital Expenditures Not Final. 11. Operational Budgeting Not Final. 12. Performance Assessment. 13. Profitability Analysis of Strategic Business Segments. Appendix: Value Chain Cases. Glossary. Index. Check Figures.

Dignity and Daily Bread or Study Guide for Use with Financial Accounting

2009-01-12T17:03:00.000-08:00

Dignity and Daily Bread: New Forms of Economic Organising among Poor Women in the Third World and the First

Author: S Rowbotham

Dignity and Daily Bread compares the lives of women in both developed and undeveloped countries and examines how women have themselves organized forms of production. Covering a wide range of issues and areas, from cotton production in Bombay, to conditions in Mexico and in some of the Far East economies, the contributors attempt to break down some of the ideological barriers that colonialism and racism build up among women. The immediacy of these accounts brings to life women's experience in a variety of patriarchal societies and also serves to underline the book's topicality in a time of particular global economic hardship. Dignity and Daily Bread will make a significant contribution to both women's studies and development studies.

Books about: Come iniziare e sviluppare una pratica di legge

Study Guide for Use with Financial Accounting

Author: Robert Libby

The authors wrote this text based on their belief that the subject of financial accounting is inherently interesting,but financial textbooks are often not. They believe most financial accounting textbooks fail to demonstrate that accounting is an exciting field of study and one that is important to future careers in business. When writing this text,they considered career relevance as their guide when selecting material,and the need to engage the student as their guide to style,pedagogy,and design. Libby/Libby/Short is the only financial accounting text to successfully implement a real-world,single focus company approach in every chapter. Students and instructors have responded very favorably to the use of focus companies and the real world financial statements. The companies chosen are interesting and the decision-making focus shows the relevance of financial accounting regardless of whether the student has chosen to major in accounting. This text has enjoyed tremendous success,and will continue to do so because of its timely,real world and relevant content,its solid pedagogical features,and its appropriate balance of innovative and traditional content.

1. Financial Statements and Business Decisions
2. Investing and Financing Decisions and the Balance Sheet
3. Operating Decisions and the Income Statement
4. The Adjustment Process and Financial Statements
5. The Communication of Accounting Information
6. Reporting and Interpreting Sales Revenue, Receivables, and Cash
7. Reporting and Interpreting Cost of Goods Sold and Inventory
8. Reporting and Interpreting Property, Plant and Equipment; Natural Resources; and Intangibles
9. Reporting and Interpreting Liabilities
10. Reporting and Interpreting Bonds
11. Reporting and Interpreting Owners' Equity
12. Reporting and Interpreting Investments and Other Corporations
13. Statement of Cash Flows
14. Analyzing Financial Statements

Power in the Southern Cone Borderlands or Direct Digital Control for Building HVAC Systems

2009-01-12T09:12:00.000-08:00

Power in the Southern Cone Borderlands: An Anthropology of Development Practice

Author: Carmen Alicia Alicia Ferradas

Development is not an all-powerful machinery imposing its will upon powerless actors. Rather, it is a complex process that brings together multiple actors with diverse agendas. Participants' power in affecting outcomes results from their ability to mobilize discursive and material resources and to control and manipulate time and spatial contexts. This work critically examines development practices and various forms of collective action based on detailed ethnographical analysis of the Yacyreta hydroelectric project. The story unfolds in the borderlands of Paraguay and Argentina in the heart of the Latin American Southern Cone where local political cultures are responding to global forces that now dictate economic integration. Although relatively unknown today to the world, this area promises to exert a strong global impact in the near future.

Booknews

Analyzes the case of the Yacyret<'a> hydroelectric dam and its effects on citizens and political processes in Paraguay and Argentina, showing how and why the initial dream of development turned into the current, unfinished drama. Presents the history of the dam as an illustration of the transformation of development discourse and practice in recent decades, and provides clues to understanding how local political cultures react under the increased influence of multiple global economic, social, and cultural forces. Annotation c. by Book News, Inc., Portland, Or.

Interesting textbook: Os Elementos de Mentoring

Direct Digital Control for Building HVAC Systems

Author: Michael J Coffin

Direct Digital Control for Building HVAC Systems, Second Edition, is thoroughly updated and expanded to include complete coverage of the architecture of modern digital control systems, distributed intelligence networked systems, communication protocols, the technologies and issues concerning interoperability, the latest application strategies, and defensive techniques for designing and specifying control systems. Numerous illustrations throughout help keep the subject highly accessible, and hardware, software, and systems applications are described in the most universal terms possible.

Booknews

Applications-oriented guide familiarizes building-industry professionals with how to specify, purchase, and support microprocessor-based building control systems, even if they have limited knowledge of digital technology. Explanations of DDC system fundamentals are followed by sections on evaluation, selection, specification, and cost-effective application of systems. Annotation c. Book News, Inc., Portland, OR (booknews.com)

	Preface
1	Introduction to Direct Digital Control Systems	1
2	Fundamentals of Control Systems	17
3	Fundamentals of Computer-Based Controls	47
4	Interfacing Digital Controllers with Conventional Control Devices	88
5	Interoperable Control Systems	103
6	Direct Digital Control Application Strategies	109
7	Designing Direct Digital Control Systems	155
8	Specifying Direct Digital Control Systems	169
9	Economic Analysis of Direct Digital Control Systems	197
10	Emerging Technologies in Direct Digital Control	213
App. I	Spreadsheet Template for Motor Energy Savings Using Variable-Frequency Drives	217
App. II	Direct Digital Control System Manufacturers	220
	Bibliography	223
	Index	227

Forecasting In Business And Economics or Dont Burn It Here

2009-01-12T00:22:00.000-08:00

Forecasting In Business And Economics

Author: C W J Granger

Since the first edition of Forecasting in Business and Economics was published in 1980, the chapter on regression techniques has been expanded, and a practical forecasting project, constructed and evaluated by students, has been added, allowing the student to work through the techniques discussed. A new appendix of statistical concepts including the ideas underlying correlation and regression has also been added.

Introduction to the Theory of Time Series. Spectral Analysis. Building Linear Time Series Models. The Theory of Forecasting. Practical Methods for Univariate Time Series Forecasting. Forecasting from Regression Models. Multiple Series Modeling and Forecasting. Building Multiple Time Series Forecasting Models. The Combination and Evaluation of Forecasts. Further Topics. References. Author Index. Subject Index.

New interesting textbook: Introducción a Entrega de Asistencia médica:una Cartilla para Farmacéuticos

Don't Burn It Here: Grassroots Challenges to Trash Incinerators

Author: Edward J Walsh

In Don't Burn It Here, sociologists Edward Walsh, Rex Warland, and D. Clayton Smith examine the grassroots anti-incineration movement through eight case studies of proposals to build municipal incinerators. These cases, set in Pennsylvania, New York, and New Jersey, are comparable to hundreds of others across the United States. The authors' research is based on interviews, focus group discussions, extensive newspaper files, and questionnaire responses from participants on both sides of the conflicts.

Booknews

A sociological examination of the anti-incineration movement. The authors analyze eight case studies of proposals to study municipal incinerators. The research presented is based on interviews, focus group discussions, newspaper articles, and questionnaire responses from participants on both sides of the conflicts. Annotation c. by Book News, Inc., Portland, Or.

The Multilateral Development Banks or Accounting Information Technology and Business Solutions

2009-01-11T13:31:00.000-08:00

The Multilateral Development Banks: Improving U.S. Leadership

Author: Barbara Upton

Upton examines the U.S. policy process toward the five multilateral development banks-the World Bank Group, the Inter-American Development Bank, the Asian Development Bank, the African Development Bank, and the European Bank for Reconstruction and Development-as a case study in how the United States manages its participation in multilateral institutions. The management of the U.S. role in these institutions is significant primarily because these institutions play an increasingly important role in the U.S. relationship with the developing world and because, for the most part, they are mature institutions being called upon to adapt their roles and operating styles to new financial and political realities.

Interesting textbook: Termites in the Trading System or The Leviathan

Accounting, Information Technology, and Business Solutions

Author: Anita Hollander

Proven to be one of the most successful new AIS textbooks on the market, this book continues to be a popular choice among innovative instructors and at schools exploring new approaches to teaching AIS. While most books follow a more traditional orientation, this book presents a unique and distinct approach. This was the first AIS book to accurately address the changing roles of accounting, accountants, and information technology within organizations. Understanding the activities, processes, and information needs of organization stakeholders remains the focus in the Second Edition. Students learn that in the competitive organizations of today and tomorrow, accountants cannot simply prepare and report information, they must take a more active role in business decisions, and provide solutions that impact the organization's bottom line.

Booknews

The new edition of a textbook which attempts to integrate both traditional and state of the art accounting methods for the purpose of training the professional accountant. Both new information technologies and traditional accounting information structures are covered. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Ch. 1	An Introduction to Accounting, Information Technology, and Business Systems	1
Ch. 2	Modeling Business Processes	35
Ch. 3	The Traditional Accounting Information System Architecture	79
Ch. 4	Systems Analysis and Design of a Business Event-Driven IT Application	133
Ch. 5	Business and Information Process Rules, Risks, and Controls	187
Ch. 6	The Sales/Collection Business Process	229
Ch. 7	The Acquisition/Payment Process	293
Ch. 8	Other Business Processes	339
Ch. 9	Business Solutions, Change, and the Solution Professional: Challenges and Opportunities	379
Supplemental Ch. A	Flowcharts and Data Flow Diagrams	399
Supplemental Ch. B	An Overview of the General Ledger Architecture	425
Supplemental Ch. C	Data and Database Management Systems (DBMSs)	439
Supplemental Ch. D	Sample Electronic Data Processing Controls	453
Supplemental Ch. E	The Changing Nature of Journals and Ledgers	499
Supplemental Ch. F	Information Technology Components	511
Supplemental Ch. G	Information Technology: Software Applications	551

The Rules of the Game or Wireless and Mobile Network Architectures

2009-01-11T03:40:00.000-08:00

The Rules of the Game: International Money and Exchange Rates

Author: Ronald I I McKinnon

Generalized financial volatility is capitalism's Achilles' heel. And nowhere is the problem of controlling such volatility more acute than in monetary and exchange-rate relationships across countries - the central theme of this book.

The Rules of the Game brings together essays, written over the course of thirty years, by a major figure in the field that analyze and compare a wide variety of important international monetary regimes. These range from the establishment of the gold standard in the nineteenth century through Bretton Woods, the dollar standard, floating exchange rates, the European Monetary System, to current proposals for reforming world monetary arrangements.

The essays are unique in that they specify precisely the rules of the game for each international monetary regime - past, present, and future. For ease of reference, the book offers boxed summaries of each set of rules and then discusses their advantages and disadvantages from the gold standard down to the author's proposal for a common monetary standard for the twenty-first century.

Part I assesses each monetary regime's success in stabilizing prices and exchange rates, while fostering international trade. Part II addresses a central question each country faces: what are the benefits of giving up exchange-rate flexibility to join a common monetary standard? Part III focuses on overall monetary reform for limiting financial volatility and exchange-rate crises in the next century - including whether or not Western Europe should adopt a common currency. The last chapter synthesizes and updates the author's previous writings on rationalizing monetary arrangements among the majorindustrial countries of North America, Western Europe, and East Asia.

	Preface
1	Introduction	1
2	The Rules of the Game: International Money in Historical Perspective	23
3	Exchange Risk and Interest Rate Volatility in Historical Perspective	91
4	An International Gold Standard without Gold	111
5	Private and Official International Money: The Case for the Dollar, 1969	137
6	Sterilization in Three Dimensions: Major Trading Countries, Eurocurrencies, and the United States	161
7	Currency Substitution and Instability in the World Dollar Standard	179
8	Why U.S. Monetary Policy Should Be Internationalized	205
9	Money Supply versus Exchange-Rate Targeting: An Asymmetry between the United States and Other Industrial Economies	217
10	Optimum Currency Areas	239
11	Optimum World Monetary Arrangements and the Dual-Currency System	253
12	Floating Foreign-Exchange Rates, 1973-74: The Emperor's New Clothes	271
13	The Exchange Rate and Macroeconomic Policy: Changing Postwar Perceptions	291
14	Exchange-Rate Instability, Trade Imbalances, and Monetary Policies in Japan and the United States	335
15	Monetary Control and the Crawling Peg	349
16	Two Concepts of International Currency Substitution	367
17	Why Floating Exchange Rates Fail: A Reconsideration of the Liquidity Trap	387
18	Floating Exchange Rates and the New Interbloc Protectionism: Tariffs versus Quotas	411
19	A Common Monetary Standard or a Common Currency for Europe? Fiscal Lessons from the United States	437
20	Monetary and Exchange-Rate Policies for International Financial Stability: A Proposal	465
21	The Monetary Road to Postwar Prosperity: Marshall-Dodge or Bretton Woods?	489
22	From Plaza-Louvre to a Common Monetary Standard for the Twenty-First Century	495
	Appendix: McKinnon's Handy Reference Guide to the Rules of the Game	527
	Index	537

Wireless and Mobile Network Architectures

Author: Yi Bing Lin

A comprehensive guide to building wireless and mobile networks and services. Based on advanced wireless and mobile network architectures, Personal Communication Services (PCS) offers the enterprise freedom of communication through mobility. This book gives network engineers and managers a window on the world of wireless and mobile networks, from the enabling technologies and protocols to creating and managing mobile services. Lin and Chlamtac use a unique sustained example approach to teach you how PCS concepts apply to real network operation. For example, they use location update to illustrate concepts in chapters on network signaling,
- Mobility management for different systems
- Wireless Application Protocol Network signaling for IS-41-based systems, PACS, and GSM
- Roaming procedures and international roaming
- Operational management
- VoIP service for mobile networks
- Mobile number portability
- GPRS
- Third generation (3G) mobile systems
- Wireless enterprise networks
- Wireless Local Loop
- And much more

Booknews

This guide for creating a mobile services network will be useful to radio and software experts as well as undergraduate seniors and graduate students. Lin (computer science and information engineering, National Chiao Tung U.,Taiwan) and Chlamtac (telecommunications, U. of Texas) describe various PCS systems, mobility and handoff management, network signaling, intersystem handoff and authentication, ACS network signaling, GSM systems, networks and mobility management, mobile number portability, and VoIP Service for mobile networks. Annotation c. Book News, Inc., Portland, OR (booknews.com)

The Technological Economy or The Craft of Corporate Journalism

2009-01-10T20:49:00.000-08:00

The Technological Economy

Author: Andrew Barry

In this major new collection, leading experts in the field of economic sociology combine to provide a critical overview of the latest approaches to the study of economics in the social sciences. Traditionally social scientists have taken one of two approaches towards the economy, either emphasizing the rationality of economic actors and the objective reality of market forces or alternatively rejecting these very notions as abstractions which do violence to the embeddedness of economic relations in social and cultural life. In contrast, The Technological Economy argues for a new understanding of the relationship between the economy and culture. In developing its critical analysis of the new economic sociology, this book is exceptional in adopting cultural approaches to the economy, whilst taking the role of economics in the formation of markets seriously.

Book review: Personalmanagement

The Craft of Corporate Journalism

Author: Lionel L Fisher

This dynamic guide for business journalists and corporate communicators contains the most useful information on crafting news and feature stories, planning and producing corporate publications, and earning credibility and reader attention. It is a valuable reference that will be used again and again by both beginners and seasoned corporate writers and editors in their daily business of creating communication materials.

	Introduction
Ch. 1	The Organizational Communicator: Who, What, Why, When, Where	1
Ch. 2	The Craft of Writing: First, a Solid Grounding	9
Ch. 3	Developing Style: The Personality of Your Writing	24
Ch. 4	Starting with a Bang: Building Powerful Leads	34
Ch. 5	The Feature Story: Grab Hold! Hang On!	46
Ch. 6	Writing the News Story: Still Five W's and an H	62
Ch. 7	The Art of Interviewing: Worth the Digging	74
Ch. 8	On Writer's Block, Jump-Starts, and Creativity	81
Ch. 9	Defining, Shaping, and Tailoring Your Publication	90
Ch. 10	Setting Your Publication's Style: As in Stylebook	100
Ch. 11	Soup to Nuts: A Menu for Every Palate	109
Ch. 12	Involving Your Readers, Working with Others	118
Ch. 13	Everything I Know and What I'll Never Understand	129
	Recommended Reading	140
	Index	143

Speaking Skills for Business Careers or Essential Quantitative Methods for Business Management and Finance

2009-01-10T11:58:00.000-08:00

Speaking Skills for Business Careers

Author: Dennis Becker

This text provides an overview of the speaking skills needed inbusiness. It offers step-by-step guidelines on speaking clearly,organizing speeches and presentations, and speaking informa-tivelyor persuasively. It also includes proper phone proceduresand speaking techniques geared toward various types of meet-ings,small group discussions, and larger presentations.

Read also Leis Não escritas de Engenharia

Essential Quantitative Methods for Business, Management and Finance

Author: Les Oakshott

A concise, accessible, comprehensive introduction to quantitative techniques emphasizing business relevance and discussing the challenges of problem-solving in the real world. Written for a diverse range of abilities, coverage includes chapters on revision mathematics, investment appraisal, decision-making and simulation. Excel and SPSS are integrated throughout.

Preface
* PART 1: REVISION MATHEMATICS
* Revision Mathematics
* PART 2: COLLECTING & USING DATA
* Sampling Methods
* Presentation of Data
* Summarising Data
* Index Numbers
* Investment Appraisal
* PART 3: PROBABILITY & STATISTICS
* Introduction to Probability
* Probability Distributions
* Decision-making Under Conditions of Uncertainty
* Analysis & Interpretation of Sample Data
* Testing a Hypothesis
* Correlation & Regression
* PART 4: OPERATIONAL RESEARCH
* Time Series Analysis
* Linear Programming
* Critical Path Analysis
* Inventory Control
* Simulation
* Appendices
* Index Preface
* PART 1: REVISION MATHEMATICS
* Revision Mathematics
* PART 2: COLLECTING & USING DATA
* Sampling Methods
* Presentation of Data
* Summarising Data
* Index Numbers
* Investment Appraisal
* PART 3: PROBABILITY & STATISTICS
* Introduction to Probability
* Probability Distributions
* Decision-making Under Conditions of Uncertainty
* Analysis & Interpretation of Sample Data
* Testing a Hypothesis
* Correlation & Regression
* PART 4: OPERATIONAL RESEARCH
* Time Series Analysis
* Linear Programming
* Critical Path Analysis
* Inventory Control
* Simulation
* Appendices
* Index

Finance or Fundamentals of Advanced Accounting

2009-01-10T04:07:00.000-08:00

Finance: International Perspective

Author: Arthur I Stonehill

Designed for the first finance course,you can use this text to give your students an awareness of the applications and limitations of business finance theories and practices when they are applied to international business. The material is designed to be integrated with the basic coverage throughout the course.

New interesting textbook: Emotions in Organizational Behavior or Health Economics

Fundamentals of Advanced Accounting

Author: Joe Ben Hoyl

Fundamentals of Advanced Accounting, 2/e is ideal for those schools wanting to cover 12 chapters in their advanced accounting course. Typically, this course covers 5-6 consolidations chapters, two foreign currency chapters, two partnership chapters, and 2-3 governmental and not-for-profit chapters. Fundamentals of Advanced Accounting boasts the same great assets that have made the authors' longer Advanced Accounting a success, including the incorporation of the latest FASB pronouncements, the integration of skill preparation for the new CPA exam, and of course, great authorship. This edition also includes an update on the Financial Accounting Standard Board (FASB), in conjunction with the International Accounting Standards Board, which enacted the following two statements of financial accounting standards (SFAS) that will affect significantly the accounting and financial reporting for business combinations:

SFAS 141R, “Business Combinations” (to replace SFAS 141).

SFAS 160, “Noncontrolling Interests and Consolidated Financial Statements” (to replace Accounting Research Bulletin 51).

Integrated Business Communication or Regionalism Multilateralism and Deeper Integration

2009-01-09T21:16:00.000-08:00

Integrated Business Communication: In a global marketplace

Author: Bonnye E Stuart

Integrated Business Communication applies communication concepts and issues from various fields such as marketing, public relations, management, and organizational communication and packages them into a dynamic new approach – Integrated Communication. It is designed to give business students a basic knowledge and broad overview of communication practices in the workplace. Ultimately, the book should be seen as a practical guide to help students understand that communication is key to decision making and fundamental to success in a global marketplace. This book uses an interdisciplinary approach to its discussion of integrated communication by incorporating theory, application, and case studies to demonstrate various concepts. Theory will be introduced when necessary to the understanding of the practical application of the various concepts. This co-authored book will be broad enough in scope and method to be used as a core text in business communication. Case studies will be an integral part of the material.

• The book focuses on the practical application of theory and concepts

• Presents case studies from many sectors to illustrate concepts

• The book will have an interdisciplinary approach utilizing examples from communications, mass communications, marketing, public relations, management, and intercultural and organizational communication being used in many countries throughout the world

• There will be a strong pedagogical structure within the text with a website providing additional materials for students and lecturers

• Contributions from Katherine Van Wormer, Theresa Thao Pham, Charles Lankester,Elizabeth Dougall, Jean Watin-Augouard, Kristi LeBlanc, Geof Cox

Foreword.

Preface.

Acknowledgements.

Introduction.

PART ONE.

Chapter One Building Blocks of Communication.

Chapter Two The Complex World of the Sender.

Chapter Three Knowing the Receivers of Your Messages.

Chapter Four Breaking through the Noise.

Chapter Five Communication Channels.

PART TWO.

Chapter Six Business Communication and Public Relations Tools.

Chapter Seven External Communication: Messaging to Your Publics.

Chapter Eight Internal Communication: Messaging within Your Company.

Chapter Nine The Importance of Effective Communication in the Workplace.

Chapter Ten Issues of Organisational Leadership.

PART THREE.

Chapter Eleven Global Communication Expands.

Chapter Twelve Communication in the New Management World.

Chapter Thirteen Issues Affecting Communication Strategy.

Chapter Fourteen New Focus on Responsible Communication. Chapter Fifteen Looking Ahead.

New interesting book: Finicky Eaters or The Complete Book of Pregnancy and Childbirth

Regionalism, Multilateralism, and Deeper Integration

Author: Robert Z Lawrenc

Over the past decade, international economic liberalization has been pursued through both multilateral and regional arrangements. In the Uruguay Round, more than one hundred governments pledged their commitment to greater open trade in goods and services, and established new rules under the enforcement of the World Trade Organization. At the same time, however, many regional arrangements have been negotiated - including the European Union and the North American Free Trade Agreement. Nonetheless, controversy still rages about these arrangements. Are regional arrangements stumbling blocks or, in fact, building blocks for a more integrated and successful international economy? In this book, part of the Brookings Integrating National Economies series, Robert Z. Lawrence addresses this question and explains both sides of the raging debate.

Booknews

The past decade of international economic liberalization has sparked debate over whether regional economic arrangements are stumbling blocks or building blocks for a more integrated international economy. Lawrence (international trade and investment, Kennedy School of Government, Harvard U.) argues that regionalism is here to stay while stressing the importance of the World Trade Organization in keeping regional arrangements open. Paper edition (unseen), $14.95. Annotation c. Book News, Inc., Portland, OR (booknews.com)

The Transformation of the State or Construction Management Fundamentals

2009-01-09T11:26:00.000-08:00

The Transformation of the State: Beyond the Myth of Retreat

Author: Georg Sorenson

Recent years have seen a range of theoretical challenges to traditional notions of state sovereignty and a burgeoning debate about the power of the state in the face of globalization and new forms of governance. In this important new text, Georg Sørensen provides a systematic assessment of the contemporary state, steering a middle course between those who argue the state is in retreat and their critics. In so doing he sheds new light on just what is actually changing in the nature of sovereign statehood, on changes in the relative power of different states and on the changing relationship between the domestic and external aspects of state power.

Construction Management Fundamentals

Author: Clifford J Schexnayder

Construction management is about controlling time, cost, quality, and safety, and acting in a socially, politically, and environmentally acceptable manner. Undergraduate non-construction majors and graduate Construction Management students need a general, yet comprehensive, text that covers the fundamentals of construction so that they may operate within the aforementioned parameters.

The first edition of Construction Management Fundamentals gives students a solid understanding of construction so that, as designers and constructors, they will be better prepared to make intelligent design decisions and to interact in a meaningful and productive manner. For those students who may take only one or two construction courses, the material is covered in a logical, simple, and concise format.

1 Historical PerspectiveConstruction Management 2 Overview of the Construction Industry 3 Construction Management Functions 4 Scheduling Techniques for Construction Projects 5 Construction Cost Estimates 6 Estimating Heavy/Civil Projects 7 Estimating Building Projects 8 Construction Contracts 9 Construction Accounting Construction Practice 10 Machine Power 11 Equipment Selection and Utilization 12 Equipment Cost 13 Building Materials 14 Building Construction Methods 15 Quality and Productivity 16 Safety 17 Trends Appendix A Glossary Appendix B Selected Unit Equivalents Appendix C AIA Document A101-1997 Appendix D AIA Document A201-1997

Principles of Macroeconomics or Fundamental Financial Accounting Concepts

2009-01-09T03:35:00.000-08:00

Principles of Macroeconomics

Author: Edwin Mansfield

Students will appreciate the accompanying Study Guide, prepared by Professor Mansfield himself. it contains Chapter Profiles, Behavioral Objectives, Case Studies, objective Questions, Discussion Question, and Problems for each chapter in the textbook.

New interesting book: Principles of Managerial Finance or Applied Derivatives

Fundamental Financial Accounting Concepts

Author: Thomas P Edmonds

The Enhanced Cartridge is developed to help you get your course up and running with much less time and effort. The content, enhanced with more assignments and more study materials than a standard cartridge, is pre-populated into appropriate chapters and content categories. Now there’s not a need to cut and paste our content into your course – it’s already there! But, you can still choose to hide content we provide and add your own – just as you have before in WebCT and Blackboard.

1 An Introduction to Accounting
2 Accounting for Accruals
3 Accounting for Deferrals
4 The Double-Entry Accounting System
5 Accounting for Merchandising Businesses
6 Accounting for Inventories
7 Internal Control and Accounting for Cash
8 Accounting for Receivable and Payables
9 Accounting for Long-Term Operational Assets.

10 Accounting for Long-Term Debt
11 Accounting for Equity Transactions
12 Statement of Cash Flows
13 Financial Statement Analysis*
*Full featured chapter available online.
Appendix A: Accessing the EDGAR Database through the Internet
Appendix B: Topps Company, Inc. Annual Report
Appendix C: Summary of Financial Ratios
Appendix D: Annual Report and Financial Statement Analysis Project
Appendix E Accounting for Investment Securities
Appendix F Time Value of Money

Customer Driven IT or Managing Globally with Information Technology

2009-01-08T18:44:00.000-08:00

Customer-Driven IT: How Users Are Shaping Technology Industry Growth

Author: David Moschella

Customer-Driven IT describes the shift from a supplier- to a customer-led IT industry. It explains why even the most powerful IT vendors simply can't address most of the key opportunities and challenges the industry now faces - but how IT customers and their industries increasingly can.

Publishers Weekly

Predicting the future of information technology isn't easy-even the mighty Bill Gates long underestimated the influence of the Web-but Moschella is confident enough to do some prognosticating in this innovative book. The Computerworld columnist suggests a major power shift is underway, away from suppliers and toward customers. Through a kind of democratization of IT uses-for popular sites like Amazon.com, eBay and E*TRADE, among others-what customers need and demand will be what drives the future of the industry. Moschella runs readers through a history of the field and looks particularly at past introductions of technologies like radio and TV to see what lessons readers can learn about how the Web is being accepted economy-wide. This is more a book for hardcore industry wonks than it is for average lay readers, but it neatly distills the major technological advances of this century and peers into the future, to tell readers what other changes are in store for the world of IT. (Feb. 28) Copyright 2003 Reed Business Information.

Soundview Executive Book Summaries

Information technology industry consultant David Moschella explores the concept of a customer-driven IT industry value chain, in which the value that IT customers create for each other is the most important source of IT market demand. Customer-Driven IT explains why IT customers must take the lead in developing new IT systems, platforms and standards, and describes the adjustments customers and suppliers of IT will have to make to leverage new business opportunities and realize future profits. Copyright © 2003 Soundview Executive Book Summaries

	Introduction: The Evolution of an Idea
1	Computers Have Always Been Difficult	3
2	Learning from a Supplier-Driven IT Industry, 1950-2000	19
3	Envisioning a Customer-Driven Industry	41
4	When Customers Have Taken the Lead	63
5	Business Attitudes and Resources	85
6	Web Services and Semantic Applications	97
7	Where Business Leadership Is Needed	119
8	The Emerging e-Learning Value Chain	145
9	Consumers and Communities	165
10	Government As a Source of IT Industry Value	183
11	Implications for IT Suppliers and Customers	209
	Afterword	237
	Works Consulted	239
	Notes	241
	Index	245
	About the Author	251

New interesting textbook: Life on Wheels or Gimme Five

Managing Globally with Information Technology

Author: Kamel

As the world economy becomes more interdep<%END%>ent and competition more global, the information technology management challenges of enabling the global marketplace must be met with innovative solutions. Covering both technological barriers and managerial challenges, this discussion includes international issues such as managerial experiences in Brazilian hotels, competition in the Asian automotive industry, e-business in Thailand, and job security in Egypt. A business-model handbook for the challenges faced by developing nations is also provided.

Author Biography: Sherif Kamel is an assistant professor of MIS and associate director of the Management Center at the American University in Cairo. He is the associate editor of the Annals of Cases on Information Technology Applications and Management in Organizations.

Electronic Commerce or The New World of Work

2009-01-08T07:53:00.000-08:00

Electronic Commerce: Principles & Practice

Author: Hossein Bidgoli

"E-commerce" is a buzz-word, but many people have little idea about the technologies, processes, and business applications surrounding it. Beginning business, economics, and finance students are required to learn about the fundamentals of the Internet and e-commerce. "Computer literacy" for many business people now includes knowing about the successful design and management of an e-commerce program: examining business issues and e-commerce strategies, and grasping the ways that these can be integrated with technology and infrastructure requirements. Electronic Commerce is the book for these people because it covers the concepts and foundations of electronic commerce as they relate to various decision-making scenarios in the Internet world.

Electronic Commerce is a comprehensive book that mixes descriptive information about the Internet and electronic commerce with practical applications and actual case studies. Among important issues covered are intranets/extranets, electronic data exchange, electronic payment systems, supply chain management, auctions on the Web, marketing and advertising on the Web, new hardware and software technologies, security issues, and building a successful e-commerce site, as well as personal, social, organizational, legal, and tax issues. Every chapter starts with an industry profile and two information boxes, which serve as case studies and the bases for further discussions on the practical applications of specific electronic commerce topics. Projects and hands-on exercises conclude each chapter.

About the Author
Hossein Bidgoli, Ph.D., is Professor of Management Information Systems at California StateUniversity. A master teacher and articulate speaker, Dr. Bidgoli helped set up the first PC lab in the United States. He is the author of 40 textbooks, 25 manuals, and numerous technical articles and papers on various aspects of computer applications and information systems published and presented throughout the world. A double winner of meritorious performance and professional and promise awards, Dr. Bidgoli has been a systems analyst and information systems consultant. He was also Director of the Microcomputer Center at Portland State University.

	Preface
	About the Author
	Acknowledgments
Pt. I	Electronic Commerce Basics
Ch. 1	Getting Started with Electronic Commerce
Ch. 2	Electronic Commerce Fundamentals
Ch. 3	Electronic Commerce in Action
Ch. 4	Intranets and Extranets
Ch. 5	Electronic Data Interchange
Pt. II	Electronic Commerce Supporting Activities
Ch. 6	Electronic Payment Systems
Ch. 7	Marketing and Advertising on the Web
Pt. III	Implementation and Management Issues in Electronic Commerce
Ch. 8	Technologies and Applications to Support Electronic Commerce
Ch. 9	Infrastructure for Electronic Commerce
Ch. 10	Personal, Social, Organizational, Legal, Tax, and International Issues
Ch. 11	Security Issues and Measures: Protecting Electronic Commerce Resources
Ch. 12	Building a Successful Electronic Commerce Site: A Life Cycle Approach
App. A	Basic Web Literacy and Instructions for Creating Web Pages
	Glossary
	Index

New interesting book: Retail Buying or Economic Policy Modelling for India

The New World of Work

Author: Cary L Cooper

Containing fourteen chapters by a well-known team of contributors from North America and Europe, this text focuses on the changing conditions of work today and the challenges these pose for workers.

EU Trade Strategies or Globalization Technology and Philosophy

2009-01-07T22:02:00.000-08:00

EU Trade Strategies: Between Regionalism and Globalization

Author: Vinod K Aggarwal

All is not well in the World Trade Organization. Does a global economy require global institutions? One possible alternative is interregionalism: economic integration between two distinct regions. This book explores the logic of interregionalism by focusing on the European Union, which has pursued agreements with Latin America, East Asia, and the Southern Mediterranean, among others. Why has the EU pursued this strategy? Based on a novel theoretical framework, the authors in this book explore EU interregionalism to provide us with insight into this new emerging face of the international political economy.

1	Between regionalism and globalism : European Union interregional trade strategies	1
2	Blueprint for an interregional future? : the European Union and the Southern Cone	41
3	Weaving a new silk road : Europe meets Asia	64
4	Why the Euro-med partnership? : European Union strategies in the Mediterranean region	93
5	Back to the nest? : Europe's relations with the African, Caribbean, and Pacific group of countries	118
6	Elusive interregionalism : the European Union and Eastern Europe	148
7	Be careful what you wish for : The European Union and North America	180
8	Explaining trends in EU Interregionalism	207

Book about: Global Leadership or Community Organizing and Community Building for Health

Globalization, Technology, and Philosophy

Author: David Tabachnick

Rather than focusing on political, economic, or social manifestations of technology and globalization, this book examines these related phenomena from a philosophical perspective. Prominent thinkers from philosophy, sociology, and political science reflect on a variety of important topics and individuals, including the Internet, citizenship, individuality, the human condition, spirituality, Nietzsche, Heidegger, Kojève, and Strauss. The contributors ask whether political community and citizenship are still possible in an age of technology and globalization, and what it means to be human in a globalized technological society.

Author Biography: David Tabachnick is Fulbright Visiting Chair of International Studies at Portland State University. Toivo Koivukoski teaches political philosophy at Carleton University.

Achieving a Productive Aging Society or Managers Guide to Competitive Intelligence

2009-01-07T15:11:00.000-08:00

Achieving a Productive Aging Society

Author: Scott A Bass

Bass and his colleagues focus needed attention on the majority of older people who, in their senior years, possess relatively good health and demonstrated abilities. They offer significant potential to society, affording a resource that only in relatively recent times, has been largely unrecognized or ignored. Major issues and obstacles are identified and addressed. These include considerations relative to employment, workplace environment, volunteerism, gender, and ethnic culture. The authors examine roles, both social and economic, which older people can successfully fulfill. They urge a broadening of the options available to us as we age that extend beyond leisure activities and family involvement. They recognize the need for changes in perceptions and the necessary modification of society's institutions to enable choice and greater satisfaction in the later years of life.

Booknews

Emerging from a working conference in Boston in the summer of 1990, organized by the Gerontology Institute of the U. of Massachusetts at Boston, this volume builds upon the perspective that older people face a prolonged period in life in which they are relatively healthy and vigorous but lack a recognized role in the economic and social life of the society. The volume adds to the growing literature that questions the appropriate range of role options available for able older people in a modern industrial society. Its unique contribution is the examination of how the policies and practices of major social institutions--such as education, family, mass media, religion, and work--influence the roles of older people. Paper edition (unseen), $22.95. Annotation c. Book News, Inc., Portland, OR (booknews.com)

New interesting book: Das Vorrücken Ihrer Karriere: Konzepte der Berufskrankenpflege

Manager's Guide to Competitive Intelligence

Author: John J McGonagl

There is very little material available that provides practical, hands-on assistance for the CI professional who is providing CI to one client--his or her employer--and who constitutes the largest single group of CI practitioners in existence. This book meets that need by serving as a desk reference for CI managers to help them understand their own circumstances and determine what works best for them.

	Introduction
1	The Basics of Competitive Intelligence and What They Mean to a Manager	1
2	Just How Good Are You?	13
3	Staff	19
4	Structure	29
5	Missions and Images	39
6	Dealing with Other Units	45
7	Training	53
8	Legal and Ethical Issues	57
9	Internal Client Management	87
10	Overview of Managing Data Gathering	111
11	Tips on Managing Analysis	135
12	Effectively Communicating CI	145
13	Dissemination of the Finished CI	161
14	Growth and Development	173
15	Going Outside for Help	191
16	Measuring CI's Impact on the Firm	229
17	Special Cases	235
	Glossary	243
	Key References	249
	Index	251

Interviewing and Selecting High Performers or Culture of Politics in Modern Kenya

2009-01-07T06:20:00.000-08:00

Interviewing and Selecting High Performers: A Practical Guide for Effective Hiring

Author: Larry R R Smalley

Assess job performance to predict future success.

Look this: Shopping or Ultimate Weight Solution

Culture of Politics in Modern Kenya

Author: Angelique Haugerud

Once the major success story of a troubled continent, by the early 1990s Kenya came to be regarded as its fallen star. This book challenges such images of reversal and the analytical polarities that sustain them. The analysis ranges from telescopic to microscopic fields, combining many disciplines and perspectives to give a rich and varied picture of the culture of politics in twentieth-century Kenya.

	List of maps
	List of tables
	Preface
1	Introduction: staging politics in Kenya	1
2	Shattered silences: political culture and "democracy" in the early 1990s	15
3	Open secrets: everyday forms of domination before 1990	56
4	Moral economy and the quest for wealth in central Kenya since the late nineteenth century	108
5	The dove and the castor nut: Embu household economy in the 1980s	139
6	Conclusions: the showpiece of an hour	192
	Notes	201
	Bibliography	238
	Index	258

Pump and Dump or Community Democracy and the Environment

2009-01-06T22:28:00.000-08:00

Pump and Dump: The Rancid Rules of the New Economy

Author: Robert H Tillman

Enron, WorldCom, Global Crossing—the mere mention of these companies brings forth images of scandal, fraud, and large-scale corruption. But do these dark stars of media stories represent a few isolated cases or does the extensive nature of their misconduct provide evidence of a regulatory black hole in the so-called New Economy?

In Pump and Dump: The Rancid Rules of the New Economy, Robert H. Tillman and Michael L. Indergaard argue that these scandals represent only the symptoms of a corporate governance problem that began in the 1990s as New Economy pundits claimed that advances in technology and forms of business organization were changing the rules. A decade later, it looked more like a case of no rules. Endless revelations of fraud in the wake of corporate bankruptcies left ordinary investors bewildered and employees with little or nothing.

Tillman and Indergaard observe that victims were taken in by organized behavior that calls to mind "pump and dump" schemes where shadowy swindlers push penny stocks. Yet, in the 1990s it was high-profile firms and high-status accomplices (financial analysts, bankers, and accountants) who used powerful institutional levers to pump the value of stock—duping investors while insiders sold their holdings for fantastic profits.

The authors explain how it was that so much of corporate America came to resemble a two-bit securities scam by focusing on the rules that mattered in three critical industries—energy trading, telecommunications, and dot-coms. Free-market hype and policies at the national level set the tone. While Wall Street wrapped itself in star-spangled packaging and celebrated its purported "democratization," in the real halls ofdemocracy congressional allies of business gutted protections for ordinary investors. In the regulatory vacuum that resulted, regulators and auditors who were supposed to watch corporations instead promoted New Economy doctrines and worked with executives to endorse their firms as New Economy contenders. Ringleaders in the inner circles that committed fraud made their own rules, which they enforced through a mix of bribery and bullying.

At a time when there is growing debate about proposals to privatize programs like Social Security, Pump and Dump offers a path-breaking analysis of America's most urgent economic problems: a system that relies on self-regulation and the rancid politics that continue to support the short-term interests of financial elites over the long-term interests of most Americans.

New interesting book: Faith in the Fog of War or Das Kapital New Edition

Community, Democracy, and the Environment: Sharing the Future

Author: Jane A Grant

Community, Democracy, and the Environment explores the character of the community and polity in the United States, reviews the orientations of Americans to the environment and environmental policy, and suggests some directions for how people may better learn to share the future with each other and the other species on the planet.

	Acknowledgments	ix
1	Community, Democracy, and the Environment: Overview and Background	1
2	Discussion, Participation, Deliberation, and Modern Community: Connections with Public Spheres, Governmental Sectors, Civil Ethics, and Environmental Values	17
3	Fostering Democratic Deliberation over Environmental Policy: The Indiana Hazardous Waste Facility Site Approval Authority	41
4	The Environment, Energy Policy, and Sustainable Development in the United States: Historical Antecedents and Future Prospects	67
5	Global Climate Change: Linking National Deliberations with International Negotiations	91
6	Conclusion: Learning to Share the Future	109
	Index	125
	About the Author	135

Selling Hospitality or Business Communication

2009-01-06T15:37:00.000-08:00

Selling Hospitality: A Situational Approach

Author: Richard G McNeill

Drawing from the insights of leading sales executives, Selling Hospitality: A Situational Approach discusses the changing hospitality sales profession, including the three emerging selling roles and when to use them. Transactional selling, consultative selling, and alliance selling are unique approaches that salespeople use depending on situational factors. This book will help you understand the new world of buyer-seller relationships and succeed in each sales situation.

Interesting book: A Womans Book of Yoga or Mediterranean Women Stay Slim Too

Business Communication: Discovering Strategy, Developing Skills

Author: Sherron Bienvenu

A twenty-first century view of business and a process approach are encompassed, showing readers the process of communicating as people in today's business world communicate and identifying tips for maximizing communication in an information-saturated world. Interesting layout, design and readability provide readers with focused, concise, and directly applicable examples, assignments and application activities as well as a lively, conversational writing style. Communication in a global workplace is emphasized, helping readers approach communication with multi-cultural audiences as a fundamental skill. Visual communication skills are illustrated, teaching readers to use visuals such as PowerPoint in oral presentations. A valuable reference for corporate training.

4. Defining the Context: Articulating the Message Situation, Audiences, and Objectives.
5. Consider Your Media and Timing Options: Making the How and When Decisions for Your Message.
6. Select and Organize Your Information: Building Effective Message Content.
7. Create Effective Visual Support Materials: Help Your Receivers Get the Picture.

III. DELIVERING POWERFUL MESSAGES AND EVALUATING FEEDBACK.

8. Deliver Your Message with Effective Business Writing: Write with Class.
9. Deliver Your Message with Effective Oral Presentations: Speaking with Confidence and Impact.
10. Contribute to Effective Meetings: Applying Communication Strategy and Skills to Group Activities.
11. Participate in Effective Conversations and Interviews: Applying Communication Strategy and Skills in One-to-One Conversations.
12. Evaluate Feedback for Continued Success: Using Internal and External Information for Ongoing Improvement.

REFERENCE TOOLS.

Reference Tool A. Avoiding Common Grammar, Punctuation, and Usage Mistakes.
Reference Tool B. Researching Your Topic and Documenting Your Findings.
Reference Tool C. Recognizing Gender Differences in Workplace Communication.
Reference Tool D. Formatting Written Documents.
Reference Tool E. Using Editing Symbols.

Professional Work or Management Accounting

2009-01-06T05:45:00.000-08:00

Professional Work

Author: Kevin T Leicht

Professional Work: A Sociological Approach is an introduction examining recent trends in the world of professional work. Authors Kevin Leicht and Mary Fennell review the history and theory of managerial and professional work, and then describe specific contemporary changes in professions and work-settings.

• Provides overview of recent organizational changes in the workplace.

• Analyzes current history and theory of managerial and professional work.

• Includes definitions of key terms, original tables and figures.

Management Accounting: The Conerstone of Business Decisions

Author: Don R Hansen

In Cornerstone, traditional coverage meets well developed pedagogy (cornerstones) and real world connection through the use of a REAL feature company (Kicker Car Speakers) providing students with a solid foundation for making business decisions or moving on to the next accounting course. In addition, Personal Trainer 3.0, the preeminent interactive aid for developing the fundamental skills of Managerial Accounting, will accompany the text.

1. Introduction to Management Accounting. 2. Basic Management Accounting Concepts. 3. Cost behavior. 4. Cost-Volume-Profit Analysis: A Managerial Planning Tool 5. Job-Order Costing. 6. Process Costing. 7. Activity-Based Costing and Management (Appendix: Quality, Environmental Costing). 8. Profit Planning. 9. Standard Costing: A Managerial Control Tool (Appendix: Target Costing, Kaizen Costing). 10. Flexible Budgets and Overhead Analysis. 11. Performance Evaluation, Variable Costing, and Decentralization. (Appendix: Balanced Scorecard). 12. Short Run Decision-Making; Relevant Costing and Inventory Management. 13. Capital Investment Decisions. 14. Support Department Cost Allocation. 15. Statement of Cash Flows. 16. Financial Statement Analysis.

The Future of the Northern Forest or Emerging Information Technology

2009-01-05T21:54:00.000-08:00

The Future of the Northern Forest

Author: Christopher McGrory Klyza

A timely collection presenting the diverse voices involved in the debate over the fate of the Northern forestlands.

A truly effective 'environmental impact assessment' [that] . . . demonstrate[s] effectively that a scholarly book on a controversial issue need be neither pedantic nor academic . . . a truly interdisciplinary and interesting study of a major region of the nation . . . [and] a model for integrated case studies of other regions experiencing natural resource controversy and change.

Books about: Quick and Easy or Holidays

Emerging Information Technology: Improving Decisions, Cooperation, and Infrastructure

Author: Kenneth E Ed Kendall

The chapters in this volume explore cutting-edge research being conducted on emerging information technologies. All of the technologies are well known; this book's unique contribution is its explanation of the application and relevance for managers, consultants, and decision makers. The ultimate purpose of Emerging Information Technologies is to enable its readers - managers, consultants, scholars, and researchers - to build bridges from technological emergence to the technological sublime. In-depth topics include * Recommendation Systems * Hypermedia/Hypertext * Data Warehousing * Artificial Intelligence (AI) * Group Support Systems (GSS) * Executive Information Systems (EIS) * Virtual Teams * Information Delivery Systems (IDS) * E-Commerce * Client Server Systems * Knowledge Work Productivity

Booknews

Rather than introducing new and unknown information technologies, reports on the widening applications of those already known and the implications for managers, consultants, and decision makers. For recommendation systems, hypermedia and hypertext, data warehousing, artificial intelligence, group support systems, executive information systems, virtual teams, information delivery systems, electronic commerce, client server systems, and knowledge work productivity considers the life cycle of technological change and how the technologies are being used. Annotation c. Book News, Inc., Portland, OR (booknews.com)

	Preface
1	Emerging Information Technologies: Information Technologies That Support Decision Making, Facilitate Cooperation, and Enable the Information Infrastructure	1
Pt. I	Decision-Supporting Technologies
2	Recommendation Systems: Decision Support for the Information Economy	21
3	Animation in User Interfaces Designed for Decision Support Systems: The Effects of Image Abstraction, Transition, and Interactivity on Decision Quality	45
4	The Emergence of Hypertext and Problem Solving: An Experimental Investigation of Accessing and Using Information From Linear Versus Nonlinear Systems	75
5	Data Warehousing: Three Major Applications and Their Significance	99
6	Artificial Intelligence: A Short History and the Next 40 Years	117
Pt. II	Cooperation-Facilitating Technologies
7	Media Appropriateness: Effects of Experience on Communication Media Choice	143
8	Group Support Systems, Power, and Influence in an Organization: A Field Study	177
9	An Empirical Investigation Into Factors Relating to the Adoption of Executive Information Systems: An Analysis of EIS for Collaboration and Decision Support	205
10	Virtual Teams Versus Face-to-Face Teams: An Exploratory Study of a Web-Based Conference System	241
Pt. III	Infrastructure-Enabling Technologies
11	Web Pull and Push Technologies: The Emergence and Future of Information Delivery Systems	265
12	Structure and Macro-Level Impacts of Electronic Commerce: From Technological Infrastructure to Electronic Marketplaces	289
13	Client/Server System Success: Exploring the Human Side	317
14	Knowledge Work Productivity: Features and Functions of Information Technologies	343
	Index	359
	About the Editor	365
	About the Contributors	367

Chinese Business Groups or Sports Franchise Game

2009-01-05T13:03:00.000-08:00

Chinese Business Groups: The Structure and Impact of Interfirm Relations During Economic Development

Author: Lisa A Keister

This book provides an account of the emergence of business groups in China and details their organizational structure. It contributes to our understanding of the function of these groups by isolating and examining the relationships between various aspects of group structure and the financial performance of member firms.

Sports Franchise Game: Cities in Pursuit of Sports Franchises, Events, Stadiums, and Arenas

Author: Kenneth L Shropshir

Focusing on the issue of franchise relocation, The Sports Franchise Game portrays a complex web of motivations, negotiations, financing, and public relations. Shropshire's in-depth analysis reveals how owners manipulate the franchise system to minimize their risks and maximize their profits. As cities heat up the bidding wars to win or keep a major league team, franchise owners benefit by moving their sports teams from one locale to another, or by simply threatening to make such a move. In its meticulous detail and informed analysis, The Sports Franchise Game provides a startling and memorable study of the business aspects of our national pastimes. The book will be of particular interest to policymakers, sports management professionals, and students of law and management.

Booknews

Shropshire (legal studies, U. of Pennsylvania) describes the franchise warfare that pits city against city in the bidding competition to capture a major league team, using interviews with major players to present an insider's perspective on the business side of professional sports. He portrays a complex web of motivations, negotiations, and public relations, and discusses examples from Philadelphia, the Bay Area, and Washington D.C. Of interest to policymakers, sports management professionals, and students of law and management. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Case Applications in Nursing Leadership and Management or Marketing Your City USA

2009-01-05T02:12:00.000-08:00

Case Applications in Nursing Leadership and Management

Author: Karin Polifko

Case Applications in Nursing Leadership and Management is a case study book designed to accompany traditional Nursing Leadership and Management texts. While it may also be used as a stand-alone text, it complements existing, traditional books by assisting the user to 1) summarize cogent points discussed in the primary text, 2) by using case studies to determine potential alternatives and outcomes, students are assisted in their critical thinking process and 3) many of the case studies can be utilized by faculty in the evaluation of their students.

Unit I	Introduction	1
Ch. 1	The American Health Care Environment	3
Ch. 2	Basic Health Care Economics	13
Unit II	A New Health Care Model	21
Ch. 3	Evidence-Based Health Care	23
Ch. 4	Nursing and Health Care Informatics	31
Ch. 5	Population-Based Health Care Practice	39
Ch. 6	Personal and Interdisciplinary Communication	51
Ch. 7	Politics and Consumer Partnerships	61
Unit III	Planning Care	69
Ch. 8	Leadership and Management	71
Ch. 9	Strategic Planning and Organizing Patient Care	81
Ch. 10	Effective Team Building	91
Ch. 11	Budget Concepts for Patient Care	105
Ch. 12	Effective Staffing	117
Ch. 13	Delegation of Nursing Care	129
Unit IV	Managing Care	141
Ch. 14	First-Line Patient Care Management	143
Ch. 15	Patient Teaching	151
Ch. 16	Change and Conflict Resolution	163
Ch. 17	Power	177
Ch. 18	Time Management	187
Unit V	Evaluation	197
Ch. 19	Managing Outcomes	199
Ch. 20	Decision Making	211
Unit VI	Other Professional Considerations	221
Ch. 21	Legal Aspects of Patient Care	223
Ch. 22	Ethical Dimensions of Patient Care	233
Ch. 23	Cultural Diversity and Spirituality	247
Ch. 24	Collective Bargaining	259
Unit VII	Preparation for Entry-Level Nursing Practice	267
Ch. 25	Career Planning	269
	Index	281

Look this: El Salto Radical: una Lección Personal en Mando Extremo

Marketing Your City, U.S.A: A Guide to Developing a Strategic Tourism Marketing Plan

Author: Ronald A Nykiel

Marketing Your City, U.S.A gives you the guidelines for developing and selecting objectives, key strategies, and tactics that will help you produce or increase revenue through increased tourism. In Marketing Your City, U.S.A., you'll find the marketing process broken down into easy steps that are outlined and completely explained for a theoretical destination: "Your City, U.S.A." You will learn how to arrange a sample "calendar of events," how to effectively plan a yearly series of promotions, and how to formulate a proposed budget for advertising, promotions, and public relations.

Booknews

Provides guidelines for selecting and developing objectives, key strategies, and tactics to help produce or increase revenue through tourism. Topics include how to arrange a calendar of events, plan a yearly series of promotions, formulate a budget for advertising, and develop a city's infrastructure to be visitor-friendly. Paper edition (unseen), $19.95 Annotation c. by Book News, Inc., Portland, Or.

Professional Ethics and Civic Morals or The Antitrust Revolution

2009-01-04T16:21:00.000-08:00

Professional Ethics and Civic Morals

Author: Emile Durkheim

In Professional Ethics and Civic Morals, Emile Durkheim outlined the core of his theory of morality and social rights which was to dominate his work throughout the course of his life. In Durkheim's view, sociology is a science of morals which are objective social facts, and these moral regulations form the basis of individual rights and obligations. This book is crucial to an understanding of Durkheim's sociology because it contains his much-neglected theory of the state as a moral institution, and it provides an understanding of his critique of anomie and egoistic individualism.

The growing interest in cultural revolution and moral regulation make this edition of Durkheim's classic work especially timely. The new preface by Bryan Turner sets the book in its intellectual and historical context, and illustrates the relevance of this work to present day debates on the state, society, and moral regulation.

New interesting book: The Lingerie Handbook or Complete Conditioning for Baseball

The Antitrust Revolution: Economics, Competition, and Policy

Author: John E Kwoka

The Antitrust Revolution: Economics, Competition, and Policy, 4/e, examines the critical role of economic analysis in recent antitrust case decisions and policy. The book consists of economic studies of twenty of the most significant antitrust cases of recent years, fourteen of them new to this edition and six updated from the third edition. These cases include alleged anticompetitive practices by Microsoft, Intel, and American Airlines; mergers-proposed or consummated-by AOL and TimeWarner, GE and Honeywell, MCI WorldCom and Sprint, and BP Amoco and ARCO; and other competitive issues such as bid rigging on school milk contracts, professional sports league practices, prescription drug pricing, and vertical restraints by manufacturers in regard to distributors. New overview essays precede the four sections of the book: Horizontal Structure, Horizontal Practices, Vertical and Related Market Issues, and Network Issues.
Commissioned and edited by John E. Kwoka and Lawrence J. White, the case studies are written by prominent economists who participated in the proceedings. These economists were responsible for helping to formulate the economic issues, undertake the necessary economic research, and offer the economic arguments in court. As a result, they are uniquely qualified to describe and analyze the cases. Fully updated with the most current examples, this volume provides detailed and comprehensive insight into the central role that is now played and will continue to be played by economics and economists in the antitrust process. The Antitrust Revolution, 4/e, is ideal for undergraduate and graduate classes in industrial organization, government policy, andantitrust/regulation law and economics. It is also a useful reference book for lawyers and economists--both academics and practitioners--who are interested in the types of economic analyses that have been applied in recent antitrust cases.
A companion website is now available at oup.com/antitrustrevolution. New to the fourth edition, the site features cases from the previous three editions.

	Preface
	Contributors
	Introduction	1
Case 1	Manifest Destiny? The Union Pacific and Southern Pacific Railroad Merger (1996)	27
Case 2	Prices, Market Definition, and the Effects of Merger: Staples-Office Depot (1997)	52
Case 3	Potential Competition and Local Telephone Service: The Bell Atlantic-NYNEX Merger (1997)	73
Case 4	The Long-Distance Industry: One Merger Too Many? MCI WorldCom and Sprint (2000)	101
Case 5	The BP Amoco-ARCO Merger: Alaskan Crude Oil (2000)	128
Case 6	Efficiencies and High Concentration: Heinz Proposes to Acquire Beech-Nut (2001)	150
Case 7	Antitrust and Higher Education: MIT Financial Aid (1993)	188
Case 8	Bidding, Bid Rigging, and School Milk Prices: Ohio v. Trauth (1994)	211
Case 9	Rapid Price Communication and Coordination: The Airline Tariff Publishing Case (1994)	233
Case 10	Global Cartels Redux: The Amino Acid Lysine Antitrust Litigation (1996)	252
Case 11	Sports League Issues: The Relocation of the Los Angeles Rams to St. Louis (1998)	277
Case 12	The Brand Name Prescription Drugs Antitrust Litigation (1999)	301
Case 13	Revisiting Maximum Resale Price Maintenance: State Oil v. Khan (1997)	334
Case 14	Technology Cross-Licensing Practices: FTC v. Intel (1999)	350
Case 15	Retailer-Instigated Restraints on Suppliers' Sales: Toys "R" Us (2000)	373
Case 16	Bundling: GE-Honeywell (2001)	388
Case 17	Links between Markets and Aftermarkets: Kodak (1997)	428
Case 18	Access and Network Effects in the "New Economy": AOL-Time Warner (2000)	453
Case 19	Maintenance of Monopoly: U.S. v. Microsoft (2001)	476
Case 20	The American Airlines Case: A Chance to Clarify Predation Policy (2001)	502

Should the United States Privatize Social Security or Ad Hoc Mobile Wireless Networks

2009-01-04T09:30:00.000-08:00

Should the United States Privatize Social Security?

Author: Henry J J Aaron

The two papers that make up the core of this book address what is perhaps the most fundamental question in the current debate over Social Security: whether to shift, in part or even entirely, from today's pay-as-you-go system to one that is not just funded but also privatized in the sense that individuals would retain control over the investment of their funds and, therefore, personally bear the associated risk. John Shoven argues yes, Henry Aaron no. Theoretical issues such as the likely effects on saving behavior and capital formation figure importantly in this discussion. But so do a broad array of practical considerations such as the expense of fund management and accounting, questions about how the public would regard the fairness of any new system, and the impact of recent developments in the federal budget and the U.S. stock market.

The book also includes responses to both papers by four prominent economists--Robert J. Barro and David M. Cutler, of Harvard University; Alicia H. Munnell, of Boston College; and James Tobin, of Yale University--as well as Henry Aaron's and John Shoven's replies. The introductory remarks are by Benjamin M. Friedman.

Ad Hoc Mobile Wireless Networks: Protocols and Systems

Author: CK K Toh

The authoritative guide to the state of the art in ad hoc wireless networking.

Reflects the field's latest breakthroughs
Covers media access, routing, service discovery, multicasting, power conservation, transport protocol, and much more
Includes a complete narration of prototype implementation with communication performance results from practical field trials
Introduces key applications for home, business, auto, and defense

"Ad hoc" wireless networks eliminate the complexities of infrastructure setup and administration, enabling devices to create and join networks "on the fly"-anywhere, anytime, for virtually any application. The field is rapidly coming of age, reflecting powerful advances in protocols, systems, and real-world implementation experience. In Ad Hoc Mobile Wireless Networks, one of the field's leading researchers brings together these advances in a single consolidated and comprehensive archive. C.K. Toh covers all this, and more:

Key challenges: device heterogeneity, diverse traffic profiles, mobility, and power conservation
Routing protocols for ad hoc networks, including Associativity Based Routing (ABR) and other IETF MANET protocols
Real-world implementation issues-including a complete prototype implementation
Ad hoc wireless network performance: results obtained from the latest field trials
Leading approaches to service discovery
Addressing TCP over an ad hoc wireless network environment
Support for multicast communications
The role of Bluetooth and WAP

Ad Hoc Mobile Wirelessapplication scenarios ranging from home and car to office and battlefield. C.K. Toh also introduces several of the field's leading projects, from Motorola's PIANO platform to UC Berkeley's "Smart Dust." Whether you're a researcher, scientist, implementer, consultant, technical manager, CTO, or student, you won't find a more authoritative and comprehensive guide to the new state of the art in ad hoc networking.

Principles and Methods of Law and Economics or Public Relations in Schools

2009-01-04T00:40:00.000-08:00

Principles and Methods of Law and Economics: Basic Tools for Normative Reasoning

Author: Nicholas L Georgakopoulos
This introductory book targets the reader who has the ambition to apply economic analysis but may be missing a technical introduction to its mathematical techniques or seeks a structured elaboration of its philosophical principles. The text juxtaposes economic analysis with moral philosophy, political theory, egalitarianism, and other methodological principles and then progresses to the details of methods such as model-building, derivatives, differential equations, statistical tests, and the use of computer programs.

Table of Contents:
Introduction : innovation in legal thinking 1
1 From formal logic to normative reasoning 11
2 Social welfare versus moral philosophy 20
3 From political philosophy to game theory 37
4 The importance of distribution of wealth 72
5 Coase and Law's irrelevance 95
6 More failures of Coasean irrelevance 112
7 Mathematical modeling 129
8 Confronting uncertainty : basic probability theory 154
9 Advanced probability : distributions as the shape of randomness 175
10 How to price uncertainty : finance 197
11 Finance and probability : options and derivatives 225
12 Using spreadsheets 249
13 Statistics 283
14 Conclusion : importing methodological innovations 315
App Meinhard v. Salmon 249 N.Y. 458 (1928)
App Mathematica notebooks

New interesting book: Good Night or Living Downstream
Public Relations in Schools

Author: Theodore J Ed Kowalski
With chapter contributions by leading experts Public Relations in Schools, 4/e, provides a comprehensive view of how community relations affect organizational behavior and the effective management of districts and schools. With a focus on communication alternatives in modern technology and political demands for change it offers an integrated foundation of theory and craft to help practitioners facilitate a positive change in public relations.

Beginning with the organizational characteristics of public relations this text offers coverage of specific duties assumed by administrative personnel in planning, collecting and analyzing data, media relations, funding campaigns, evaluating public relations activities, and responding to crisis situations.

Features of the fourth edition include:

·        NEW! Greater focus on principals and their role in public relations.

·        NEW! Greater attention throughout the text on the use of technology in practice.

·        NEW! Greater attention to understanding and dealing with emerging school reform trends. NEW! A new chapter (Chapter 10) on communicating with parents and the community.

·        NEW! Chapter 7 is a revision distilled from chapters 7 and 8 of theprevious edition combining the coverage of districts and schools.

·        Case Studies with end of chapter questions confront the reader with real-life situations designed to promote critical thinking in problem solving.

Related books from Merrill Education:

·        The School Finance, First Edition, Craig E. Richards, Bruce D. Baker, and Preston Green, ISBN: 0-13-098458-2

·        Human Resources Administration, Fifth Edition, L. Dean Webb and M. Scott Norton, ISBN: 0-13-239771-4

·        The Human Resource Function in Educational Administration, Ninth Edition, Phillip Young, ISBN: 0-13-243541-1

Career by Design or Technical Customer Service

2009-01-03T16:49:00.000-08:00

Career by Design: Communicating Your Way to Success

Author: Sharon L Hanna
This book is exceptionally readable and practical. Its up-to-date features draw on the author's expertise in human relations and focus on the importance of communication and interpersonal skills in "designing" your career.
The unique aspect of this comprehensive book is that it goes beyond self-exploration and the job search to cover the entire career spectrum. You will achieve success in the workplace by learning to better understand yourself, build work relationships, and deal with burnout and stress. By using your creative and practical communication skills, you will discover your potential in the workplace and in life. Features of the book include:
• Key advice from experts and "real-life" examples.
• Updated technology, including electronic resumes, online resources, and websites.
• Hands-on exercises at the end of each chapter directing self-assessment and career path discovery.
• Guidance for your entire career path—from the classroom to the interview to the workplace.

Book about: Natural Therapies for Emphysema and COPD or Allergy Cooking with Ease
Technical Customer Service (NetEffect Series)

Author: Paul Timm
Addressing the use of current technology in building customer loyalty, this practical, easily readable book explains how technology can enhance customer loyalty by exceeding expectations in small but significant ways. It teaches how to surprise customers with pleasant experiences, enabling companies to increase profitability. This book covers the following topics: success and customer loyalty, customer turnoffs and expectations, using technology as a loyalty-building enabler, and the management of that technology. For customer support representatives, help desk analysts, technical support staff, and other customer care professionals.

Table of Contents:
1 Recognize the role of customer loyalty in your success 1
2 Understand and deal with customer turnoffs 13
3 Exceeding expectations for proactive loyalty building 27
4 Achieve loyalty with a-plus value and information 45
5 Achieve loyalty with a-plus personality and convenience 65
6 Use effective call centers to build customer loyalty 81
7 Offer help desks to build customer loyalty 101
8 Apply the power of CRM to build customer loyalty 123
9 Design web sites that build customer loyalty 143
10 Anticipate future technology trends to build customer loyalty 163
11 Mange people and technology to build customer loyalty 177
Index 195

The Practice of Organizational Communication or New Products Management

2009-01-03T09:58:00.000-08:00

The Practice of Organizational Communication

Author: Michael Dues
This is a text for students preparing for careers as managers or professionals in organizations. It is used in organizational communications courses, generally taught in speech communication departments, but services business majors and all others who wish to function successfully in organizations. Each chapter is written by an expert (academic and/or practitioner) in that field.

Table of Contents:
Part I: Understanding Communication and Organization1. A Contemporary Understanding of Communication 2. Evolving Concepts of Organization: Their Influence on Organizational Communication Part II: Core Communication Skills 3. Listening: The Cornerstone Communication Skill 4. Managing Impressions: Presenting Yourself Effectively 5. Effective Presentations 6. Connecting with Others in Writing 7. Sound Arguments and Persuasive Messages 8. Leading Useful Meetings 9. Making Group Decisions 10. Building Productive Relationships, Networks and Teams 11. Managing Conflict 12. Leadership in Contemporary Organizations Part III: Specialized Communication Functions 13. Training and Organizational Development 14. Marketing Communication: How Organizations and Consumers Talk to each Other 15. Managing Organizational Images Part IV: Communicating in the 21st Century 16. Entering the New Millennium: Collaboration, Globalization and Information Management
Book about: Office 2007 or The New Influencers
New Products Management

Author: C Merle Crawford
NEW PRODUCTS MANAGEMENT, 7/E by Crawford and Di Benedetto provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.

Introduction to Supply Chain Management or Essentials of Economics

2009-01-03T00:07:00.000-08:00

Introduction to Supply Chain Management

Author: Robert B Handfield
Covers supply chain management as a whole, focusing on the integration of components associated with developing new products, buying materials, transforming them, and shipping them to customers. Contains topical discussions of what supply chains are, why they are important, and what types of challenges are implicit in managing supply chains. A book well-suited for business and engineering practitioners in executive education forums.
Booknews
Intended for business courses in supply chain management, purchasing, materials management, and logistics, this volume deals with the integration of information and materials flows across multiple organizations to create supply chains which improve value to the customer. Six chapters discuss the role of information systems and technology; materials flow management, maintaining supply chain relationships, five case studies in supply chain management, and future trends. Annotation c. by Book News, Inc., Portland, Or.

Table of Contents:
Preface
Ch. 1 Introduction to Supply Chain Management 1
Information Systems and Supply Chain Management 6
Inventory Management across the Supply Chain 7
Supply Chain Relationships 9
Challenges Facing Supply Chain Managers 12
Ch. 2 The Role of Information Systems and Technology in Supply Chain Management 14
The Importance of Information in an Integrated Supply Chain Management Environment 15
Interorganizational Information Systems 19
Information Requirements Determination for a Supply Chain IOIS 21
Information and Technology Applications for Supply Chain Management 28
Ch. 3 Managing the Flow of Materials across the Supply Chain 40
Understanding Supply Chains 41
Reengineering Supply Chain Logistics 46
The Importance of Time 53
Performance Measurement 61
Ch. 4 Developing and Maintaining Supply Chain Relationships 67
A Conceptual Model of Alliance Development 69
Developing a Trusting Relationship with Partners in the Supply Chain 83
Resolving Conflicts in a Supply Chain Relationship 89
Ch. 5 Cases in Supply Chain Management 94
Case One: Consumable Computer Supplies 94
Case Two: Computer Hardware and Software 100
Case Three: Upscale Men's Shoes 106
Case Four: Biochemicals 123
Case Five: Solectron 138
Ch. 6 Future Challenges in Supply Chain Management 153
Sharing Risks in Interorganizational Relationships 154
Managing the Global Supply Chain 156
The "Greening" of the Supply Chain 159
Design for Supply Chain Management 166
Intelligent Information Systems 171
When Things Go Wrong 173
Index 177

New interesting book: Breaking Through or Residential Integrators Project Management
Essentials of Economics

Author: Glenn P Hubbard
Hubbard & O'Brien is the only book that motivates students to learn economics through real business examples.

The #1 question students of economics ask themselves is: "Why am I here, and will I ever use this"? Hubbard & O'Brien answer this question by demonstrating that real businesses use economics to make real decisions daily. This is motivating to all students, whether they are business majors or not. All students can relate to businesses they encounter in their everyday lives. Whether they open an art studio, do social work, trade on Wall Street, work for the government, or bartend at the local pub, students will benefit from understanding the economic forces behind their work.

Customer Oriented Software Quality Assurance or Principles of Microeconomics

2009-01-02T16:16:00.000-08:00

Customer Oriented Software Quality Assurance

Author: Frank P Ginac
Put customer satisfaction at the heart of your success!
Look through the eyes of your customers to find out what they really want from your software.
While management quality programs focus on statistics like percentages of code coverage and errors per thousand lines of code, your customers' quality requirements may be totally overlooked. Of course successful products have to work well, but what exactly does "work well" mean to your customers? Now you can learn how to put your customers at the center of your organization's software quality program.
In an engagingly personal style, Customer Oriented Software Quality Assurance gives you the complete picture, including:

Developing a Quality Attributes Set

Metrics

Testing and evaluation

Proactive quality tools

Formal appraisal programs
By putting the human face back on quality, this book will help you reach your total goals and build a base of loyal and satisfied customers.

Table of Contents:
Introduction: In the Eyes of the Beholder
Ch. 1 Quality Attributes 1
Ch. 2 Building the Quality Attributes Set 21
Ch. 3 Quality Metrics 47
Ch. 4 Test Methods, Types, and Tools 77
Ch. 5 The QA Program 95
Ch. 6 Appraisal Programs 119
Conclusion 133
Bibliography 137
Index 139

New interesting textbook: Healthy Carb Cookbook for Dummies or My Kids Allergic to Everything Dessert Cookbook
Principles of Microeconomics

Author: N Gregory Mankiw
In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. Because Mankiw wrote it for the students, the book stands out among all other principles texts by intriguing students to apply an economic way of thinking in their daily lives. Receiving such praise as "perhaps the best ever" textbook in economic principles, it's no wonder Mankiw's prize project has quickly become one of the most successful books ever to be published in the college marketplace.

Economic Policy in the Age of Globalisation or Starting Something

2009-01-01T06:54:00.000-08:00

Economic Policy in the Age of Globalisation

Author: Nicola Acocella
In the age of globalization, both domestic and foreign economic policies play an important role in determining firms' strategies. At the same time, firms' choices have a greater impact on economic policymaking in a global economy, as the range of alternatives open to them expands. Nicola Acocella analyzes both sides of this relationship and places special emphasis on current issues. Broad in scope, this book is aimed at students who have completed an introductory course in both micro- and macro-economics.

Table of Contents:
1 Introduction 1
2 Market failures : microeconomic aspects 9
3 Market failures : macroeconomic aspects 45
4 The normative theory of economic policy 89
5 Government failures : elements of a positive theory of economic policy 116
6 Property rights, corporate governance and public enterprises 139
7 Competition policies; policies for externalities and public goods 158
8 Industrial and regional policies; redistributive policies 185
9 Social choice and cost-benefit analysis 209
10 Macroeconomic schemes of analysis in an open economy 231
11 Macroeconomic objectives and monetary policy 249
12 Macroeconomic objectives and fiscal policy 284
13 Incomes and price policies 308
14 Balance-of-payments policies 321
15 Trade policies : free trade and protectionism 343
16 Monetary systems and exchange rate regimes 359
17 Development and trade organisations 379
18 Regional public institutions : the European Union 392
19 The internationalisation of private institutions : the globalisation of markets and production 421
20 The challenges of globalisation for public policies 437

Go to: Nutrition or What the Dying Teach Us
Starting Something: An Entrepreneur's Tale of Control, Confrontation and Corporate Culture

Author: Wayne McVicker
A piercingly honest and highly personal story of how a software firm that accidentally became a dotcom darling and eventually a 3 billion public company, survived its struggles in the face of daunting obstacles. Delivers a wealth of insight, information, and advice for entrepreneurs. An unflinching look at both the dark and the bright sides of corporate culture.
Soundview Executive Book Summaries
An Entrepreneur's Tale of Control, Confrontation and Corporate Culture
In 1996, entrepreneurs Wayne McVicker and Jeff Kleck started a company called Neoforma to sell a software product for the health care industry. In Starting Something, McVicker describes the story behind his startup and how it eventually went public with an IPO that was the 16th most successful IPO in history. His tale takes readers through the five years in which he was involved with the company and over which the organization grew and took on a life of its own.
What makes Starting Something different from other books written about dot-bust startups, most of which exploded onto the market only to implode in the next few years, is that Neoforma is still alive and well. Although McVicker eventually stepped aside from his now independent company, he paints a detailed portrait of his personal experiences during his time with the company, depicting the raw excitement and drama that accompanied the venture.

Step by step, McVicker takes readers from his first thoughts of journeying out on his own to his eventual departure from Neoforma. Early in his career, he was an architect who worked at a large architectural firm for nearly a decade. Next, he joined a radiotherapy medical equipment company called Varian doing computer design and drafting. After nine years at Varian, McVicker jumped at the opportunity to become an entrepreneur with another colleague from Varian and create a company that quickly became a thriving success. In Starting Something, he presents tales of bosses, lawyers, venture capitalists and investors while revealing the human side of his new business.

Names and Logos
While walking readers through the process of creating an organizational identity, McVicker describes the dilemmas associated with choosing a company name and logo. After detailing how he and Kleck created the name Neoforma, a made-up name that implies the creation of a new model for doing important things, he describes how many investors tried to have an impact on the new business by applying a new name of their devising to it. McVicker explains that he did finally change the company's original maze logo to one that looks much like many other dot-com logos, but he points out that customers simply saw what the company was and associated its name with it, so the name stayed.

As Neoforma grew, many legal issues and technical difficulties had to be overcome. McVicker offers an inside look at the heavy emotions that accompanied the financial challenges of running a new company. "Because I had so much invested, financially and emotionally, into Neoforma, I was anxious that the company depended so much on me. I felt that if I dropped my guard for a moment, the increasing pressures on the company would overwhelm me," McVicker writes. With thoughtful candor, he reveals the tension that accompanied the work and how it led to a deteriorating relationship with his wife. As a remedy, he hired an executive coach who helped him work through the stress and his own depression so he could get back to work.

Other issues covered in Starting Something include finding adequate office space, battling competition, leadership crises, hiring new blood, creating a healthy company culture, going public, and the ongoing stress of personal debt.

'Things to Keep in Mind'
At the end of Starting Something, McVicker offers a dozen "Things to Keep in Mind When Starting Something." These include the following:
Be who you are. If you aren't true to yourself, your company's culture will suffer. So will you.

Communicate empowerment. All employees powerfully influence a company's success and direction. Let them know they are valued and their voices are heard. Do this often and in many ways. Don't waste the potential of any employee.

Listen to all advice, but trust what you know. As you confront frequent obstacles, you might begin to question your core beliefs. Don't. Be patient. Ideas that require customers to change behavior often take 10 or more years to implement.

Enjoy yourself. It is very easy, during the inevitable times of monetary starvation and market inertia, to lose sight of how much fun it is to create something new and useful.

Why We Like This Book
Although McVicker writes that his book is not a how-to guide for entrepreneurs, it does, in fact, offer many lessons for new business owners about what worked and did not work during the formation of one successful company. With candid observations about the company and his own personal adventure, McVicker presents a straightforward recollection of his ups and downs in the driver's seat of a new venture. Copyright © 2006 Soundview Executive Book Summaries

1	Economic justice in an unfair world	1
2	Fairness in trade	45
3	Allocating aid	86
4	Justice in migration and labor	114
5	Harnessing investment	147
6	Toward a level playing field : a policy agenda	175

1	Introduction
2	Keynesian Economics
3	Monetarism
4	New Classical Economics
5	Real Business Cycles
6	New Keynesian Economics
7	Lessons About Business Cycles
	References
App. 1	Stochastic Second-order Difference Equations
App. 2	The Over-investment Theory
App. 3	A Goodwinian Model
	Index

	Globalization and Social Policy
	Mapping the Territory
	Global Economic Structures and Processes
	Globalization and the State
	From Defeat to Political Struggle
	International Governmental Organizations and Social Policy
	The Globalization of Social Conflict and Political Struggle

	Introduction
1	Social Security Reform: Two Tiers Are Better Than One	1
2	Social Security: Tune It Up, Don't Trade It In	55
3	Comments	113
4	Responses	155
5	Rejoinder	169
	Contributors	171
	Index	173

	Introduction : innovation in legal thinking	1
1	From formal logic to normative reasoning	11
2	Social welfare versus moral philosophy	20
3	From political philosophy to game theory	37
4	The importance of distribution of wealth	72
5	Coase and Law's irrelevance	95
6	More failures of Coasean irrelevance	112
7	Mathematical modeling	129
8	Confronting uncertainty : basic probability theory	154
9	Advanced probability : distributions as the shape of randomness	175
10	How to price uncertainty : finance	197
11	Finance and probability : options and derivatives	225
12	Using spreadsheets	249
13	Statistics	283
14	Conclusion : importing methodological innovations	315
App	Meinhard v. Salmon 249 N.Y. 458 (1928)
App	Mathematica notebooks

1	Recognize the role of customer loyalty in your success	1
2	Understand and deal with customer turnoffs	13
3	Exceeding expectations for proactive loyalty building	27
4	Achieve loyalty with a-plus value and information	45
5	Achieve loyalty with a-plus personality and convenience	65
6	Use effective call centers to build customer loyalty	81
7	Offer help desks to build customer loyalty	101
8	Apply the power of CRM to build customer loyalty	123
9	Design web sites that build customer loyalty	143
10	Anticipate future technology trends to build customer loyalty	163
11	Mange people and technology to build customer loyalty	177
	Index	195

	Preface
Ch. 1	Introduction to Supply Chain Management	1
	Information Systems and Supply Chain Management	6
	Inventory Management across the Supply Chain	7
	Supply Chain Relationships	9
	Challenges Facing Supply Chain Managers	12
Ch. 2	The Role of Information Systems and Technology in Supply Chain Management	14
	The Importance of Information in an Integrated Supply Chain Management Environment	15
	Interorganizational Information Systems	19
	Information Requirements Determination for a Supply Chain IOIS	21
	Information and Technology Applications for Supply Chain Management	28
Ch. 3	Managing the Flow of Materials across the Supply Chain	40
	Understanding Supply Chains	41
	Reengineering Supply Chain Logistics	46
	The Importance of Time	53
	Performance Measurement	61
Ch. 4	Developing and Maintaining Supply Chain Relationships	67
	A Conceptual Model of Alliance Development	69
	Developing a Trusting Relationship with Partners in the Supply Chain	83
	Resolving Conflicts in a Supply Chain Relationship	89
Ch. 5	Cases in Supply Chain Management	94
	Case One: Consumable Computer Supplies	94
	Case Two: Computer Hardware and Software	100
	Case Three: Upscale Men's Shoes	106
	Case Four: Biochemicals	123
	Case Five: Solectron	138
Ch. 6	Future Challenges in Supply Chain Management	153
	Sharing Risks in Interorganizational Relationships	154
	Managing the Global Supply Chain	156
	The "Greening" of the Supply Chain	159
	Design for Supply Chain Management	166
	Intelligent Information Systems	171
	When Things Go Wrong	173
	Index	177

	Introduction: In the Eyes of the Beholder
Ch. 1	Quality Attributes	1
Ch. 2	Building the Quality Attributes Set	21
Ch. 3	Quality Metrics	47
Ch. 4	Test Methods, Types, and Tools	77
Ch. 5	The QA Program	95
Ch. 6	Appraisal Programs	119
	Conclusion	133
	Bibliography	137
	Index	139

1	Introduction	1
2	Market failures : microeconomic aspects	9
3	Market failures : macroeconomic aspects	45
4	The normative theory of economic policy	89
5	Government failures : elements of a positive theory of economic policy	116
6	Property rights, corporate governance and public enterprises	139
7	Competition policies; policies for externalities and public goods	158
8	Industrial and regional policies; redistributive policies	185
9	Social choice and cost-benefit analysis	209
10	Macroeconomic schemes of analysis in an open economy	231
11	Macroeconomic objectives and monetary policy	249
12	Macroeconomic objectives and fiscal policy	284
13	Incomes and price policies	308
14	Balance-of-payments policies	321
15	Trade policies : free trade and protectionism	343
16	Monetary systems and exchange rate regimes	359
17	Development and trade organisations	379
18	Regional public institutions : the European Union	392
19	The internationalisation of private institutions : the globalisation of markets and production	421
20	The challenges of globalisation for public policies	437

Sales TextBooks

The Big Book of Icebreakers or The Big Book of Customer Service Training Games

The Big Book of Icebreakers: Quick, Fun Activities for Energizing Meetings and Workshops

Table of Contents:

Introduction.

Icebreakers for Staff Meetings.

Icebreakers for Sales Meetings.

Icebreakers for Complete Strangers.

Icebreakers for Groups of 20 or More.

Icebreakers for Team Building.

Icebreakers for Pure Fun.

Icebreakers for Introducing a Topic.

Icebreakers for Outdoors.

Icebreakers for Self-Disclosure.

Icebreakers for Stuffy, Conservative Types Who Hate Icebreakers.

Icebreakers While Waiting to Start.

Icebreakers for Everyday Living.

Icebreakers for the Super Intelligent. Interesting book: Grand Canyon Wild or Boston 2010 Entertainment Book

The Big Book of Customer Service Training Games

Designing Brand Identity or Bottomfeeder

Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands

Bottomfeeder: How to Eat Ethically in a World of Vanishing Seafood

Publishers Weekly

School Library Journal

Table of Contents:

Women and Money or The Science of Success

Women and Money: Owning the Power to Control Your Destiny

The Science of Success: How Market Based Management Built the World's Largest Private Company

Table of Contents:

Twilight in the Desert or The Fifties

Twilight in the Desert: The Coming Saudi Oil Shock and the World Economy

Table of Contents:

The Fifties

Library Journal

Kirkus Reviews

Economics or Positioning

Economics

Table of Contents:

Positioning: The Battle for Your Mind

What People Are Saying

The End of Food or Who

The End of Food

Publishers Weekly

Kirkus Reviews

Who: The A Method for Hiring

Table of Contents:

Principles of Corporate Finance or The New Strategic Selling

Principles of Corporate Finance

The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies. Revised and Updated for the 21th Century

Its Your Ship or 8th Habit Personal Workbook

It's Your Ship: Management Techniques from the Best Damn Ship in the Navy

Soundview Executive Book Summaries

8th Habit Personal Workbook: Strategies to Take You from Effectiveness to Greatness

Services Marketing or Organization Modeling

Services Marketing

Booknews

Organization Modeling: Innovative Architectures for the 21st Century

Table of Contents:

Banking Risk Management in a Globalizing Economy or Mind Set Management

Banking Risk Management in a Globalizing Economy

Booknews

Mind-Set Management: The Heart of Leadership

Table of Contents:

Marketing in Travel and Tourism or New Jersey Dreaming

Marketing in Travel and Tourism

Table of Contents:

New Jersey Dreaming: Capital, Culture, and the Class of '58

Exploring Macroeconomics or Trade and Industrial Policy under International Oligopoly

Exploring Macroeconomics

Table of Contents:

Trade and Industrial Policy under International Oligopoly

Illusions of Prosperity or Industrial Revolution

Illusions of Prosperity: America's Working Families in an Age of Economic Insecurity

Library Journal

Industrial Revolution

Economic Justice in an Unfair World or Strategic Transformation and Information Technology

Economic Justice in an Unfair World: Toward a Level Playing Field

Table of Contents:

Strategic Transformation and Information Technology: Paradigms for Performing while Transforming

Ohio Real Estate Law or Regionalism in East Asia

Icebreakers for the Super Intelligent.
Interesting book: Grand Canyon Wild or Boston 2010 Entertainment Book