Effective Small Business Management: An Entrepreneurial Approach
Author: Norman Scarborough
This book provides you a pathway to launching a new, small business successfully.
The edition provides information on the right way to launch and mange a small business with the staying power to succeed and grow.
This book is for the new venture entrepreneur who wants to explore the possibilities, the challenges, and the rewards of owing a business.
Table of Contents:
Section 1. The Challenges and Rewards of Entrepreneurship
Chapter 1. Entrepreneurship: A Powerful Economic Force
Section 2. Building a Business Plan: Beginning Considerations
Chapter 2. Strategic Management: Gaining a Competitive Edge
Chapter 3. Choosing a Form of Ownership
Chapter 4. Franchising and the Entrepreneur
Chapter 5. Buying an Existing Business
Chapter 6. Conducting a Feasibility Analysis and Crafting a Winning Business
Plan
Section 3. Building a Business Plan: Financial Issues
Chapter 7. Creating a Solid Financial Plan
Chapter 8. Managing Cash Flow
Section 4. Building a Business Plan: Marketing Your Company
Chapter 9. Creating a Marketing Plan
Chapter 10. Creative Use of Advertising and Promotion
Chapter 11. Pricing and Credit Strategies
Chapter 12. Global Marketing Strategies for Entrepreneurs
Chapter 13. E-Commerce and Entrepreneurship
Section 5. Putting the Business Plan to Work: Finding Financing
Chapter 14. Sources of Equity Financing
Chapter 15. Source of Debt Financing
Section 6. Location and Layout
Chapter 16. Location, Layout, and Physical Facilities
Section 7. Managing a Small Business: Techniques for Enhancing Profitability
Chapter 17. Purchasing, Quality Management, and Vendor Analysis
Chapter 18. Managing Inventory
Section 8. Managing People: A Company’s Most Valuable Resource
Chapter 19. Staffing and Leading a Growing Company
NGO Diplomacy: The Influence of Nongovernmental Organizations in International Environmental Negotiations
Author: Michele Merrill Betsill
Over the past thirty years nongovernmental organizations (NGOs) have played an increasingly influential role in international negotiations, particularly on environmental issues. NGO diplomacy has become, in the words of one organizer, "an international experiment in democratizing intergovernmental decision making." But there has been little attempt to determine the conditions under which NGOs make a difference in either the process or the outcome of international negotiations. This book presents an analytic framework for the systematic and comparative study of NGO diplomacy in international environmental negotiations. Chapters by experts on international environmental policy apply this framework to assess the effect of NGO diplomacy on specific negotiations on environmental and sustainability issues.
The proposed analytical framework offers researchers the tools with which to assess whether and how NGO diplomats affect negotiation processes, outcomes, or both, and through comparative analysis the book identifies factors that explain variation in NGO influence, including coordination of strategy, degree of access, institutional overlap, and alliances with key states. The empirical chapters use the framework to evaluate the degree of NGO influence on such negotiations as the first phase of the Kyoto Protocol negotiations on global climate change, the Cartagena Protocol on Biosafety, and the United Nations Convention to Combat Desertification.
Contributors:
Steinar Andresen, Michele M. Betsill, Stanley W/ Burgiel, Elisabeth Corell, David Humphreys, Tora Skodvin
No comments:
Post a Comment